Hillery Smith Shay on Total Experience and Digital Transformation at Children's Minnesota
In this episode, Hillery Smith Shay, Chief Marketing and Experience Officer and Senior Vice President of Communications at Children's Minnesota, shares how the organization is embedding a systemwide total experience strategy, launching Epic to power a seamless digital front door, and positioning experience as a true strategic differentiator amid financial and care delivery challenges.
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In this episode, Hillery Smith Shay, Chief Marketing and Experience Officer and Senior Vice President of Communications at Children's Minnesota, shares how the organization is embedding a systemwide total experience strategy, launching Epic to power a seamless digital front door, and positioning experience as a true strategic differentiator amid financial and care delivery challenges.
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