Reimagining the Emory Healthcare Brand and the Future of Marketing Leadership with Molly Biwer

Becker’s Healthcare Podcast

In this episode, Molly Biwer, Chief Marketing Officer of Emory Healthcare, discusses launching a bold new brand identity, deepening community trust through large scale experiential campaigns, and evolving marketing into a strategic growth driver powered by digital integration, AI, and a more personalized patient experience.

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In this episode, Molly Biwer, Chief Marketing Officer of Emory Healthcare, discusses launching a bold new brand identity, deepening community trust through large scale experiential campaigns, and evolving marketing into a strategic growth driver powered by digital integration, AI, and a more personalized patient experience.

2026-03-01 15 min Transcript
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