'It's hard to have scale and cachet at the same time,' says The Future Perfect's David Alhadeff
In 2003, the arbiters of taste were obsessed with Europe—but David Alhadeff decided to open up a gallery for contemporary design in Brooklyn. It was a gamble, but it paid off, and over the past twenty years The Future Perfect has helped put American industrial designers on the map. In the process, Alhadeff has built a unique business model, eventually combining a gallery space with his own home in Los Angeles.
On this episode of the podcast, he speaks with host Dennis Scully about finding ways to change within the constraints of a small business, how Los Angeles compares to New York as a market for design, and why you can’t have scale and cache at the same time.
This episode is sponsored by Minted
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