How Pure Salt’s cofounders turned a signature look into a successful brand [Rebroadcast]

Trade Tales

Pure Salt designers Aly Morford and Leigh Lincoln were always on the same page when it came to interiors. In building out their portfolio and executing early designs, it was smooth sailing. When it came time to confront the bigger decisions necessary to building their business, they started to hit their first roadblocks—overcoming them would not only make their partnership stronger, but unlock new ambitions of taking their firm to the next level.

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Pure Salt 
Kaitlin Petersen
Business of Home

2025-01-01 50 min

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