How Homeworthy took over YouTube

Business of Home Podcast

Alison Kenworthy and Michael Koenigs are the couple behind YouTube sensation Homeworthy. Both came from the world of TV news—she was a producer on Good Morning America, he worked for ABC. But in 2019, Kenworthy left it all behind to launch Homeworthy, starting off by filming home tours on her own with an iPhone. After a slow start, it took off, and in six short years the channel has amassed almost 800,000 followers, putting out hundreds of tours with top designers and celebrities alike.

On this episode of the podcast, Kenworthy and Koenigs speak with host Dennis Scully about why Homeworthy got popular once its content got longer, the secrets of a good home tour, and why YouTube is the future of media.

This episode is sponsored by Ernesta and Crypton

LINKS
Homeworthy
Dennis Scully
Business of Home

2026-04-27 51 min

Audio File Episode Page Apple

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