The Sonic Brand Makeover We Didn’t Know We Needed
Twenty Thousand Hertz - The stories behind the world's most recognizable and interesting sounds.
After 10 years and 400 episodes, our friends at Switched on Pop decided it was finally time to revamp their outdated theme song. In this episode, they take us inside the chaotic, hilarious, and surprisingly emotional process of making a new one. Along the way, they get brutally honest feedback from top music critics, craft over a hundred layers of swirling synths and cinematic sound effects, and even get some sonic strategy from our very own Dallas Taylor.
Follow Switched on Pop wherever you get your podcasts.
Twenty Thousand Hertz is produced by Defacto Sound.
Subscribe on YouTube to see our video series.
If you know what this week's mystery sound is, tell us at mystery.20k.org.
Support the show and get ad-free episodes at 20k.org/plus.
Follow Dallas on Instagram, TikTok, Facebook, and LinkedIn.
Join our community on Reddit.
Claim your $75 sponsored job credit at indeed.com/hertz.
Download the CFO's Guide to AI and Machine Learning at netsuite.com/20k.
Sign up for a one-dollar-per-month trial at shopify.com/20k.
Episode transcript, music, and credits can be found here: https://www.20k.org/episodes/sonic-brand-makeover
Learn more about your ad choices. Visit megaphone.fm/adchoices
Available Results
Generated results are saved to the knowledge database for reuse and search.
Extract Knowledge
Pick what you want extracted first. Model, scope, and chapter options appear after a template is selected.