JA RULE, NELLY, LUDACRIS & 50 CENT (with Jordan Sargent)
Writer and A&R person Jordan Sargent returns to Pop Pantheon to explore a definitive moment in establishing hip hop’s centrism in mainstream pop music – the early 2000s. Jordan and DJ Louie explore the careers and legacies of a quartet of performers, Ja Rule, Nelly, Ludacris and 50 Cent, who hit their cultural peak during a moment when pop first fully allowed rappers to be mainstream pop stars. They discuss the sound of crossover rap in the 2000s and the biggest hits of the era from ‘In Da Club’ to ‘Hot in Herre,’ ‘Always on Time,’ and ‘One Minute Man’ and then rank all four hip hop stars in the Pop Pantheon.
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