The Art of Innovation with Onur Yüce Gün from New Balance

Building AI Boston

Join us for an inspiring episode of Building AI Boston as we sit down with Onur Yüce Gün, Director of Computational Design at New Balance and a trailblazer at the intersection of architecture, AI, and product innovation. In this episode, Onur shares his journey from academia to architecture, and how his passion for parametric design, generative systems, and computation led him to revolutionize footwear design at New Balance. Discover how AI is driving creative exploration, performance optimization, and storytelling in product development, and why the future of design is more human because of it. Connect with Onur Yüce Gün 🔗 https://www.linkedin.com/in/onuryucegun/ 🔗 https://onuryucegun.com About the Show Building AI Boston brings you into the minds of the leaders shaping the future of artificial intelligence, design, and innovation, all from the city known as the "Silicon Valley of the East." Hosted by Anna Devere Powered by WCRN | Spotify | YouTube

2025-06-11 25 min

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