In her memoir, designer Aurora James examines representation and equality in fashion

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Aurora James is the designer behind the fashion brand Brother Vellies and the 15% pledge, an initiative that encourages major retailers to stock more work by Black-owned businesses on their shelves. In her new memoir, Wildflower, she describes the complicated upbringing that led her to her current work as a creative and activist. In today's episode, she tells NPR's Michel Martin why it was so important for her to work with African artisans and the misconceptions and biases she hopes to break down in the world of high fashion.

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Aurora James is the designer behind the fashion brand Brother Vellies and the 15% pledge, an initiative that encourages major retailers to stock more work by Black-owned businesses on their shelves. In her new memoir, Wildflower, she describes the complicated upbringing that led her to her current work as a creative and activist. In today's episode, she tells NPR's Michel Martin why it was so important for her to work with African artisans and the misconceptions and biases she hopes to break down in the world of high fashion.

See pcm.adswizz.com for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences.

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2023-07-27 7 min
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