Nicole White on having the grace to grow
When Nicole White left her first career in journalism to go all-in on design, she ran straight into a scenario even more frightening than hurricane-chasing and crime reporting—starting a small business at the beginning of the recession. She took whatever odd jobs she could get as she recovered financially from the risk, before taking the leap a second time. Nearly a decade later, she’s sharing a few lessons from the other side, including the balance between brand-building and daily operations, how a good accountant can clear the way for great design, and why owning up to your mistakes can strengthen your client relationships—and your firm’s integrity.
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