Brooklyn Doesn't Need Your Butt

The Messy City Podcast

One of the mantras of small or incremental development workshops for years has been, “no one is coming to save you.” The solution to your neighborhood’s or community’s problem isn’t some outside force. It’s you.

A similar mantra has been, “Brooklyn doesn’t need your butt.” Make it more colorful at your own leisure. We are often attracted by the allure of the sexy place, but it’s the not-sexy places that really need time, attention and effort from people who care.

This episode gave me a chance to talk with someone who feels both those mantras deeply, and is doing something about it. Justin Pregont, from Pomeroy Development in Atchison, Kansas has taken up the mantle himself. He’s solving problems through real estate in his town, and in other rural towns across the state of Kansas.

Justin was eager to see the types of interesting buildings and tenants he saw in bigger markets in his own town. So after realizing no one else was going to do it, he decided to figure it out himself. There’s a lot of inspiration, and a lot of hard reality in this episode. Maybe you think, I live in California or New York or Florida - what can I possibly learn from someone in small-town Kansas? Give it a listen, and then let me know.

Find more content on The Messy City on Kevin’s Substack page.

Music notes: all songs by low standards, ca. 2010. Videos here. If you’d like a CD for low standards, message me and you can have one for only $5.

Intro: “Why Be Friends

Outro: “Fairweather Friend



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2025-12-17 60 min

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