Ask An Expert | Making The Mall Of America Shoppable Online With Jesse Michael & Grant Buntje

Omni Talk Retail

Jesse Michael, Managing Director at Adeptmind, returns to the Omni Talk Ask An Expert Series with Mall of America's VP Marketing Grant Buntje to discuss all that it takes to make the Mall of America shoppable online. When Omni Talk last spoke with Jesse, we learned about Adeptmind's first foray into making a mall shoppable online based on their work with Centennial's MainPlace mall, where together Centennial and Adeptmind made nearly 2.0 million skus available for online delivery and pickup. Flash forward a mere 4 months later, Adeptmind has now brought these same capabilities to life at the symbol of American mall-based retailing, the Mall of America. In this podcast, Jesse and Grant discuss with Chris Walton and Anne Mezzenga what it took to bring the effort to fruition, their lessons learned, and where they plan to take the concept next just in time for the holidays. Everyone is talking about making malls shoppable online right now and there is a lot of smoke and mirrors out there about how to get it done -- this interview gives it to you straight from two people who are out there living it and making it happen on a massive scale. *Sponsored Content*

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy
2021-10-08 32 min

Available Results

Generated results are saved to your library for reuse and search.

No generated results are available for this episode yet.

Transcript

No transcript is available for this episode yet.
Sign in to generate a transcript for review.
Sign in

Chapters

No chapters available.