How MelRose Michaels Turned Sexwork Into a Serious Business

<v Speaker 1>And that's why I'd never read the comment. I just
<v Speaker 1>want to like, I'm not even gonna look amazing tonight.
<v Speaker 1>I love what you're wearing. Always say wid Oh my god,
<v Speaker 1>we're all I have an angry clown fetish life. But
<v Speaker 1>that's hard, like unless it's like an NBA team or
<v Speaker 1>something like that. WHOA, Hello, everybody, Welcome back to Holly
<v Speaker 1>Randall Unfiltered. Even though this is the third episode of
<v Speaker 1>twenty twenty six, this is the first one that I'm
<v Speaker 1>actually recording in twenty twenty six. If you were a
<v Speaker 1>Patreon member, you would know that because you would be
<v Speaker 1>watching this live streamed. And of course this means that
<v Speaker 1>this episode is brought to you by Stripchat, my new
<v Speaker 1>exclusive sponsor for twenty twenty six. Stripchat is the number
<v Speaker 1>one adult live streaming platform in the world. If you
<v Speaker 1>want to get your career started as a cam girl,
<v Speaker 1>or if you're a fan looking for a huge number
<v Speaker 1>of amazing creators to connect with and so much fun
<v Speaker 1>to be had, go to stripchat dot com to check
<v Speaker 1>out what it's all about. Okay, I'm very excited for
<v Speaker 1>my guest today. This is somebody that I absolutely look
<v Speaker 1>up to and really admire. She is, of course, Melrosemichaels,
<v Speaker 1>a performer, entrepreneur, and one of the smartest minds in
<v Speaker 1>the industry. She is the founder of sex Work, CEO,
<v Speaker 1>co founder of SWR Data, and the brain behind GPTs
<v Speaker 1>dot Ai, using tech and data to help adult creators
<v Speaker 1>actually build real businesses. She understands both the emotional cost
<v Speaker 1>of being desired and the financial reality of monetizing it.
<v Speaker 1>Marlows Welcome so much to Holly Randol and filtered so much.
<v Speaker 1>I'm so grateful to be here. This is this is
<v Speaker 1>really exciting. This is so exciting for me. How does
<v Speaker 1>it so? You're beautiful? Thank you, You're intelligent, thank you.
<v Speaker 1>We all know about the triangle, right, So you must
<v Speaker 1>be crazy. I have heard it.
<v Speaker 2>Said both ways, but usually in the best regard, like crazy, ambitious, crazy, workaholic, crazy,
<v Speaker 2>doing the things that don't give other people time and
<v Speaker 2>attention that they probably want from me. But generally I'd
<v Speaker 2>like to say, IM well rounded and grounded. But you know,
<v Speaker 2>I'm used, so we'll find out. I guess stay tuned.
<v Speaker 1>So how long have you been in the industry for now?
<v Speaker 2>Yeah, so I've been in the adult space for about
<v Speaker 2>fourteen years. So my like camiversary because I got started
<v Speaker 2>in cams is October third, so just over fourteen years now.
<v Speaker 1>Wow, yeah, it's been a while. And how did you
<v Speaker 1>get started on this journey? Yeah? So I got into
<v Speaker 1>go go dancing.
<v Speaker 2>So, like I grew up in Chicago and there is
<v Speaker 2>these night clubs where you can go dance in the
<v Speaker 2>furry boots and the bikini on the weekends. So I
<v Speaker 2>was in early credit card deck because I just hand
<v Speaker 2>those out when you turn eighteen, and I was looking
<v Speaker 2>for it.
<v Speaker 1>I don't always explain that you have to pay them off.
<v Speaker 2>Yeah, and I had no financial upbringing at all our education,
<v Speaker 2>so racked up from credit card bills, got into go
<v Speaker 2>dancing to try to pay down that debt, and then
<v Speaker 2>a lot of the go gos stopped dancing to start webcamming.
<v Speaker 2>And then when I figured out what they were up too,
<v Speaker 2>I was like, well, you can do that, Like I
<v Speaker 2>can do that. So I started webcamming and then that's
<v Speaker 2>how I got into adults and that was kind of
<v Speaker 2>like the first core eight years of what I did
<v Speaker 2>in the space.
<v Speaker 1>So tell me about your first experience with webcamming, Like,
<v Speaker 1>what were you expecting and then what was the reality
<v Speaker 1>of the experience.
<v Speaker 2>Yeah, So I moved out of my house to start webcamming.
<v Speaker 2>So it was also my first time living on my
<v Speaker 2>own and I was working a real nine to five
<v Speaker 2>job at the time, So moved out with nothing. I
<v Speaker 2>had my laptop which I bought from savings, a little
<v Speaker 2>like Cricket USB internet that you's like not great for streaming,
<v Speaker 2>as you can imagine, And I had it on an
<v Speaker 2>empty cardboard box. My house is completely empty, Like I
<v Speaker 2>had no furniture, I had nothing. So I streamed for
<v Speaker 2>the first time and I was just, honestly the core thing.
<v Speaker 2>I was like, I don't know how the tokens turn
<v Speaker 2>into money. I don't know the calculation, and like they're
<v Speaker 2>kind of like pesos, which you start to get to
<v Speaker 2>understand the conversion. So like I didn't think it was real.
<v Speaker 2>Like I was like until I get money in my hand,
<v Speaker 2>Like I don't believe this is a real thing.
<v Speaker 1>Anyone could just do this. This seems too good to
<v Speaker 1>be true.
<v Speaker 2>And my first two week paycheck from Cam's was like
<v Speaker 2>over seven grand, and I was like, I didn't know
<v Speaker 2>you could. I could start any business with this. I
<v Speaker 2>could do anything I wanted. With this, it was like
<v Speaker 2>finally having a vehicle to anything else I wanted to do.
<v Speaker 2>And I always wanted to be an entrepreneur, but I
<v Speaker 2>came from really like tight beginning. So for me, it
<v Speaker 2>was just this eye opening experience of like all of
<v Speaker 2>these doors just open for me. I can travel, I
<v Speaker 2>can go on vacation, I could start businesses, I could
<v Speaker 2>do anything now. And I didn't have any way forward
<v Speaker 2>like that up until that point. So for me, CAM
<v Speaker 2>was it was life changing.
<v Speaker 1>I love the fact that your first thought was like,
<v Speaker 1>oh wow, I can use this as a springboard to
<v Speaker 1>start a business and to like build something, rather than
<v Speaker 1>oh I can go buy an expensive bag, I can
<v Speaker 1>go get like a car that has like really high
<v Speaker 1>lease payments. Like those were not your first.
<v Speaker 2>Thoughts, they weren't my first thoughts. But I did make
<v Speaker 2>all those mistakes. So I'm not like a big, like
<v Speaker 2>crazy designer person or like flashy things. I have like
<v Speaker 2>a few things I care about and that do bring
<v Speaker 2>me joy. But like that was like the Chris, I
<v Speaker 2>didn't know they weren't worthholding taxes when I got paid
<v Speaker 2>because I was getting paper checks by mail off camp.
<v Speaker 1>So every two weeks I get a check.
<v Speaker 2>So my little brain, who's only done like nine to
<v Speaker 2>five corporate work, it's like, oh, they're worthholding. I don't
<v Speaker 2>worry about, you know, taxes anything. I wasn't prepared for that,
<v Speaker 2>so like, yeah, that year everyone got iPads for Christmas
<v Speaker 2>and the end of the year I got a huge
<v Speaker 2>tax field that kind of fucked me up for the
<v Speaker 2>next five years and oh wow, I live and you
<v Speaker 2>learn real quick, like, oh, I didn't have the financial
<v Speaker 2>understanding of being an entrepreneur, so there was a lot
<v Speaker 2>of knowledge gaps that really set me back when I
<v Speaker 2>first started. And I think a lot of that comes
<v Speaker 2>into play with some of my companies because I can
<v Speaker 2>see the knowledge gaps other creators are coming in with,
<v Speaker 2>and I wish I could have done things differently.
<v Speaker 1>So that's kind of what we try to provide. That's
<v Speaker 1>kind of like one of those things where sometimes your
<v Speaker 1>biggest mistakes become like your greatest gifts later on because
<v Speaker 1>you can use those to help other people. Absolutely, yeah,
<v Speaker 1>like it's never a mistake, it's an experience, right, experience
<v Speaker 1>in a lesson. Yes, when did you realize that camming
<v Speaker 1>was something that I mean, was it like right away
<v Speaker 1>you were like, Oh, this is the path that I'm
<v Speaker 1>going to go down, this is my future. Or were
<v Speaker 1>you still thinking that this was going to be like
<v Speaker 1>a side gig and you were going to do your
<v Speaker 1>nine to five like at that time, I mean you
<v Speaker 1>said that you had a nine to five? Did you
<v Speaker 1>have other goals?
<v Speaker 2>So at a time when I was twenty years old
<v Speaker 2>when I started, so I was in college, I was
<v Speaker 2>working at a bank, not like at a branch, but
<v Speaker 2>like due to day doing like the data entry in
<v Speaker 2>the back end, and then I was camming when I
<v Speaker 2>got off work like six at nine toll like four
<v Speaker 2>in the morning.
<v Speaker 1>And for me, yeah, christ, yeah, I want. I didn't
<v Speaker 1>know if it would work.
<v Speaker 2>So like that first month especially, I was like I'm
<v Speaker 2>doing this if this is just raining money? Like I
<v Speaker 2>was like, I didn't think it was real. I didn't
<v Speaker 2>know how long it would last. I thought it was
<v Speaker 2>like a scam. No one had caught on and taken
<v Speaker 2>away from me.
<v Speaker 1>Like I was just and I was young. I was twenties.
<v Speaker 2>I had all the energy in the world, all the
<v Speaker 2>energy drinks, so it was easy. Then I can't do no.
<v Speaker 2>But when I did that, like I didn't. I felt
<v Speaker 2>like I didn't have a lot about opportunities. So like
<v Speaker 2>I had my bank's job, which I paid my bills.
<v Speaker 2>I had just got this lease. It was my first
<v Speaker 2>time believing in my own so I was really afraid
<v Speaker 2>of not being able to make rent. Didn't have any things,
<v Speaker 2>any furniture at first, so like it was the path
<v Speaker 2>forward to all the other things. And I didn't look
<v Speaker 2>at it like, oh, I'm going to start a decade
<v Speaker 2>plus career an adult necessarily, But I didn't mind the work.
<v Speaker 2>I had nothing against it, no stigma associated with it.
<v Speaker 2>Like I loved being sexy. I loved like the feminine
<v Speaker 2>seduction of everything. But I also really loved business. So
<v Speaker 2>for me, it's like, Okay, this is like endless capital,
<v Speaker 2>Like where do you get endless capital? Where do you
<v Speaker 2>get to start other business businesses and not go into
<v Speaker 2>debt and owe anyone or an investor or whatever. So
<v Speaker 2>for me, I was just like, oh, this is the
<v Speaker 2>way forward, Like I don't care what I end up doing,
<v Speaker 2>but I know this will be the vehicle that gets
<v Speaker 2>me there without having to be like golden handcuffed to
<v Speaker 2>some other person, which that really freaked me out.
<v Speaker 1>I don't like feeling trapped. So when did the idea
<v Speaker 1>for sex work CEO come about? And can you explain
<v Speaker 1>to those who don't actually know what that is? Ye,
<v Speaker 1>what it is? Because though as much as like I
<v Speaker 1>know this is going to benefit like a ton of creators,
<v Speaker 1>a lot of my audience is are people who don't
<v Speaker 1>work in the adult industry. So some people might be like,
<v Speaker 1>what are going to be? Like what is this? Yeah?
<v Speaker 2>Yeah, so I you know, flash forward fourteen or I
<v Speaker 2>would say, I guess around my ten year mark. Down
<v Speaker 2>the road, I realized that there's this huge influx of
<v Speaker 2>creators coming in. We were I don't remember this is
<v Speaker 2>pre COVID or post, but there's a lot of creators
<v Speaker 2>coming in. And I would get messages as you do,
<v Speaker 2>like hey, what camera do you use? Or how do
<v Speaker 2>you shoot?
<v Speaker 1>Or what do you edit on?
<v Speaker 2>And when I was in cam specifically, I would always
<v Speaker 2>message cam models and like camera, what's your webcam? Like
<v Speaker 2>what are your light settings? What lighting do you use?
<v Speaker 2>And it was very like I had to figure it out.
<v Speaker 2>You have to figure it out too, And I remember
<v Speaker 2>just as like a newbie who didn't I knew no
<v Speaker 2>one else in the industry, like the Go Go dancers
<v Speaker 2>were camming too, but they didn't really talk to me
<v Speaker 2>about It was like this thing you don't say out loud.
<v Speaker 2>It took me like months for them just to tell
<v Speaker 2>me what they were up to. So figuring things out
<v Speaker 2>on your own, it's just such a learning curve. So
<v Speaker 2>when I'm like okay, I got to a space where
<v Speaker 2>I had a lot of financial security. I had started
<v Speaker 2>other businesses in the past, not that they were successful,
<v Speaker 2>but I've done other like dealings, and I was in
<v Speaker 2>a really comfortable position and I was like, okay, so
<v Speaker 2>everyone's messaging me about this, like why don't I just
<v Speaker 2>like make a video about it. I could just explain
<v Speaker 2>what I do, and then when they ask next, I
<v Speaker 2>can send them a link. I don't think, you know,
<v Speaker 2>do text message game. And then I got to thinking like, oh,
<v Speaker 2>you know, this would be really useful resource.
<v Speaker 1>Just put it out there.
<v Speaker 2>So I started putting out education that's later became sex
<v Speaker 2>Fix CEO, which is just like free education and resources
<v Speaker 2>for other adult performers and creators, and it's evolved since
<v Speaker 2>into a lot of other wonderful things, but in essence,
<v Speaker 2>the mission is just to provide everyone of the things
<v Speaker 2>I wish I had when I started, and make sure
<v Speaker 2>that everyone has the most potential for success.
<v Speaker 1>Because if you can get fast.
<v Speaker 2>All of those like learning curves, like you don't have
<v Speaker 2>to figure out lighting or what kind of camera, how
<v Speaker 2>to edit and all this stuff, you've become successful faster. So, like,
<v Speaker 2>if I can make more people and more success more quickly,
<v Speaker 2>I would like to do that because ultimately, this industry
<v Speaker 2>gave me everything I have, and if I can help
<v Speaker 2>give back to that, that's it feels fulfilling to me.
<v Speaker 2>And that's kind of how sex ri Cio was born.
<v Speaker 1>Yeah, And I was going to ask you, like, why
<v Speaker 1>do you feel like you are open to give other
<v Speaker 1>people help and to you know, help them be successful
<v Speaker 1>rather than like feel like you need to hold everything
<v Speaker 1>to yourself and like be competitive with the I mean
<v Speaker 1>obviously you don't feel, you know, like intimidated by the
<v Speaker 1>success of others.
<v Speaker 2>No, well, no, if someone is successful, I want to
<v Speaker 2>be their front, Like how'd.
<v Speaker 1>You do that?
<v Speaker 2>I got questions like let's share, let's share contacts like you. No,
<v Speaker 2>I'm a very competitive person, but in terms of business
<v Speaker 2>and like life success, I think collaboration is always the
<v Speaker 2>way forward. But I really realized early that like, no
<v Speaker 2>two people have the same fan base, no two people,
<v Speaker 2>Like I'm not everyone's cup of teeth, Like a lot
<v Speaker 2>of people will prefer one performer over me, and that's okay.
<v Speaker 2>So there's just everything is abundant, Like I'm a big
<v Speaker 2>person with that, and like I don't have a scarcity
<v Speaker 2>of I came from a very scarce upbringing, so I
<v Speaker 2>know what that looks like. But if you can share things,
<v Speaker 2>I think things come back to you. I don't have
<v Speaker 2>any interest in gatekeeping, at least not not to the
<v Speaker 2>creator market necessarily. But I think it's important that if
<v Speaker 2>you give, like you you get back in return either
<v Speaker 2>way you do it. And that's kind of been just
<v Speaker 2>like a life philosophy going forward. Anything I've held on
<v Speaker 2>to really tight, it's painful. It's like that sufferings associated
<v Speaker 2>with attachment. So if the whole thing's really tight, it's
<v Speaker 2>like it's painful. It'll get rich from youn't get stolen.
<v Speaker 2>I'll get taken. Someone will do it better, like just inevitable.
<v Speaker 2>That's how life goes.
<v Speaker 1>So do you believe like in the law of attraction?
<v Speaker 2>I do, but I like I'm not like a super
<v Speaker 2>Wooba person and I like to shut that down pretty quick.
<v Speaker 2>But like law of attraction, I do think is real.
<v Speaker 2>I think mindset is everything. I think if you're like
<v Speaker 2>gratitude goes a long way, but like you got to
<v Speaker 2>get up and do the things, Like nothing's gonna you're
<v Speaker 2>not gonna visualize and it lands in your lap.
<v Speaker 1>That's not really how it goes. So you don't you
<v Speaker 1>don't think that you can just make a vision board
<v Speaker 1>and then you can just play back on your couch
<v Speaker 1>and things will come to you. No, no, no, not
<v Speaker 1>at all.
<v Speaker 2>You have to go out and do things and I'll
<v Speaker 2>lie like take opportunities and take chances and risks and
<v Speaker 2>stuff that align you with those outcomes, because yeah, sitting
<v Speaker 2>at home, that's not gonna happen.
<v Speaker 1>How works. What do you think is the most misunderstood
<v Speaker 1>thing about what you do?
<v Speaker 2>I think it's really misunderstood that like there's no brains
<v Speaker 2>behind the operation, especially if a creator is really successful
<v Speaker 2>or doing it at scale like any business, and I
<v Speaker 2>would even argue content creation based businesses there's so much
<v Speaker 2>harder to scale because it's based on one person's image, likeness,
<v Speaker 2>what they say what they do, how much content they
<v Speaker 2>can film. There's only twenty four hours in a day.
<v Speaker 2>So I think that the people will look at us
<v Speaker 2>as creators and assume that, like, what we're doing is
<v Speaker 2>easy and so simple, anyone could do it. But to
<v Speaker 2>do it and do it well, you're running a massive operation.
<v Speaker 2>I know you know what that's like. And then also
<v Speaker 2>like it's harder to build this business than most of
<v Speaker 2>their businesses, Like I can't go out and run Facebook ads,
<v Speaker 2>I can't go out and run Google ads. And traditional
<v Speaker 2>business whether that's like brick and mortar or digital, they
<v Speaker 2>can do those things. They have those paths forward, and
<v Speaker 2>so I don't just have to be a good marketer,
<v Speaker 2>but I have to be like an excellent marketer that
<v Speaker 2>uses every loophole available to me and can like find
<v Speaker 2>new innovative ways. And that's why even just sex workers
<v Speaker 2>in general, we're very innovative as you know an industry
<v Speaker 2>and people, just because we have to be. So I
<v Speaker 2>think that that's misunderstood is that what we do is easy,
<v Speaker 2>especially the people that do it well, like, oh, she's
<v Speaker 2>got a million followers or whatever must be so easy,
<v Speaker 2>which I don't have a million followers. But it's not
<v Speaker 2>that easy. You have to be extremely clever and extremely
<v Speaker 2>adaptive to whatever you're doing. So I think that's really
<v Speaker 2>really misunderstood.
<v Speaker 1>That's why I'm always like hesitant to hire anybody that
<v Speaker 1>doesn't work in the adult industry. You know, like you
<v Speaker 1>can hire somebody like some hot shot that works in marketing, yes,
<v Speaker 1>in the mainstream industry, but they'll come in and like
<v Speaker 1>all of their suggestions like don't work, we can't do
<v Speaker 1>this happens like all the time. They'll be like, oh,
<v Speaker 1>Facebook ads, Google ads, like so many things, like we
<v Speaker 1>can't do those things, yes, you know. And I mean
<v Speaker 1>the way that we get deplatformed all the time on
<v Speaker 1>so many different social media platforms and not being told
<v Speaker 1>why yeah, and having to guess like what is acceptable
<v Speaker 1>what's unacceptable? I mean ultimately like these platforms would just
<v Speaker 1>like us to not exist, right, So trying to figure
<v Speaker 1>out like what what can we show, what can we
<v Speaker 1>promote without breaking community guidelines because overall like we are
<v Speaker 1>like yeah, our existences.
<v Speaker 3>Yeah.
<v Speaker 1>So it's it's like it's so complicated and it is
<v Speaker 1>just like weaving through you know what I mean, And yeah,
<v Speaker 1>it's it's uh, it is really tough and it's maddening.
<v Speaker 2>And it's constantly changing, like what the terms of service
<v Speaker 2>on a platform update like every three weeks and it's
<v Speaker 2>not like the email you can tell you. It was like,
<v Speaker 2>oh I got a new flag for a thing that
<v Speaker 2>didn't apply a year ago, and like, yeah, it's it's
<v Speaker 2>hard because it's cat and mouse constantly.
<v Speaker 1>I think that actually recently happened with Youtubo been like
<v Speaker 1>try on hooles. Yes, trendholes are not with thinks fast
<v Speaker 1>or less. Yeah. Yeah. I was talking to Brittany Amber
<v Speaker 1>and she had a whole channel of try on holes
<v Speaker 1>and it had like millions of followers and just gone,
<v Speaker 1>just gone, you know, no warning, no like hey, we're
<v Speaker 1>you know, we've decided that this is against community guidelines.
<v Speaker 1>Maybe you should change the changes, big changes, like maybe
<v Speaker 1>you change the content. It's gone overnight. Your channel so terrifying. Yeah,
<v Speaker 1>please don't delete me for saying that. I was going
<v Speaker 1>to say. Even I've seen podcasts go down. I get
<v Speaker 1>so nervous.
<v Speaker 2>Just our podcast is very like sex work or yeah,
<v Speaker 2>and we see that kind of language and it's like
<v Speaker 2>now with AI too, they can just figure out what
<v Speaker 2>you're saying just with an AI programming and view it.
<v Speaker 1>Yeah, yeah, I know, it's you know, trying to do
<v Speaker 1>that dance. Right. What do you think is the biggest
<v Speaker 1>mistake that you made early on in your career.
<v Speaker 2>Well, definitely not understanding that I was ten ninety nine
<v Speaker 2>at first, and like the tax situation, that was a
<v Speaker 2>huge setback, a huge learning curve, and it took me
<v Speaker 2>years to like really sort it out and come back
<v Speaker 2>from it. And then I would say the other thing
<v Speaker 2>was just consistency, Like when I first like I was
<v Speaker 2>camming early on and made a bunch of money, and
<v Speaker 2>then I wouldn't long on for like a week because
<v Speaker 2>I'm like, oh I can, I've got enough in the bank,
<v Speaker 2>Like oh cool. But it's that consistency, Like a week
<v Speaker 2>in webcam time is like three months. Like they go
<v Speaker 2>on every day and they spend money on someone else,
<v Speaker 2>so like you're just they're not they're collecting it. And
<v Speaker 2>so that was a mistake too. I think that early
<v Speaker 2>days webcam really taught me how to be consistent and
<v Speaker 2>how I would have to pay for it otherwise and
<v Speaker 2>rebuild if I didn't stay consistent. So yeah, I think
<v Speaker 2>that those two things the tax situation, realizing I'm a
<v Speaker 2>true entrepreneur with the real business and I'm ten nighty
<v Speaker 2>nine and I've got to sort it out. And then consistency,
<v Speaker 2>because without consistency, nothing else happens.
<v Speaker 1>So for the taxes, because there are a lot of
<v Speaker 1>young girls that are coming into this industry and don't
<v Speaker 1>know anything about taxes. And it's funny because you mentioned,
<v Speaker 1>you know, earlier, coming out of school and not having
<v Speaker 1>financial knowledge. And this is actually one of the things
<v Speaker 1>that infuriates me about our educational system is that, like
<v Speaker 1>we teach all of this useless stuff, yes, and we
<v Speaker 1>don't teach financial responsibility or any of that, and like
<v Speaker 1>it makes me crazy, like home X yeah, like get fucked.
<v Speaker 1>Like we've all got meal subscription services, yeah you know
<v Speaker 1>what I mean, like balancing checkbooks, like what taxes mean,
<v Speaker 1>like all of these things and so so pretend that
<v Speaker 1>we've got someone watching who wants to start, you know,
<v Speaker 1>wants to start camping or something like that. Let's get
<v Speaker 1>on strip chat dot com and they're like, what what
<v Speaker 1>is it? Ten ninety nine? Like people don't even know
<v Speaker 1>what that is. Yeah.
<v Speaker 2>So when you're working for yourself and you would be
<v Speaker 2>a contract, independ a contractor So the ten ninety nine
<v Speaker 2>is just the government form that they're going to issue
<v Speaker 2>you that tells you what you owe the government afterwards.
<v Speaker 2>So this is not financial advice. I'm definitely not a
<v Speaker 2>bookkeeper account it. But the easiest guidelines is to take
<v Speaker 2>twenty or if you're earning a lot, take thirty percent
<v Speaker 2>of your earnings and stuff rate it out for savings,
<v Speaker 2>because the government's gonna come take that from you, so
<v Speaker 2>make sure you have it. And then once you can
<v Speaker 2>like talk to a proper account they're going to analyze
<v Speaker 2>like your size of your business, the things that you do,
<v Speaker 2>the expenses you have, the situation you've kind of built
<v Speaker 2>for yourself, and they're gonna be able to tell you like,
<v Speaker 2>are you, you know, should you set up an LC
<v Speaker 2>And that's usually the easiest and first way forward, or
<v Speaker 2>if you've made so much money, you might have other
<v Speaker 2>benefits of being like anes corporacy, corporate whatever. So those
<v Speaker 2>are the things, like those are the steps. First, save
<v Speaker 2>twenty thirty percent, don't touch it. That money's not yours,
<v Speaker 2>and like you have to know that early on or
<v Speaker 2>else you'll pay for them for the next you know,
<v Speaker 2>five to eight years potentially, and then other than that
<v Speaker 2>is like start I guess not interviewing necessarily, but like
<v Speaker 2>finding people for your team that are going to assist you.
<v Speaker 2>You're going to need a bookkeeper and accountant. You're going
<v Speaker 2>to need people that will help you. If you can't
<v Speaker 2>edit content yourself, you're going to look for at itors.
<v Speaker 2>Like as you grow in scale and money starts coming in,
<v Speaker 2>you need to like remember to separate it out and
<v Speaker 2>prepare to put in the right places because at the
<v Speaker 2>end of the day, like those things are gonna really
<v Speaker 2>set you back if you don't take them seriously, really
<v Speaker 2>really badly.
<v Speaker 1>So if you you're a content creator, you started making
<v Speaker 1>like a pretty you know, decent amount of money, you're
<v Speaker 1>thinking about growing getting a team, Like you have some
<v Speaker 1>money to like start hiring people. Probably the first person
<v Speaker 1>you should get is probably a bookkeeper.
<v Speaker 2>Yeah, absolutely, first hire absolutely, Okay, because they're also going
<v Speaker 2>to be able to be like, hey, you can't afford
<v Speaker 2>anyone else, Like it looks like you can't afford an editor,
<v Speaker 2>you can't afford a scheduler a VA.
<v Speaker 1>Like That's how you're going to know.
<v Speaker 2>Because the other thing, like people overlook is that when
<v Speaker 2>you're in content creation, you know, maybe not just webcamping,
<v Speaker 2>maybe do of or maybe do all these other platforms.
<v Speaker 2>You're going to have money coming in from like seventeen
<v Speaker 2>different places, and it's never going to be the same amount.
<v Speaker 2>So like to track that and understand where it's coming
<v Speaker 2>and going. That's actually a really hard fee. And that's
<v Speaker 2>another thing that the average business isn't really dealing with.
<v Speaker 1>The money comes in.
<v Speaker 2>Maybe it's not predictable, maybe sale theyre different months a month,
<v Speaker 2>but it's coming in from one place. They know what
<v Speaker 2>it's from. When you're a creator and you're on all
<v Speaker 2>these platforms and maybe you're really clever and you run
<v Speaker 2>an affiliate you know, deal on the side and you're
<v Speaker 2>getting paid off clicks, off links and all of that. Okay,
<v Speaker 2>now your income looks crazy because you have all of
<v Speaker 2>these and by the way, none of the platform names
<v Speaker 2>are what the bank is statement. The business name is
<v Speaker 2>very different, very obscure, LIKEABC dot com. And so you're
<v Speaker 2>going to have to put these pieces together and really
<v Speaker 2>account It is going to help you sort that out
<v Speaker 2>early on. It's so important. It's the first step.
<v Speaker 1>What part of this industry do you think costs the
<v Speaker 1>most emotionally, I.
<v Speaker 2>Mean social media costs the most emotionally. So there's this thing.
<v Speaker 2>I've actually thought about this a lot lately. There is
<v Speaker 2>the reality that if you're an adult creator performer, you
<v Speaker 2>are selling essentially desire at scale. So you are broad
<v Speaker 2>pasting to however many followers you have, and you are
<v Speaker 2>selling your image or access to you, whatever it might be.
<v Speaker 2>And there is a cost associated with that in terms
<v Speaker 2>of you're making tiktoks, you're posting pictures, you're doing Instagram story,
<v Speaker 2>whatever it is, across all these social platforms top of
<v Speaker 2>funnel to bring followers and customers to whatever you're selling.
<v Speaker 2>So the cost of that is that you're performing desire.
<v Speaker 2>And so I think about this a lot, because you
<v Speaker 2>have to perform desire online to make sales and monetize
<v Speaker 2>your audience. But you get in that habit of performing
<v Speaker 2>desire in your explicit content, in your social content, in
<v Speaker 2>a lot of places in your business. And I'll speak
<v Speaker 2>for myself personally, I think that the act of performing
<v Speaker 2>desire can and being in that like loophole and the
<v Speaker 2>hamster wheel of constantly putting out new content, you can
<v Speaker 2>lose authenticity to just be like in true desire. Like
<v Speaker 2>I've found that to be actually kind of challenging. So
<v Speaker 2>like I also have ADHD personally, so like I tend
<v Speaker 2>to mask really well and like put on the projection
<v Speaker 2>I think people want to see from me, and it's
<v Speaker 2>something I'm really trying hard to undo. So like getting
<v Speaker 2>back to who I am authentically and not being performative,
<v Speaker 2>that's been a real challenge because I have to perform
<v Speaker 2>for my job. I have to put things out, I
<v Speaker 2>have to make content. So that's been a challenge that
<v Speaker 2>I wasn't prepared for or expected, I would say, And
<v Speaker 2>as things grow bigger, it just gets harder because then
<v Speaker 2>you got to keep performing.
<v Speaker 1>Yeah, that's tough. Yeah, that makes sense for those who
<v Speaker 1>It's funny because like you know, now, obviously I started
<v Speaker 1>a marketing agency. I've spent a lot of time in
<v Speaker 1>marketing in the last couple of years through like the
<v Speaker 1>various startups that I've gone through a marketing funnel I'd
<v Speaker 1>actually never heard of Oh really, no, not for a
<v Speaker 1>few years ago because I was in production. Yeah, okay,
<v Speaker 1>so I never thought about like what really happened afterwards. Yeah,
<v Speaker 1>so just for people, because I really want to like
<v Speaker 1>cater to people who are watching this who are really
<v Speaker 1>like not educated in this area. Can you explain like
<v Speaker 1>what a marketing funnel is.
<v Speaker 2>Yeah, so marketing funnel if you like picture a real funnel,
<v Speaker 2>you know, like that V kind of shape. Everything comes
<v Speaker 2>into your funnel and comes out through the smaller bottom side.
<v Speaker 2>So and I'll relate this, I guess to creators and
<v Speaker 2>performers specifically. So for me, a marketing funnel is going
<v Speaker 2>to look like, top of funnel is social media. How
<v Speaker 2>I catch all the customers, I find them, I aggregate fans.
<v Speaker 2>So this is top of funnel is always social media.
<v Speaker 2>And then you have to really think through your customer's
<v Speaker 2>journey of how they see the first time, how they
<v Speaker 2>end up wherever you're trying to get them, which is
<v Speaker 2>the bottom of the funnel. So for me, getting a
<v Speaker 2>customer's top of funnel social media, then they might go
<v Speaker 2>to my profile and hopefully they click follow. If they don't,
<v Speaker 2>I should be thinking about the content I put on
<v Speaker 2>social that will encourage them or get them to take
<v Speaker 2>that conversion and click follow on my profile. So that's
<v Speaker 2>working the way down the funnel. Then once they're a follower,
<v Speaker 2>I want to think about what kind of content I
<v Speaker 2>could put on social that's going to get them to
<v Speaker 2>click that link in bio, whether it's the story post
<v Speaker 2>or real whatever.
<v Speaker 1>So that's further down the funnel.
<v Speaker 2>And once they click the link of bio, what kind
<v Speaker 2>of bio is written on my of that's going to
<v Speaker 2>entice them to convert and click the subscribe button? And
<v Speaker 2>once they're through there, what kind of feed post on
<v Speaker 2>my of wall is going to get them to go
<v Speaker 2>into my DM so I can monetize them in a
<v Speaker 2>lot BPVDM. And then you get to the bottom of
<v Speaker 2>the funnel, which is usually like selling a custom or
<v Speaker 2>a video whatever.
<v Speaker 1>So that's kind of the funnel.
<v Speaker 2>It's like where do they first see you and what
<v Speaker 2>stuff that does the customer have to take in the
<v Speaker 2>journey they have to follow to get wherever they want
<v Speaker 2>to go at the bottom or where you want to
<v Speaker 2>convert them. Essentially, that's kind of how I be a
<v Speaker 2>marketing funnel a least for being a performer and creator.
<v Speaker 1>And then in terms of social media, what do you
<v Speaker 1>find is your most successful platform and how do you
<v Speaker 1>track each one? Like do you have a different link
<v Speaker 1>and bio for each platform, and like, what do you
<v Speaker 1>do for something like TikTok because you can't put at
<v Speaker 1>least I know, I can't put a link and bio
<v Speaker 1>on there, yeah, because they'll oh yeah yeah.
<v Speaker 2>I had a lot of trouble with keeping less sex
<v Speaker 2>Org CEO TikTok a life. So for links, Olf is
<v Speaker 2>simpler because they have a link tracking system.
<v Speaker 1>You can build out custom links. Yeah.
<v Speaker 2>So I usually and what I have been doing is
<v Speaker 2>every end of the month, I'll produce a new custom link,
<v Speaker 2>A different custom link goes up on Twitter, a different
<v Speaker 2>custom link goes in my link bio Lander for instan
<v Speaker 2>because you have to add that step of removal there.
<v Speaker 2>A different link in bio will go up on Blue Sky,
<v Speaker 2>different link and bio will go up on not TikTok.
<v Speaker 2>But what I do is TikTok I convert to Telegram.
<v Speaker 2>Telegram has a bot that will send my link or
<v Speaker 2>my tracking link on Telegram.
<v Speaker 1>Okay, So you can go to TikTok to Telegram Okay, Okay,
<v Speaker 1>because I have I known today as of this taping,
<v Speaker 1>you can do that because I do have a Telegram channel,
<v Speaker 1>and that's actually done pretty well for me. I discovered
<v Speaker 1>a whole fucking new world through Telegram. I like, I
<v Speaker 1>use Telegram for everything.
<v Speaker 2>I even use it as a free not saying everyone
<v Speaker 2>should do this, but I don't like paying for services.
<v Speaker 2>I'm a software slut, so I'll collect subscriptions that I'm
<v Speaker 2>really trying to cut back. So I even use Telegram,
<v Speaker 2>like make a private Telegram channel. I stroll my content
<v Speaker 2>in there, so I'll upload my video. I'll like label
<v Speaker 2>what it's called, what's in it whatever. Telegram is super searchable,
<v Speaker 2>and I have a channel just all my content, so
<v Speaker 2>I can say, JOI video blue laundry brings me up
<v Speaker 2>to that video and I can just red download it
<v Speaker 2>and send it to fan. So it's like cloud based
<v Speaker 2>storage that's limitless, and I've been using it like that.
<v Speaker 2>I use it for everything. I've got sort of like
<v Speaker 2>drop off, so many strange use cases for it. I
<v Speaker 2>don't lose anything. So that's like my cloud backup compared
<v Speaker 2>to my hard drive backup. I do everything out there. Wow,
<v Speaker 2>yeahs left for Telegram.
<v Speaker 1>Gems. Yeah No. I started using Telegram. I started selling
<v Speaker 1>like O F promo Yeah yeah. Which there's a whole
<v Speaker 1>other world of that which I didn't know existed.
<v Speaker 2>Cross selling to other performers are people that want traffic. Yeah,
<v Speaker 2>that's a whole nother market, absolutely, and you got to
<v Speaker 2>be careful of that too, like a lot of creators.
<v Speaker 2>I mean, you can doctor anything these days, So I
<v Speaker 2>always worry like creators, make sure someone do size, makes
<v Speaker 2>sure like size following size subscribers or size audience. Yeah,
<v Speaker 2>and then also just make sure that there's similarities, like
<v Speaker 2>you're going to attract a crossover audience, so like I
<v Speaker 2>try to do a lot of problem with redheads or
<v Speaker 2>like you know, like girl next door looks and things,
<v Speaker 2>just so that it converts well. Otherwise you're just kind
<v Speaker 2>of like throwing money at the wall.
<v Speaker 1>I've only bought promo a couple of times, and almost
<v Speaker 1>every time it's been not worth it. Yeah, so people
<v Speaker 1>buy a lot of promo for me and they rebuy yeah,
<v Speaker 1>like consistently, so I guess it does well.
<v Speaker 2>Yeah, Like I always tell creators well, and they don't
<v Speaker 2>always processes the way maybe I do from a marketing
<v Speaker 2>background like yourself. Well, but like think of shout outs
<v Speaker 2>or like promo buying as Google ad buying, Like you
<v Speaker 2>have to test the media that you have to test
<v Speaker 2>the caption. So like every time I purchase promo, I
<v Speaker 2>of course I have a spreadsheet for it where it's like,
<v Speaker 2>this is the photo I use, this is the caption
<v Speaker 2>I use, this is the tracking link where I could
<v Speaker 2>see how it performed. And sometimes just a little tweak
<v Speaker 2>of a different picture or a different caption or different
<v Speaker 2>called action in the promo will change the way converts completely.
<v Speaker 2>But that's like a media buying skill set. So that's
<v Speaker 2>just another skill you have to go develop as an
<v Speaker 2>adult performer or hire for. Because media buying there's a
<v Speaker 2>whole department for that for huge businesses, and that's just
<v Speaker 2>another thing you got to figure out.
<v Speaker 1>On your own.
<v Speaker 2>So yeah, it's tough and it's exhausting even to talk about.
<v Speaker 1>Yeah, I mean it's just like I you know, I
<v Speaker 1>have I've recently like accumulated like a pretty large team
<v Speaker 1>of people working for me, and it's still like not enough. Yeah,
<v Speaker 1>you know, yeah, and it's god, I mean okay, so yeah,
<v Speaker 1>so how do you sorry? I feel like, Okay, before
<v Speaker 1>we move to the next thing, I wanted to go
<v Speaker 1>back to where we were because, so, what is the
<v Speaker 1>social media platform that works for you the best? Yeah?
<v Speaker 2>So for me, I convert best on Twitter, so I
<v Speaker 2>have all the tracking links so I could judge my conversion.
<v Speaker 1>So do you really change your tracking links every single month? Yeah?
<v Speaker 1>Why is that?
<v Speaker 2>Because on a month to month basis, I want to
<v Speaker 2>know which platform converts the most, so I know what
<v Speaker 2>platform to create more social content for top of funnel,
<v Speaker 2>because like, why I spend eighty percent of my time
<v Speaker 2>creating Instagram reels if I know Twitter converts better and
<v Speaker 2>I should just do short form video on Twitter. So
<v Speaker 2>it's however performs on a month to month or even
<v Speaker 2>ninety d basis dictates how I will go out and
<v Speaker 2>create promo or social content or like ads for my business.
<v Speaker 1>So you basically like follow the trends.
<v Speaker 2>Yeah, I do everything evidence based, and that's the biggest mistake.
<v Speaker 2>A lot of creators go out there making is like
<v Speaker 2>either something works once and they're married to the idea.
<v Speaker 2>I've been this person, so I'm talking to me here.
<v Speaker 2>You get married to the idea, you do a bunch
<v Speaker 2>more of it for the next three five years of
<v Speaker 2>your business, and it stopped working after that first month
<v Speaker 2>because everyone caught on and did it or whatever, like
<v Speaker 2>share for shares on stories like that was great in
<v Speaker 2>the early days. It doesn't work anymore. So I let
<v Speaker 2>data drive all of my decisions. So if something stops
<v Speaker 2>executing or producing, like I'm never going to do it again,
<v Speaker 2>like done with it. So I yeah, I run in
<v Speaker 2>like sixty to ninety days on any kind of thing
<v Speaker 2>I'm trying or test I'm doing. If it's not performing,
<v Speaker 2>back to drawing board, go back to something that does perform,
<v Speaker 2>double down, or just try something new.
<v Speaker 1>Yeah forever. How do you find new things to do?
<v Speaker 2>Just my mind usually, or I'll see someone else trying something,
<v Speaker 2>like when what's the trend that I saw?
<v Speaker 1>People? You're just like constantly researching, right, and your mind's
<v Speaker 1>just like constantly going, I know, oh, this is something
<v Speaker 1>I'm looking for.
<v Speaker 2>So I just see it like out there in the wild,
<v Speaker 2>like in nature, like naturally. I was just like, oh,
<v Speaker 2>I saw that this created this. I wonder why. Like
<v Speaker 2>I'm trying to think of an example, like usually it's
<v Speaker 2>like a trending kind of reel or something that's an
<v Speaker 2>easy one to pick up on. But when I saw
<v Speaker 2>people driving this is a great example. When I saw
<v Speaker 2>people driving their fans to telegram groups, I was like, well,
<v Speaker 2>why are we doing that?
<v Speaker 1>Why? Why were we doing that?
<v Speaker 2>And then I realized people, some big creators are actually
<v Speaker 2>selling content on Telegram itself using Telegram Stars, which is
<v Speaker 2>like a crypto situation on Telegram, and but you can
<v Speaker 2>send content literally locked for stars, and I was like, well.
<v Speaker 1>That's interesting. You just cut out an entire platform to
<v Speaker 1>sell a built content.
<v Speaker 2>Yeah, maybe we shouldn't broadcast that to the world, but
<v Speaker 2>it's that people can do. So like when I see
<v Speaker 2>someone doing something usual, yeah, okay, so then I get
<v Speaker 2>my money and I actually don't know where it when.
<v Speaker 2>Oh yeah, I've got to figure out my Telegram ale myself.
<v Speaker 1>So that's kind of funny, said that.
<v Speaker 2>Yeah maybe, yeah, pursued with caution, but yeah. So I'll
<v Speaker 2>see someone do something out there in nature as I'm
<v Speaker 2>watching stories or scrolling or whatever consuming content, and when
<v Speaker 2>I see it, I'm like, okay, no to self, I
<v Speaker 2>got to figure it out.
<v Speaker 1>What are they doing?
<v Speaker 2>Why are they doing There's a reason, like especially when
<v Speaker 2>I see a big known creator doing something, because they
<v Speaker 2>usually have teams and management or whatever, so they have
<v Speaker 2>data to support why they do what they do. So
<v Speaker 2>that's an easy one to be like, oh, they're doing that,
<v Speaker 2>let me look into.
<v Speaker 1>That per stage. Yeah, of course, have you ever tried
<v Speaker 1>hiring like management?
<v Speaker 2>And then yeah, I've tried hiring agencies and management. I
<v Speaker 2>love to test them and I've also consulted for a
<v Speaker 2>lot of them now through the sex or CEO. And
<v Speaker 2>I've also built my own internal team that would do
<v Speaker 2>essentially what an agency does, and I've gotten rid of that.
<v Speaker 2>So I've done all sides just because I like to
<v Speaker 2>understand what goes on. I also know that that is
<v Speaker 2>a hard business model to be an agency, and there's
<v Speaker 2>not a lot of margin actually in it, even though
<v Speaker 2>you know, people complain about agencies, which there are very
<v Speaker 2>few good ones, so I get it. But yeah, I've
<v Speaker 2>done that all So I've done it, tested it, and
<v Speaker 2>it shows me what works and what does that.
<v Speaker 1>You No, you're right. I used to like, you know,
<v Speaker 1>I would hear, you know, people say like, oh my god,
<v Speaker 1>this agency takes this percentage. And I did an agency
<v Speaker 1>for a while and when I was I was like, oh,
<v Speaker 1>this is this is actually very hard to make money. Yeah,
<v Speaker 1>and it's expensive. Yes, it's a lot more expensive than
<v Speaker 1>I thought.
<v Speaker 2>Yeah, there's a lot of overhead for that business model.
<v Speaker 2>I would never want to do it because actually I
<v Speaker 2>get approached a lot with our you know, sex Rixcio
<v Speaker 2>community of creators has grown so big.
<v Speaker 1>Now like why don't you become.
<v Speaker 2>An agency and you can do that for you know,
<v Speaker 2>all the ins and outs. I'm like, I want nothing
<v Speaker 2>to do with that business model, and I do ever
<v Speaker 2>want creators to have any reason to come back and
<v Speaker 2>be like, why are you taking it? I don't want
<v Speaker 2>anything to do with that. All of my businesses for
<v Speaker 2>creators make creators more money.
<v Speaker 1>That's it. Like, that's that's the business. I'm not the rest.
<v Speaker 1>So yeah, yeah, no, I've I've I've been down that road. Yeah,
<v Speaker 1>but it's so good. I think it's so good to try.
<v Speaker 1>I'm I'm definitely a big believer and like throw everything
<v Speaker 1>at a wall and see sticks. Absolutely test the track.
<v Speaker 1>This this podcast was a throw the thing at the
<v Speaker 1>wall and see what sticks? Amazing, you know what I mean.
<v Speaker 1>Like I was like, I didn't I had no idea,
<v Speaker 1>and it ended up being the best decision I ever
<v Speaker 1>made for like a multitude reason. Yeah, but you know
<v Speaker 1>I wouldn't have done that if, like, you know, I
<v Speaker 1>didn't get fired from Playboy.
<v Speaker 2>So good and I tell the creators that too, and
<v Speaker 2>like everything you do, because it'll come in questions like
<v Speaker 2>well should I do this?
<v Speaker 1>And like did you test it? Did you hack it?
<v Speaker 1>Like how to perform?
<v Speaker 2>Like you need to use the data like I would
<v Speaker 2>be guessing, I'd be speculating on what would work for you.
<v Speaker 1>You're totally different than me.
<v Speaker 2>We have totally different We do different kinds of sex
<v Speaker 2>with different kinds of content, Like you need to test
<v Speaker 2>and track. That's like the baseline of everything I do.
<v Speaker 1>I would say that you're pretty successful at this point,
<v Speaker 1>I hope. So yeah, I mean I'm just getting started,
<v Speaker 1>but yeah, you know, I feel like it's that double
<v Speaker 1>edged sword, right, And I see this with so many
<v Speaker 1>successful people that are perfectionists, which I'm pretty sure you are,
<v Speaker 1>because almost everybody at your stage in your life is
<v Speaker 1>that it's like you get to this stage because you're
<v Speaker 1>a perfectionist, but because you're a perfectionist, you're never actually
<v Speaker 1>really happy with where you're at because you always see
<v Speaker 1>how you can do better. And it's like this weird thing.
<v Speaker 1>I was speaking to a friend of mine, and it's like,
<v Speaker 1>you know, twenty years ago, if I could see where
<v Speaker 1>I am now I would be like, oh I would
<v Speaker 1>have arrived, yeah, right, made it, I've made it perfect,
<v Speaker 1>Like nothing could be better. This is where I want
<v Speaker 1>to be, and I am in that place and I'm like,
<v Speaker 1>I got to do this, I got to do this,
<v Speaker 1>I got to start this, like never reflect it never,
<v Speaker 1>and it's so hard to pull back and remind yourself
<v Speaker 1>of like how far you've come and what you've achieved.
<v Speaker 1>So what does success look like for you?
<v Speaker 2>So to your point, I agree, like the goalpost is
<v Speaker 2>always moving. Like where I am now would have blown,
<v Speaker 2>you know, three years ago, me out of the water
<v Speaker 2>and I would be so happy. But where I am now,
<v Speaker 2>I was like, this is not this is not it.
<v Speaker 1>I could do so much better.
<v Speaker 2>So I have a real challenge with like feeling like
<v Speaker 2>I left potential on the table because like every day
<v Speaker 2>I get up, I'm like, I feel like this was
<v Speaker 2>not one hundred percent of my potential day. And that's
<v Speaker 2>such like a mind fuck too. But I define success
<v Speaker 2>right now as doing less, So I am a perfectionist.
<v Speaker 2>I'm quite controlling over my business stuff. Real life, I'm
<v Speaker 2>actually more and more impulsive and like free, expirited, But
<v Speaker 2>business I have a tight grip on.
<v Speaker 1>I'm finding like that. Like I go to dinner with
<v Speaker 1>my husband and I'm like, he's going to decide what
<v Speaker 1>I Yeah, I don't want no decisions. I don't want
<v Speaker 1>look at the menu he's going to pick. I don't care. Yeah,
<v Speaker 1>make it off for me. It's just point me in
<v Speaker 1>the right direction. Totally get that.
<v Speaker 2>But so now I think doing less is because I
<v Speaker 2>have gotten to such a point where I realize the
<v Speaker 2>more controlling and perfectional, like perfectionist y I am, the
<v Speaker 2>less I can achieve because you have to dealt your
<v Speaker 2>one person. So now I'm really trying to gamify and
<v Speaker 2>like fall in love with the process of letting go
<v Speaker 2>of things because that's how I can scale the point
<v Speaker 2>of matt Like what got you from A to B
<v Speaker 2>won't get you from B two C. And I've realized
<v Speaker 2>that because I've been stuck at fucking B for years.
<v Speaker 2>I'm like, Okay, so this is not working. We have
<v Speaker 2>the data to support this is not working.
<v Speaker 1>What am I doing wrong? Reevaluate it?
<v Speaker 2>And now I'm really in a state of like I'm
<v Speaker 2>going to say no to more things. I'm going to
<v Speaker 2>do a lot less, and I'm going to kind of
<v Speaker 2>surrender and delegate. Because if even when a person on
<v Speaker 2>my team can't do it the way I would want
<v Speaker 2>it to done, necessarily do it to like one hundred
<v Speaker 2>percent of what I would expect of myself, they can
<v Speaker 2>do it to eighty five and that's enough. Like that's
<v Speaker 2>good enough. So yeah, I'm learning to like go and
<v Speaker 2>do less. That's kind of what success means to me
<v Speaker 2>right now. Is the ability to not necessarily wake up
<v Speaker 2>with an alarm. It's the ability to like say yes
<v Speaker 2>to social things that I want to do on a whim.
<v Speaker 2>It's the ability to like get sick and not to
<v Speaker 2>report to anyone and take time all. It's also ability
<v Speaker 2>I live like almost like in the middle of nowhere
<v Speaker 2>in the country and I don't have like the hustle
<v Speaker 2>and bustle that I have to sit in traffic go
<v Speaker 2>to work like. That's what success is to me now.
<v Speaker 2>And I'm building my dream house, which is like a
<v Speaker 2>real cornerstone of achievement for me because when I was younger,
<v Speaker 2>we got our house work closed on and we didn't
<v Speaker 2>have anywhere to live.
<v Speaker 1>So I've always wanted.
<v Speaker 2>A house and a property where it's like it's mine,
<v Speaker 2>I own it, I've got land. Anyone needs anything in
<v Speaker 2>the family, they have somewhere to go. So the fact
<v Speaker 2>that we're almost in with the dream house and I've
<v Speaker 2>achieved that like giant check mark, that is really a
<v Speaker 2>huge one. So like I can take care of anyone
<v Speaker 2>if they need it, if we've got them, like and
<v Speaker 2>that's that's everything.
<v Speaker 1>Do you think that the struggles that you had financially
<v Speaker 1>when you were younger or a huge like dry behind, Yeah,
<v Speaker 1>oh for sure.
<v Speaker 2>Yeah and I yeah, I I find that I'm not
<v Speaker 2>motivated often by like successful things, Like I'm a car enthusiast,
<v Speaker 2>so like I love in a nice car, but like
<v Speaker 2>super designer bags, I have like one, like just because
<v Speaker 2>it's like it was like, Okay, I did that, like cool,
<v Speaker 2>I don't love it doesn't make or break my identity,
<v Speaker 2>Like it's not I could have gone without, and I
<v Speaker 2>didn't know that until I did it. But for me,
<v Speaker 2>what really drives me is like I don't want to
<v Speaker 2>ever be there again, Like I don't ever want to
<v Speaker 2>have to like put five dollars of gas in my
<v Speaker 2>car because that's all I have. Like I was working
<v Speaker 2>three three job, two jobs through out high school while
<v Speaker 2>going to high school. So like from the time I
<v Speaker 2>could work, I was working, and I don't want to
<v Speaker 2>be in that position again. So like I think I'm
<v Speaker 2>not necessarily motivated by like super inspired things, but I'm
<v Speaker 2>really motivated by like I'm not going back. And I
<v Speaker 2>don't also want people from where I came from to
<v Speaker 2>have the ability to say that I failed. That's a
<v Speaker 2>huge one because like, of course I was a scandal
<v Speaker 2>in my town because you're an adult creator, adult performer
<v Speaker 2>or whatever. So for me to have gone out and
<v Speaker 2>failed and given them the satisfaction of like, yeah, I'm
<v Speaker 2>driven probably by like negative things I would say, like yeah,
<v Speaker 2>I love.
<v Speaker 1>A good like go fuck yourself again. Well, I mean,
<v Speaker 1>you know, becoming an adult creator, you have to wear
<v Speaker 1>that like rebel. Well yeah, and you have to wear that,
<v Speaker 1>like you know, cloak of stigma. Yeah, for the rest
<v Speaker 1>of your life. So one would hope that you will
<v Speaker 1>also be able to wear the man slife success along
<v Speaker 1>with it. Yeah, Yeah, because yeah, because otherwise it's just.
<v Speaker 2>Yeah, isn't that an interesting thing too, that this is
<v Speaker 2>like the one career you can go into and not
<v Speaker 2>ever be out of, even if you stop, because like
<v Speaker 2>if you're a teacher, you're a teacher, then you're not
<v Speaker 2>a teacher. If you're a nurse, you're a nurse, then
<v Speaker 2>you're not a nurse. Yeah, but you're an adult industry anything,
<v Speaker 2>you're always a porn star like forever.
<v Speaker 1>Yeah, it tires me. It's like one of my biggest
<v Speaker 1>pet peeves that I complain about this all the time.
<v Speaker 1>You can go and you can do like one porn
<v Speaker 1>scene and decide that it's not for you, and that
<v Speaker 1>will follow you for the rest of your life. Yeah,
<v Speaker 1>you know. And and it's and look like this industry
<v Speaker 1>is not for everybody. I say, it's all the time.
<v Speaker 1>And sometimes people make a mistake when they come in
<v Speaker 1>and they and they choose this as as their path yea.
<v Speaker 1>And I you know, don't wish that upon anyone, Like, yeah,
<v Speaker 1>I get it if this isn't for you, Yeah, totally.
<v Speaker 2>And I also think too, like a lot of people
<v Speaker 2>come in not realizing they're signing up to be an entrepreneur.
<v Speaker 2>And like even if you're shooting mainstream porn, like you're
<v Speaker 2>still signing up to be an entrepreneur. And that past
<v Speaker 2>is not for everyone, Like it's not a it's not
<v Speaker 2>an easy or fun, and it's also not rewarding until
<v Speaker 2>you've made it. So like you're looking at like a
<v Speaker 2>decade of this is going to suck, and then you're
<v Speaker 2>gonna be like I did it. So I think that
<v Speaker 2>people will lose sight of that, like you're signing up
<v Speaker 2>to be an entrepreneur, and also no one's going to
<v Speaker 2>respect you for it. You're not going to be a
<v Speaker 2>part of the cool entrepreneur culture at all. You're going
<v Speaker 2>to be Oh, it was easy. It was handed to her,
<v Speaker 2>she got naked, she slept with someone, all the things like, well, okay.
<v Speaker 1>And then you have to win despite it. Yeah, that's
<v Speaker 1>really hard. What would you say to someone who's considering
<v Speaker 1>getting into the adult industry? What would the thing? What
<v Speaker 1>are the things that they should really think about before
<v Speaker 1>they get in.
<v Speaker 2>The first thing I would say is do you want
<v Speaker 2>to be an entrepreneur? Because I would like to make
<v Speaker 2>that very clear because so much gets lost when we
<v Speaker 2>say like followers, fans, subscribers, You're talking about a customer
<v Speaker 2>that buys a digital product from you, and you are
<v Speaker 2>a business. So I like to like use that language,
<v Speaker 2>especially in our community, like kind of reframe that for people.
<v Speaker 2>So I think that would be the first conversation. Obviously,
<v Speaker 2>the conversation that the Internet is forever. That's that's a
<v Speaker 2>huge one. Can't be half pregnant. You're not gonna have
<v Speaker 2>to porn.
<v Speaker 1>We got to realize that.
<v Speaker 2>And then I think the other part, and maybe this
<v Speaker 2>is more of a mindset aspect, but like, because you
<v Speaker 2>are an entrepreneur and because you're going to be in
<v Speaker 2>business for yourself, everything is your fault. And I kind
<v Speaker 2>of think, like this is maybe a controversial take for people,
<v Speaker 2>because I understand everyone has their own cards that they're
<v Speaker 2>dealt and their own like obstacles they're going to face,
<v Speaker 2>whether that's like being oppressed, race, gender, all of the things.
<v Speaker 1>But you have to win despite it.
<v Speaker 2>And I know it's easy for me to say, is
<v Speaker 2>like white, conventionally attractive, all the things, but like everyone
<v Speaker 2>has the shit, Like everyone has the cards, and you
<v Speaker 2>have to win despite whatever is decked against you because
<v Speaker 2>it's not going to change. That's like that's the deck
<v Speaker 2>the world gave you. You got to learn to play
<v Speaker 2>the cards that you dealt. And when so, I think, no,
<v Speaker 2>knowing that it's your responsibility to take your circumstances and
<v Speaker 2>make something of it and change it, rather than be
<v Speaker 2>like I'm up against this, or this happened to me,
<v Speaker 2>or you know, my circumstances were such and such. It's like,
<v Speaker 2>I know, and that's awful and that sucks, but you've
<v Speaker 2>got to change it, Like it's up to you. It's
<v Speaker 2>your choice at the end of the day. There's a
<v Speaker 2>beautiful quote, and I don't know who said it, so
<v Speaker 2>I'm not going to try to butcher the person who
<v Speaker 2>said it, and I don't want this to be taken
<v Speaker 2>out of context, but it says that you're a victim
<v Speaker 2>the first time. After that you're a volunteer. And I
<v Speaker 2>like to relate that not to like assault, but to
<v Speaker 2>a victim of your circumstances, like whatever has happened, wherever
<v Speaker 2>you're coming from, whatever you're up against, the first time,
<v Speaker 2>you are a victim because it sucks and the world
<v Speaker 2>not fair, and you've got to go out there and
<v Speaker 2>face that. But after that, if you keep letting that
<v Speaker 2>be your story, if you keep letting that be why
<v Speaker 2>you're not winning, why you're held back, why you can't
<v Speaker 2>accomplish things, that's a choice, like we can choose differently.
<v Speaker 2>We can go fill the education gaps and knowledge gaps.
<v Speaker 2>We can figure out how to get access whatever. I
<v Speaker 2>think that's really important. So I think those would be
<v Speaker 2>the three things. You're an entrepreneur, The Internet is forever,
<v Speaker 2>and whatever the situation is, you're responsible for changing it,
<v Speaker 2>And those would be the three key things.
<v Speaker 1>Yeah, I mean, so I have to say, like to
<v Speaker 1>that point, I'm a member of Alcoholics Anonymous, and that's
<v Speaker 1>actually like one of the biggest keys to recovery, and
<v Speaker 1>that's one of the biggest keys to like the twelve
<v Speaker 1>steps is taking responsibility for your actions. And one of
<v Speaker 1>the things that we say is it's not your fault
<v Speaker 1>you're an alcoholic, because a lot of times look and
<v Speaker 1>it's all up for dispute or whatnot. But I personally
<v Speaker 1>believe it's genetic. I think I was warm with it.
<v Speaker 1>So it's not my fault I'm an alcoholic, But it's
<v Speaker 1>my responsibility to do something about it. Right, So, like
<v Speaker 1>it's my responsibility to seek help, it's my responsibility to
<v Speaker 1>get sober. It's my responsibility to like right the wrongs
<v Speaker 1>that I did, to clean up the messes that I made.
<v Speaker 1>And part of one of the steps is the fourth step,
<v Speaker 1>where it's like it's actually great, Like I recommend that,
<v Speaker 1>Like I think the twelve steps are just great for anyone.
<v Speaker 1>That's why they also have like other twelve step programs
<v Speaker 1>for eating disorders. They have debtors anonymous. I know a
<v Speaker 1>lot of people don't know this, but for people who
<v Speaker 1>have issues with like debt and like overspending and have
<v Speaker 1>like spending issues, and there's a there's these columns and
<v Speaker 1>the last column and it's like who the resentment is
<v Speaker 1>against why, and then what does it effect? Ambition, money,
<v Speaker 1>personal relations, et cetera. And the last column is like
<v Speaker 1>what is my part in it? And it's like, no
<v Speaker 1>matter what it is, you always have a part in it. Yeah,
<v Speaker 1>Like you have to acknowledge your part in it, and
<v Speaker 1>even if it's something that happened to you a long
<v Speaker 1>time ago, and it's not your fault because obviously there's
<v Speaker 1>horrible things that happened to people and it's one hundred
<v Speaker 1>percent not their fault, your part in it right now
<v Speaker 1>is holding on to that exactly. Yeah, And if you
<v Speaker 1>can't let go of that, then that will never let
<v Speaker 1>go you, yeah, exactly, And you can't be free until
<v Speaker 1>you let it go. Yeah. Yeah, And I have found
<v Speaker 1>that like to be true. Yeah, I agree.
<v Speaker 2>That's a much more eloquent way of saying, and it's
<v Speaker 2>so relevant. I have a dear friend who's like really
<v Speaker 2>on her spiritual journey and like also really working on
<v Speaker 2>like her past traumas and things, and she got to
<v Speaker 2>this point and it's funny how she explained it to me.
<v Speaker 2>It's like I was so focused and fixated on like
<v Speaker 2>identifying my patterns and where my trauma's from a new
<v Speaker 2>closet and how I carry it and all of this
<v Speaker 2>like that I almost got stuck in a loop and
<v Speaker 2>I didn't take any action to I recognize the panet.
<v Speaker 2>But I wasn't doing anything differently. I was just participating
<v Speaker 2>in it. And I thought that was really interesting and
<v Speaker 2>valid insight because you can be so self aware about
<v Speaker 2>these things, but then you have to take an action,
<v Speaker 2>like you have to choose differently, you have to change
<v Speaker 2>the outcome.
<v Speaker 1>So I think that's really all said, and it can
<v Speaker 1>be so hard too, because it's like one of the
<v Speaker 1>things that like our brain does is that if we
<v Speaker 1>continue to the same path, it rewards you. Yeah, and
<v Speaker 1>also like you you literally like create these like you
<v Speaker 1>know how if you're going a hike and you follow
<v Speaker 1>the same path, and the path gets trodden down and
<v Speaker 1>it gets like deeper and deeper.
<v Speaker 2>And it's like a neural pathway exactly, yeah.
<v Speaker 1>Exactly, absolutely, And if you want to take a new path,
<v Speaker 1>that path is going to have brush and it's going
<v Speaker 1>to be harder, and it's going to be harder, and
<v Speaker 1>you got to like break through it. You might have
<v Speaker 1>to weed whack and shit like that. But the more
<v Speaker 1>often you take that new path, then you will wear
<v Speaker 1>it down and it will be easier. Yes, And that's
<v Speaker 1>what you have to do. You have to force your
<v Speaker 1>brain to start thinking a new way. And then all
<v Speaker 1>of a sudden, when you get like when you get
<v Speaker 1>into a place where you get depressed or something happens
<v Speaker 1>to you that would normally trigger you to go down
<v Speaker 1>that spiral of that depression, you'll find that you might
<v Speaker 1>take that new path of like, Okay, I can think
<v Speaker 1>about this a different way and it won't take me
<v Speaker 1>down to that dark place exactly.
<v Speaker 2>And that's also it's interesting you say this because part
<v Speaker 2>of that it's like that human survival mechanism, like you're
<v Speaker 2>designed to conserve calories and do everything for self preservation
<v Speaker 2>and so when you've done something that has offered you
<v Speaker 2>some sort of reward for that behavior, whether it's comfort
<v Speaker 2>or whether it's survival or whatever the outcome might be,
<v Speaker 2>even if it's negative, you've been rewarded for taking that
<v Speaker 2>behavior in the past, and so your brain associates it
<v Speaker 2>that way, and then it like it makes it harder
<v Speaker 2>to come out of those chosen paths because your brain
<v Speaker 2>has done it.
<v Speaker 1>It's trying to keep you live.
<v Speaker 2>It feels familiars, which therefore associates with safety and survival
<v Speaker 2>and so like.
<v Speaker 1>Probably like conserves energy. Yeah, so all of these things
<v Speaker 1>become like the chosen way. So you're fighting against like
<v Speaker 1>your genetic nature, like all of it.
<v Speaker 2>It's so a pill. It's very hard, very hard. Actually,
<v Speaker 2>I associate similar things with burnout as well in the
<v Speaker 2>neural pathway conversation, because when you know, I get asked
<v Speaker 2>about burnout a lot, especially from creators, and I think
<v Speaker 2>this expands to like content creation as a whole and
<v Speaker 2>us being a burnout, you know, society in general. But
<v Speaker 2>I think a lot of that comes because of like
<v Speaker 2>the dopamine of going on social media, getting flooded with
<v Speaker 2>dopamine because your brain has to recalibrate that function, so
<v Speaker 2>then it will deplete your dopamine and restrict it, which
<v Speaker 2>then puts you down and in the state of depression anxiety,
<v Speaker 2>and then the only way you can get back is
<v Speaker 2>that really potent dopamine of social again, and the nature
<v Speaker 2>of doing that. As a creator who has to research
<v Speaker 2>what's trending, recreatile trend and post on social, you're getting
<v Speaker 2>that consumption and that dopamine depletion as a byproduct of
<v Speaker 2>trying to do your job, which then trying to do
<v Speaker 2>your job from a state where you're so deficit of
<v Speaker 2>any reward in your brain becomes very hard and very
<v Speaker 2>uphill battle. So I kind of think that that really
<v Speaker 2>adds to this conversation about burnout that no one's quite
<v Speaker 2>recognized and articulated yet, is that you know, we're used
<v Speaker 2>to our bodies are made for like sunset dopamine, or
<v Speaker 2>love dopamine, or like you know, having food and shelter dopamine,
<v Speaker 2>like these small things. And when we have these things
<v Speaker 2>in our pocket, that is like the super cheap that
<v Speaker 2>we can get at any time and floot ourselves with.
<v Speaker 2>Of course, we're anxious, of course to depressed We know
<v Speaker 2>it affects kids and teenagers. We know how it feels.
<v Speaker 2>We know that if we spend a day on social
<v Speaker 2>scroll and we're gonna feel like shit the next day,
<v Speaker 2>and so like it's very evident. But when you have
<v Speaker 2>to do that for work and then you're so unaware
<v Speaker 2>or don't understand why creating content becomes so hard, posting
<v Speaker 2>becomes so hard, it's like we just went to date
<v Speaker 2>trying to research what you should be posting, so dope,
<v Speaker 2>IM depleted. You're not getting any joy out of the
<v Speaker 2>content creation process that you once loved, and now you're
<v Speaker 2>trying to do this for work.
<v Speaker 1>It's this vicious cycle.
<v Speaker 2>And I think that's a huge part of what's going on.
<v Speaker 1>How do you fix that? Because I will tell you,
<v Speaker 1>like I actually Sobmasha who you met, post my all
<v Speaker 1>my content good stuff. So I generally don't consume or
<v Speaker 1>do not research. I can't really scroll on like social media,
<v Speaker 1>and if I do, I yeah, it's on Instagram and
<v Speaker 1>it's bad and it's like when I should be going
<v Speaker 1>to bed. Instagram knows that I stop on like horror
<v Speaker 1>story about like child because I'm a mom who's like
<v Speaker 1>afraid of everything. You know, and it's like, oh, she
<v Speaker 1>likes to be frightened.
<v Speaker 3>Yeah, I get more of this and I'm like, oh,
<v Speaker 3>but it's just like it's the worst fuck you Instagram.
<v Speaker 3>I swear to God the things that you do to
<v Speaker 3>me late at night that or oh my god, can
<v Speaker 3>I just tell you just real quick please because this
<v Speaker 3>is so off topic and probably not a program for
<v Speaker 3>this spot, but who cares. I can't across this fucking
<v Speaker 3>it's room so random.
<v Speaker 1>I came across this profile this doctor who specializes in
<v Speaker 1>like babies with like gut issues and he like helps
<v Speaker 1>fart baby. It's like the equivalent to pimple pops. It's
<v Speaker 1>exactly what it is. And and my daughter actually had
<v Speaker 1>like she had like she oh my god, what do
<v Speaker 1>they call it in babies? They call it hic. Yes,
<v Speaker 1>she was like a calliaguy baby, and she had like
<v Speaker 1>like gas issues. So I could like relate and yeah,
<v Speaker 1>and it was great, and he just like would like
<v Speaker 1>you know massage there are like stomachs and then you
<v Speaker 1>just like kind of like pick their legs up and
<v Speaker 1>like twist them and wait, and they would just like
<v Speaker 1>fart and and they would be so happy afterward. They
<v Speaker 1>started they'd be crying and I watched for like an hour.
<v Speaker 1>I was like scrolling through like baby fart videos and
<v Speaker 1>I was like this is great, and I was like
<v Speaker 1>I have to go to bed.
<v Speaker 2>Yeah no, I think, I mean so relatable and I've
<v Speaker 2>been there and every rabbit hole will get me.
<v Speaker 1>It doesn't even matter what it is.
<v Speaker 2>But I think putting a buffer, like you have a
<v Speaker 2>team member that will post your stuff, like if you
<v Speaker 2>have resources where you can hire a BA or whatever
<v Speaker 2>schedule stuff to go up on social. But one thing
<v Speaker 2>that I've been really digging into is you can actually
<v Speaker 2>turn your smartphone into a dug phone with the accessibility settings,
<v Speaker 2>so you can actually make it where when you open
<v Speaker 2>up your iPhone there's three things, call a person, take
<v Speaker 2>a photo, or like see your calendar. Like you can
<v Speaker 2>limit what you can actually access. And I'm not talking
<v Speaker 2>like D and D do not disturb. It's actually an
<v Speaker 2>accessibility for like I forget like disabled people or whatever
<v Speaker 2>they the accessibility needs are. But you can disable almost
<v Speaker 2>all functional on your phone and limit it. And that's
<v Speaker 2>what I want to set up where my D and
<v Speaker 2>D for when my in my working hours automatically changes
<v Speaker 2>my wallpaper changes my setting. So it's a dumb phone
<v Speaker 2>because that's I don't need it. I don't need the distractions,
<v Speaker 2>the notifications of everything from every platform coming in send
<v Speaker 2>me on these all these goose chases, I end up
<v Speaker 2>putting fires out that aren't urgent, don't really need my attention,
<v Speaker 2>like and not or all get caught scrolling when I'm
<v Speaker 2>trying to find a thing I posted and see how
<v Speaker 2>it performed, and then I've watched six videos I don't
<v Speaker 2>care about. Like, you have to have guardrails because it
<v Speaker 2>is literally the platform's aim to sidetrack you.
<v Speaker 1>Like, so, yeah, it's hard, but we have to set
<v Speaker 1>also what we want to do. Yeah, because I want
<v Speaker 1>to create the content sidetracks needs to bring you to
<v Speaker 1>the top of our funnels, so you exactly. Yeah, so
<v Speaker 1>we're also doing the same thing. Yeah, oh yeah, it's
<v Speaker 1>completely hypocrite. Yeah. Absolutely. So speaking of smart tell me
<v Speaker 1>about GPTs. My favorite program I definite and only don't
<v Speaker 1>use it at all ever, GPTs dot AI.
<v Speaker 2>So I was obviously I am an active content creator,
<v Speaker 2>and when chatchipt kind of came out in the scene,
<v Speaker 2>I was like, this was great, I'm going to use
<v Speaker 2>chattybet to help write my captions for lock PPG messages
<v Speaker 2>to fans, you know, using sales psychology, and like it'll
<v Speaker 2>be way better than what I would do not a copywriter.
<v Speaker 1>I enjoy it, I'm not great at it.
<v Speaker 2>So when I started to try to use it or
<v Speaker 2>to write scripts or like sexting scripts for videos, whatever,
<v Speaker 2>it wouldn't let me. So like chatcheptous say, we don't
<v Speaker 2>do anything explicit whatever, content policies, all the things, and
<v Speaker 2>I was so frustrating. So like, here's this beautiful innovative
<v Speaker 2>tool that me and none of my friends have access to.
<v Speaker 2>Once again, like another thing that isn't for us. So
<v Speaker 2>what I did was I looked for a developer that
<v Speaker 2>was really AI savvy. I tried to explore ways in
<v Speaker 2>which we can build our own AI, and then we
<v Speaker 2>got to work doing it. So I really had to
<v Speaker 2>write my I learned how to write training data because
<v Speaker 2>it's not chattebut at all, it's not built on someone
<v Speaker 2>else's it's RS from the ground up. So I had
<v Speaker 2>to write all the training data. I had to learn
<v Speaker 2>how to you know, create uiu X for the website,
<v Speaker 2>how it looks out, feels where the button should be
<v Speaker 2>what you should click. And then my engineer and his
<v Speaker 2>team of developers they got to work making the AI.
<v Speaker 2>And when we made that for creators, it opens up
<v Speaker 2>this world of possibility of like, oh I can if
<v Speaker 2>a fan sends me a custom video request, I don't
<v Speaker 2>know how to script that. You upload a screenshot of
<v Speaker 2>the custom video request. GPTs can script it for you.
<v Speaker 2>You don't know how to reply to a fan DM
<v Speaker 2>because they're pushing a boundary. Upload the screenshot to that.
<v Speaker 2>GPTs will write the best reply for you. You want
<v Speaker 2>to do a script for a video, same thing, you
<v Speaker 2>can just ask it like I want to make a
<v Speaker 2>JI video? What should I say during the video? I
<v Speaker 2>want to do this much long whatever. GPTs will help
<v Speaker 2>you with that. I want to make contact, youll it
<v Speaker 2>like it can do anything you can ask of it,
<v Speaker 2>as long as you can think of how to prompt
<v Speaker 2>it and say it, you know, in an articulate way
<v Speaker 2>to the AI. So like really there's no limit on
<v Speaker 2>anything other than the creator's managed genation. So being a creator,
<v Speaker 2>you're no less creative. You just have this tool to
<v Speaker 2>do all the heavy lifting and weave you along further
<v Speaker 2>so you can get back doing what you want to do,
<v Speaker 2>which is a creation process. So that was a huge,
<v Speaker 2>a huge passion a month.
<v Speaker 1>I really love.
<v Speaker 2>Technology, like I said at Software Sleds, So being able
<v Speaker 2>to develop technology finally, which has been a goal of
<v Speaker 2>mine for a long time, was very exciting, very rewarding,
<v Speaker 2>very exciting. And again like I don't want to put
<v Speaker 2>out anything that takes money from creators unless it makes
<v Speaker 2>them the same money, if not more in return. So
<v Speaker 2>this was like my first real go at that, like, Okay,
<v Speaker 2>I put this out, you know it.
<v Speaker 1>It's free to use its most basic level. If you
<v Speaker 1>want more features, more prompts, whatever, you have to upgrade.
<v Speaker 2>And then creators come back to us like I made
<v Speaker 2>five hundred dollars off that lot of PPV GPTs rode
<v Speaker 2>for me.
<v Speaker 1>And I'm like, fucking did it? Yeah, yeah, yeah, amazing, No,
<v Speaker 1>it's great. And you know what I love about it
<v Speaker 1>too is that, like you know, a lot of creators
<v Speaker 1>have like different personalities that they play to, yes, and
<v Speaker 1>you can create those different personalities and be like, Okay,
<v Speaker 1>this is the more dominant side of me, This is
<v Speaker 1>the more nurturing side of me, This is the more
<v Speaker 1>flirty whatever, and you can build out the different personalities
<v Speaker 1>and choose whatever personality to write that that for you.
<v Speaker 2>Yeah, absolutely, the personas was a huge requests for us,
<v Speaker 2>and it's so natural because, yeah, you can have like
<v Speaker 2>a whole part of a segment of your audience that's
<v Speaker 2>like super dumb or financial dumb, like totally different thing,
<v Speaker 2>and then you could have like a fairy vanilla side
<v Speaker 2>of your audience indicated to you or a foot fetter side,
<v Speaker 2>like you know, sky's the limit. So the personas was
<v Speaker 2>a really requested feature and we got that.
<v Speaker 1>Out pretty quickly.
<v Speaker 2>And now we have the search for Internet search, so
<v Speaker 2>you can use it to ask gbt's like what kind
<v Speaker 2>of videos right now are trending on porn Hub and
<v Speaker 2>what about those that is within my boundaries for my
<v Speaker 2>personalization that I can go and create a scripted vity
<v Speaker 2>for and ride that wave. Like we've come a long way.
<v Speaker 2>I'm really excited because it's just like our v one,
<v Speaker 2>like we have so much more on the roadmap for gvts.
<v Speaker 1>So yeah, I'm I'm stoked. I'm excited too because I
<v Speaker 1>don't use it at all. It's all comes out of
<v Speaker 1>my brain because I'm so much time to write copy.
<v Speaker 1>What do you spend most of your time doing? I
<v Speaker 1>mean you have so many different things going on. Yeah,
<v Speaker 1>what do you spend most of your time doing? And
<v Speaker 1>how approximately? How big is routine?
<v Speaker 2>I've actually downsized. I got lean going into twenty twenty six.
<v Speaker 2>So okay, so my thingk gvts around six. Sevr Data
<v Speaker 2>is three sw data. So me and my co founder
<v Speaker 2>Mike Sibil, who does a lot of work with free Speek, Collition,
<v Speaker 2>everyone that's been.
<v Speaker 1>On the podcast Plastic Fantastic, So.
<v Speaker 2>We co founded SEVR Data, which is a market research
<v Speaker 2>company for adults. So I realized and talking to Mic
<v Speaker 2>and allot of conversations we had was like every adult
<v Speaker 2>platform has data on their platform, So like strip chat
<v Speaker 2>has data on strip Chat and how creators work and
<v Speaker 2>succeed on their platform. No one has platform agnostic data.
<v Speaker 2>So what we've done is we've used sex worccos, giant
<v Speaker 2>community creators. We survey them across the board on what works,
<v Speaker 2>what doesn't, where they're seeing success, where they're seeing obstacles,
<v Speaker 2>financial institution, laws, you know, things like that, and we
<v Speaker 2>get platform agnostic data which then we can build out
<v Speaker 2>these reports to either we give the report free to
<v Speaker 2>creators of like Hey, in twenty twenty five, our stated
<v Speaker 2>creator reports coming out actually at ex Business Week, so
<v Speaker 2>they're going to know what I can do for my
<v Speaker 2>business next year that will be more successful because this
<v Speaker 2>is what's working for creators across the board, platforms across
<v Speaker 2>the board. And then on the flip side, for businesses,
<v Speaker 2>we build out customer reports so that they can build products, services,
<v Speaker 2>things creators actually need instead of investing fifty thousand dollars.
<v Speaker 1>In a feature no one really cares about.
<v Speaker 2>So then we can serve them to make better creator products,
<v Speaker 2>and we can serve the creators to make better business decisions.
<v Speaker 1>And we kind of marry the two. Oh that's awesome. Yeah.
<v Speaker 2>So as to be our data, that's just a team
<v Speaker 2>of three GPTs around five to six. Sex Ric CEO
<v Speaker 2>we are five right now and Melrose Anxious as a
<v Speaker 2>creative performer, we are three. Okay, yeah, So most of
<v Speaker 2>my days management at this point a little bit. I
<v Speaker 2>still actively make content, So I film something every day,
<v Speaker 2>whether that's like a sexing set trip. I try to
<v Speaker 2>aim for one proper produced video leek that doesn't take
<v Speaker 2>up one of my time for me, that's like a
<v Speaker 2>two hour feet at most once a week. Everything else
<v Speaker 2>goes to management. I create the YouTube video of sex
<v Speaker 2>for CEO, so that's like an hour a week. But
<v Speaker 2>really I've delegated. I'm pretty hands off on most things.
<v Speaker 2>It all comes down to management making sure everyone else
<v Speaker 2>has what they need. For me, I'm not bottlenecking things. Yeah,
<v Speaker 2>i'd say that.
<v Speaker 1>You know, the one problem that I find that I
<v Speaker 1>have is that, like just I really I think the
<v Speaker 1>problem is is because I come from a background of
<v Speaker 1>being like a director and a producer, Like I know
<v Speaker 1>that now like a majority of my income comes from
<v Speaker 1>like honestly modeling on OnlyFans, which is so weird to me. Still,
<v Speaker 1>Like I don't consider myself a model. Like if people
<v Speaker 1>ask me what I do, that is not what I
<v Speaker 1>say I do. But I can't deny that, like that
<v Speaker 1>is a big part of my income now. So like
<v Speaker 1>my mindset is just not there. Yeah, So I have
<v Speaker 1>to get myself in that mindset to like create content.
<v Speaker 1>So like there will be like weeks and weeks that
<v Speaker 1>will go by and I won't make anything, and I
<v Speaker 1>have to like get myself in that place. I just
<v Speaker 1>like put on make them. It's all the same stuff.
<v Speaker 1>It's really it's hard for me, Like I couldn't do it.
<v Speaker 2>Also, so this is something that really helps me. I
<v Speaker 2>Task switching is a very hard feet, especially when you're
<v Speaker 2>doing like admin managerial stuff which is very strategic and
<v Speaker 2>very administrative, and then being creative inspired. That's a totally
<v Speaker 2>differentside of your brain. So like you when people are like,
<v Speaker 2>I'm not in that frame of mind, I'm like, I
<v Speaker 2>get it. That's actually a real thing going on up there.
<v Speaker 2>So I've actually switched where I've one week is all
<v Speaker 2>managerial admin, the next week is all creative and film.
<v Speaker 2>So like I will switch back weeks all my week.
<v Speaker 2>My meetings are all bi weekly now for that reason too,
<v Speaker 2>so that I can be in a frame of mind
<v Speaker 2>for a stretch of time and execute in a better way.
<v Speaker 1>So that has been really helpful for I think I
<v Speaker 1>need to do. I think just because we're at the
<v Speaker 1>big like inception of a lot of things that I've
<v Speaker 1>started this year project, it's like every day and managerial,
<v Speaker 1>I can't get out of it. But my goal is
<v Speaker 1>to is to fix that. What is a red flag
<v Speaker 1>that you see in new creators that maybe predicts like
<v Speaker 1>burnout or you think that they might be working up
<v Speaker 1>the wrong tree, going down the wrong road.
<v Speaker 2>I think one of the indicators is not having like
<v Speaker 2>a strong sense of self. I think that's really slippery
<v Speaker 2>and really dangerous, especially when you're getting to this work
<v Speaker 2>on the younger side, because as a woman in general,
<v Speaker 2>it's hard to have a real sense of your voice
<v Speaker 2>and speaking up in a room of people or in
<v Speaker 2>a space even digitally online where people are telling you
<v Speaker 2>to do something different or I'll give you so much
<v Speaker 2>money if you do this. To be able to say
<v Speaker 2>no and have that be a complete sentence and feel
<v Speaker 2>good about it and not care what the outcome is,
<v Speaker 2>I think that's really important. And I also understand a
<v Speaker 2>lot of performers and creators are coming from different situations
<v Speaker 2>where they might not have the ability to say them
<v Speaker 2>maybe rent is doing they need something really desperately, and
<v Speaker 2>that's a real reality for so many of us, especially
<v Speaker 2>the early days getting started.
<v Speaker 1>It might be out of survival.
<v Speaker 2>So I understand that that's harder to do given the
<v Speaker 2>context of any given situation. But having a strong sense
<v Speaker 2>of self where it's like that's not for me and
<v Speaker 2>I know that it's not for me. I think that's
<v Speaker 2>really important. That's a huge indicator of success because it's
<v Speaker 2>very quickly you become disillusioned with anything you do when
<v Speaker 2>it's not of your own will and of what you
<v Speaker 2>want to be doing or what you care about or a
<v Speaker 2>passionate about her feel good about. So like, if you're
<v Speaker 2>doing things that aren't aligned with that, ultimately you're not
<v Speaker 2>going to be happy with what you're doing. So I
<v Speaker 2>think that's like the biggest indicator when someone's like almost
<v Speaker 2>like listening to everyone else's advice instead of hearing it
<v Speaker 2>from themselves or hearing what they think about a situation.
<v Speaker 1>Or a video or an idea.
<v Speaker 2>Like, you got to have a sense of yourself and
<v Speaker 2>know what's for you, and that's really important.
<v Speaker 1>And setting boundaries is hard. I mean I'm talking forty
<v Speaker 1>seven and I still have a hard time setting boundaries.
<v Speaker 1>I have a hard time too.
<v Speaker 2>I find like I'm better at it every day and
<v Speaker 2>I'm proud of how good I've gotten at it, but
<v Speaker 2>there's still work to be done. Yeah, because on the
<v Speaker 2>one scenario, situation will have it. I'm like, why did
<v Speaker 2>I see anything?
<v Speaker 1>Yeah, what's the hardest boundary you've ever had to set.
<v Speaker 2>It might not be obvious, but the hardest boundary I've
<v Speaker 2>ever had to set was letting go of people in
<v Speaker 2>relationships in real life that I felt.
<v Speaker 1>Like, entrepreneurially weren't good for me.
<v Speaker 2>Like I have friends that I'm known for a decade
<v Speaker 2>and love and grow up with, but it'll be like this,
<v Speaker 2>the subtle dig at a dinner conversation where it's like, oh, well,
<v Speaker 2>easy for you to say or something like that from
<v Speaker 2>like in my head, it just throws up a flag
<v Speaker 2>like no to sell if you're not on my team.
<v Speaker 2>And like I really believe, at least in this phase
<v Speaker 2>of my life, like if you're not on my team,
<v Speaker 2>you're probably in my way.
<v Speaker 1>And like I've got to remove that off.
<v Speaker 2>So why would I add friction to an already very
<v Speaker 2>difficult thing. This is already it's hard to run a business.
<v Speaker 2>It's harder to run this business. Like I don't need
<v Speaker 2>that in my life. So, like my circles have gotten
<v Speaker 2>much smaller. I've revoked access to myself in a lot
<v Speaker 2>of ways. The D and D settings are hard to
<v Speaker 2>get by, like get fast to get hold of me.
<v Speaker 2>So that's been hard that's been the hardest boundary because
<v Speaker 2>it's not like I don't love or care about the
<v Speaker 2>people in my life.
<v Speaker 1>I do.
<v Speaker 2>I want to be there for their things. I want
<v Speaker 2>them to share these moments with me. But if I
<v Speaker 2>feel like I can't tell you I had a really
<v Speaker 2>good day and I'm really proud of this achievement because
<v Speaker 2>you aren't happy for me, or you're not really rooting
<v Speaker 2>for me, or you think it came easier, I don't
<v Speaker 2>really deserve it. Like I'm not messing with that. That's
<v Speaker 2>not for me.
<v Speaker 1>Some people don't deserve to follow you into your next
<v Speaker 1>phase in your life. Yes, I agree. What are you
<v Speaker 1>still insecure about? Even though we all know you're very
<v Speaker 1>professionally desired. I am.
<v Speaker 2>I think everyone asked me how to overcome impostor syndrome,
<v Speaker 2>and I've got great advice on this, And that's just
<v Speaker 2>to stack evidence to prove the contrary, so you can
<v Speaker 2>always go back to the evidence. I like that data
<v Speaker 2>point of like, I know I do good things with
<v Speaker 2>sex Focio because I keep a channel every testimonial, every
<v Speaker 2>time someone said I've made the money. You know, I
<v Speaker 2>have this evidence where I'm like, I feel like an
<v Speaker 2>impostor go back to the evidence, see why that's not true. Okay,
<v Speaker 2>it's not true, but I struggle with that all the time.
<v Speaker 2>I also keep a list of mean things people say
<v Speaker 2>to me too. The secret mission, and no one knows.
<v Speaker 2>This secret mission is to help those people that mean
<v Speaker 2>treated me something where that they have to realize and
<v Speaker 2>say that they've been provided value for something I've done.
<v Speaker 2>They learn something from me, they use GPTs, they don't
<v Speaker 2>know what's buying me whatever my feed. I'm like, that
<v Speaker 2>got you because you're still far the mission. Everyone's part
<v Speaker 2>of the mission, your creator, you're a performer.
<v Speaker 1>I want to help. You're part of the mission. So
<v Speaker 1>I like that. That makes me feel good. Oh my god,
<v Speaker 1>that's fantastic. If you could go back and give yourself
<v Speaker 1>a day one rule, what would it be?
<v Speaker 2>Would have just been that taxes thing? I just fucked
<v Speaker 2>that that y.
<v Speaker 1>Yeah, I mean that sounds like it really really got
<v Speaker 1>to you.
<v Speaker 2>It was the first year an adult from CAM. I
<v Speaker 2>think I made like two hundred thousand dollars and I
<v Speaker 2>had nothing save for taxes. And that is hard to
<v Speaker 2>come back from because also like setting up guardrail, so
<v Speaker 2>it doesn't keep happening is very hard because you're paying
<v Speaker 2>for bad taxes and now you're supposed to be simultaneously
<v Speaker 2>saving for future taxes. So now you're just like not
<v Speaker 2>you don't get to touch your money, you know.
<v Speaker 1>So that because I'm really hard.
<v Speaker 2>And actually a great thing that my current accountant did
<v Speaker 2>for me was that I payroll myself.
<v Speaker 1>I do too, but the payroll doesn't ever hit.
<v Speaker 2>Mycconic goes straight to DIRS for future taxes. So that's
<v Speaker 2>really nice because I don't touch it. I'm not continuing
<v Speaker 2>I'm responsible for this problem. I'm no longer involved with
<v Speaker 2>this problem. It's fixed, happens on its own. I don't
<v Speaker 2>have to do it. So that was a huge, like awesome.
<v Speaker 2>So I've got the money that goes to future taxes.
<v Speaker 2>Never had my account, but that's my pay role. So
<v Speaker 2>that's been great. Interesting.
<v Speaker 1>Yeah, yeah, I have to say I was very lucky
<v Speaker 1>to like grow up, you know, like working for my
<v Speaker 1>parents and my dad taught me a lot about business,
<v Speaker 1>and I understood all of that before I started my
<v Speaker 1>own business. I understood like setting up you know, quick books,
<v Speaker 1>getting an accountant, like I knew all the things about
<v Speaker 1>taxes before I started that's amazing because yeah, it's.
<v Speaker 2>The easiest way to fail any business, just generally. And
<v Speaker 2>also it's like that's the way that Yeah, this is
<v Speaker 2>what they get you, like yeah, no, no major criminals
<v Speaker 2>gotten arrested for what they've done.
<v Speaker 1>It I was tax evation.
<v Speaker 2>No, I'm was like, I'm really trying not to be taxes,
<v Speaker 2>Like I'm doing my best.
<v Speaker 1>Please just tell me what I owe you. Why won't
<v Speaker 1>they tell you what you ow? I know I read
<v Speaker 1>a great quote. It was something like the IRS is
<v Speaker 1>something that It was something like IRS, you ows money,
<v Speaker 1>and it's how much? The response is how much? And
<v Speaker 1>then the I R S is guess and it's like
<v Speaker 1>if you get it wrong, you go to jail. Yeah,
<v Speaker 1>like we know how much it is, but I can
<v Speaker 1>tell you. We won't tell you, and if you get
<v Speaker 1>it wrong, you go to jail. Yeah, what is catch
<v Speaker 1>twenty two? I know where's the bear traps? I can
<v Speaker 1>step in it? Well, Melrose, thank you so much. I
<v Speaker 1>know there's like so much more we could talk about.
<v Speaker 1>Thank you guys so much for sending in your questions.
<v Speaker 1>We of course will be answering this in a bonus
<v Speaker 1>Q and A after we wrap this one up. If
<v Speaker 1>you're not a member of my Patreon, go to Patreon
<v Speaker 1>dot com slash Holly Randall Unfiltered to get access to
<v Speaker 1>episodes like this streamed live plus so much more. And Melrose,
<v Speaker 1>Where can people find you online if they don't already know?
<v Speaker 1>So you can get me at Melrose Michaels on Instagram
<v Speaker 1>and Twitter. Google me at Melra's Michaels You will find
<v Speaker 1>all the things. My seo is top tier, so Phil
<v Speaker 1>you'll find your way to me. I'm sure of it.
<v Speaker 1>Fantastic And then of course you guys can find me
<v Speaker 1>at Holly Randall on Instagram and on Twitter. I am
<v Speaker 1>shadowband on both. I found that out when I started
<v Speaker 1>a new account for a secret project that I'm doing
<v Speaker 1>that I will tell you guys about soon enough. So
<v Speaker 1>if you can't find me, it's literally Instagram dot com
<v Speaker 1>slash hollyrandall or ex dot com slash Holly Randall. Go
<v Speaker 1>to hollylinks dot com for access to all of my platforms.
<v Speaker 1>Thank you guys so much for joining us, and I
<v Speaker 1>will see you on the next one.