The HUGE Real Estate Investment Opportunity No One is Talking About with Michael Newell

Right About Now - Legendary Business Advice

Ryan welcomes Michael Newell, Founder and CEO of Standard Land Development and MJ Newell Homes to The Radcast. Ryan talks with Michael about his entrepreneurial journey and path to success. Michael shares the real data behind the housing market and the golden opportunity for investors hiding in plain sight! 

Michael is super down-to-earth and approachable and this comes across in the interview. Listen and learn!

Key points from this episode:

  • Building a self-starter mentality plays a big role in your success just like how it played in Michael’s early entrepreneurial journey and in his dedication to his goals. (04:25)
  • Real estate is one of the most stable industries out there, and if you play your cards right, it can be an incredible source of passive income. (08:38)
  • Explore some of the key points that you need to take into account if you're thinking about getting into a business like a construction business, real estate investments, etc. Specifically, about the importance of due diligence, scaling, the value of mentorship, and using your successes (and failures) as stepping stones to reach your ultimate goals. (13:03)
  • Inspect what you expect: Make sure whatever you are putting out there, there’s a need for it and you got the financial backing to continue to produce the product. (34:50)

Whether you're just dipping your toe in the water or you're already waist-deep in the Real Estate game, or whether you want to create a business of your own or you just want a better take on life, this episode will help you see things clearly and evaluate how you perceive challenges, and turn them into great opportunities that can turn your life around. Thanks for listening! 

To keep up with Michael, follow him on Instagram https://instagram.com/michaeljnewell

If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! 

Learn more by visiting our website at www.theradcast.com

Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast

 

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  

Learn more by visiting our website at www.ryanisright.com

Subscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2022-11-08 45 min Transcript

Available Results

Generated results are saved to the knowledge database for reuse and search.

No generated results are available for this episode yet.

Extract Knowledge

Pick what you want extracted first. Model, scope, and chapter options appear after a template is selected.

Generated results for public episodes are saved to the knowledge database so they can be reused and searched later.

Transcript

 Who is Michael today is because of, you know, my mother, my home schooling, and my hockey.
 I think that really kind of like pulled everything together for me.
 Yeah.
 Then I got into college, dropped out, got my real estate license.
 My neighbor said, go get your real estate license.
 Yeah, I was talking to her.
 I was in college at the time.
 And I was like, you know, I can't stand this.
 You're listening to the Radcast.
 If it's radical, we cover it.
 Here's your host, Ryan Alford.
 Hey guys.
 What's up?
 Welcome to the latest edition of the Radcast.
 I'm Ryan Alford, your host here today.
 You know, we've talked to real estate, but we're going down a little different path today.
 I'm excited about it because we're in interesting times.
 There's a lot going on, and I'm really excited to have Michael do a CEO of Standard Land Development.
 What's up, Michael?
 What's up, man?
 It's good to have you in Syria.
 I'm loving it.
 I love to be here.
 Yeah, man.
 A little cold, but you know.
 Yeah, I know.
 We pulled you out of Florida.
 Yeah.
 We got you out of the warm and bringing you into it.
 It's a little blustery here in South Carolina today.
 Blustery, that's a good word for freezing my ass off.
 Yes.
 You know, what we're going to do to treat you to the true fall weather of the south, you know.
 Yeah.
 You don't get it down in Florida.
 It's like what, two seasons, one and a half.
 One and a half.
 Yeah.
 Yeah.
 That's a good word for cold, man.
 I'm glad you can make it.
 We've been getting more and more people in studio as people get their head out of their
 ass and start moving around a little bit.
 I love it.
 You know.
 Tell us like it is here on the Radcast.
 But yeah, man.
 I talked to a team.
 It was like excited to have you on.
 I think it's really timely with what's kind of going on out there and their session, and
 numbers and all this stuff.
 A lot's of fear mongering.
 But at the end of the day, I think it's important for people to have and know and have knowledge
 around different streams of opportunity both in and out of real estate and so
 I thought you had a pretty fascinating story also like just the good old family man
 you know having four boys you have two boys I know
 and so I probably have a lot in common. Yeah oh yeah yeah boys are fun man
 they keep you busy. Oh my god
 You're kind of on that I know we taught pre-up so you know you got
 three of five. Two and five. Two and five. Yeah you're on the early end
 I'm kind of in the middle stage. Yeah so I got a lot to look forward to
 what you're saying right. Getting into sports. Yeah it gets better
 better better. I mean you know you love every phase but it's like you get to
 that stage where you get to I don't know they've got their wits about them
 they've got their you know skill sets you know at least physically a little
 more in in tune so you know you're kind of in those early phases it's a
 little tough kind of knowing how far to push. So did you force your guys into
 the sport of your choosing you just kind of let them choose how did you
 put everything in front of them. Yeah. Kind of like a plate of vegetables
 you know you put it in front of them and you know and try and push not
 and push but like giving the opportunity. And so like two of my kids are
 like really good and soccer. I didn't play fucking soccer. I mean my wife and
 our basketball players and both college athletes and basketball but like yeah
 two of them are really good and soccer and like and that it was not a
 so like then there's two of them swim year-round and then basketball of
 course they all play basketball so they got that natural. Yeah. So they're
 still in that you know couple of them are start to even out into exactly what
 they would play but you know it's still in the testing phase I guess trial
 phase of different things. Trying to push Michael my oldest into hockey. He
 likes it. He likes it. I just want to keep that momentum going you know.
 Hockey seems like a great sport like being in South Carolina how you got into
 it I want to hear this in Florida but South Carolina we just weren't exposed to
 it you know but as much as I see it's a physical sports but it's a lot of
 conditioning and then I don't know there's a good team aspect to it I think
 there's a lot from the outside that seems great about hockey. Yeah that's some
 wonderful people built a hockey rink of crustford for my house. I mean that's
 you know that's how I got into it. Yeah the opportunity of having something like
 that in the backyard is amazing. That's a Florida. Yeah it's awesome. Yeah you know
 any other any other situation would have put me into soccer football baseball
 right something that's a Florida bounce board. Yeah well let's set the
 stage for everybody that's good on that you know that early journey you know
 what made Michael Michael you know where your roots your background and you
 know what some of that entrepreneurial journey. Sure so I think I think home
 schooling had a lot to do with it you know you kind of like a like a self-starter I
 mean you got you know I got my mother you know teaching me and things of that
 nature but you know she's teaching me and my sister so at some point you've got
 to kind of take the reins and start learning and you know she pushed me but I had
 to push myself a lot of the times too if I wanted to get it done I had to get it
 done and I think that self-starter mentality kind of came from the home
 schooling aspect and I did that all the way through I did that from you know
 first grade all the way to 12th grade and my only exposure to the you know
 public schooling system education system was my very short tenure in college.
 I don't know that's such a bad thing I mean I don't know the school system
 in Greenville's pretty good I'm not gonna dog it but like I don't know if you
 got your options you probably had the right option. Yeah I know I built out of
 that dude it was not for me to go off so yeah I mean like I said I went all
 the way through I went in into college but you know as I was going through my
 whole you know school phase I was playing hockey and I think hockey kept me
 out of trouble right because I grew up in a in a neighborhood that was yeah it
 was it was a good neighborhood we all hung out lots of kids but you know a lot of
 my buddies you know kind of took the wrong path and you know I had coaches and
 hockey that always push performance and dedication and kind of like drove
 that home for me so I attribute a lot of of my you know drive and just being on
 the straight narrow to hockey so you know hockey kind of kept me there. Team
 sports does that yeah man I mean it did for me I played basketball you know
 you're around from probably like seventh grade to 12th grade and I was good
 kid I think I was you know like but it keeps you out of trouble it keeps you
 focused you're because you're about the team and you're you've got to practice so
 you go to practices and games I always say idle hands get you in trouble like
 there's I think there's a more eloquent saying but that's what I'd the
 boil it down to you right. No doubt man in performance too right so you know
 you don't want to go out and get drunk it and I practice at 5 a.m. exactly you
 know you know you're not you're not solely focused on just hanging out and
 having fun you focused on performing and you know and just being better all
 together so I think I think you know who is Michael today is because of you
 know my mother my homeschooling and my my hockey I think that really kind of
 like pulled everything together for me yeah then I got into college dropped
 out got my real estate license my neighbor said go get your real estate license
 yeah I was talking to her I was in college at the time and I was like you know
 I can't stand this. Were you bored? I don't know board just you know frustrated
 like it wasn't for me like I couldn't yeah I couldn't do well in college yeah
 and she's like go get your real estate license and I was like you know it sounds
 like a great idea I'll go do that I did that and I wasn't very good at that
 I'm terrible at that actually he's walking through and showing people houses
 like that's not my cup of tea yeah I get bored yeah I was boring yeah it was
 boring I mean I know it's it's work I mean it's the you know your feet and
 you're gonna have customers are like I'm not like knocking it but yeah yeah I don't
 know the emotional side of things too you know dealing with a lot of emotions
 people are making you know a big decision one of the biggest decision of their
 lives and they just you know they come unraveled sometimes and I just you know
 that was not something I want to count the car dealership wants and there's
 there's two things in life that are the what I call the heriest of purchases
 that people make what I mean by that emotion money whatever cars and houses
 yep and people it's just a hairy transaction so it's a big decision for them
 yeah big decision and they you know they they put a lot of time energy and effort
 to be emotional but they should I guess on some levels but I'm not emotional
 about money personally but that's that's less with that both good and bad
 look at you yeah so I you know continuing down that journey dropped at a
 college got my real estate license became the realtor didn't do well with the
 realtor game got hooked up with some investors that were buying short sales
 and that was awesome you know I was watching those guys pick these things up
 from the banks for pennies on the dollar turn them around renovate them give
 them back to me I was listing them and and I was watching you know I was
 seeing how much money these guys are making like oh my god this is what I need to
 be doing yeah this is my move so you know saving up as much as I could
 commissions wise got my first short sale made some money with that I was hooked
 what's time frame here what year are we talking about so 2009 real estate agent
 all the way to 2013 14 okay got my short sales together I did that all the
 way to 15 like end of 15 and that dried up so then a transition again I did a
 lot of pivoting right I went from you know all these different areas of real
 estate went from the short sales into distress mortgages that taught me a lot
 and that was a great business that was awesome yeah and you know that that came
 to an end too you know I was buying distress mortgages I was doing workouts I
 was doing across multiple states I was doing Georgia Tennessee Oklahoma a
 little bit in the panhandle in Florida we sit on seeing or would you go yeah yeah
 yeah yeah sit on seeing I mean I was I was the you know Google you know warrior
 just you know going to go earth and finding everything and that was fun that
 dried up just dried up like this the business itself yeah well I mean I couldn't
 get couldn't get access to product you know a lot of the big funds they were
 picking up big tranches of this stuff and in a little guy like me I could pick up
 you know I could cherry pick some stuff I could get 10 15 notes at a time and then
 that you know all of a sudden they just started unloading huge tranches of it
 I don't I don't have hundreds of millions of dollars behind me at the moment so
 I you know I was kind of pushed out of the way got it so up into this point right
 short sales just rest mortgages I got plenty of investors behind me they got
 faith in me and you know they're looking at me like what's the next thing what
 are we doing now no more no more just rest mortgages so where we going from
 here and I decided we're gonna build some houses that was it just took off
 from there MJ yeah construction right well it's standard land development is a
 construction company and MJ new homes is the the Ford facing brand yeah yeah
 like everything I was like researching how the MJ kept coming up yeah yeah
 they're I mean they're one they're one the same they're tied together just you
 know just the forward-facing brand for the development sure separated because of
 you know licensing insurance and things like that that makes sense how was that
 transition to my dad's a general contractor and retired semi-retired he
 cherry picks projects but he's semi-retired it's a different thing again a
 little bit that pivot you know dealing with building something all the nuances
 of that how was that transition trial by fire dude so many things to go into
 right it was nuts and and I still to this day do not have a general
 contractor's license so I convinced you know as you pull that magic trick let me
 use his general contractor's license for my first few builds he signed off
 for me I used his license I used his his insurance and I was a general
 contractor at that point yeah yeah I'm the general contractor I'm running the
 job site and and I didn't know my head for my ass as far as you know construction
 goes my first house has turned out pretty good okay not they're not horrible they
 weren't great but they weren't horrible yeah I sold them I made a profit all right so
 I learned I learned and made mine yeah it was wonderful that is wonderful he
 said goes the other way you pay for that for that lesson but I think that's a
 testament to how much margin is in the construction business yeah there's a
 there's a lot of money we made in the construction business especially today
 yeah yeah so that had that has not dried up I say no I know we're gonna go
 further down that road but it's it's getting better you know as the days go on
 in my opinion so that's that started 17ish yeah that's end of 16 like very
 end of 16 beginning 17 yeah and we've been on that road since yep and I know
 we're gonna go down some paths but talk to me about running I could like it's
 one thing figuring out how to do it what's it been like learning how to scale
 a construction business that's fun that's a lot of fun yeah a certain
 hashtag on that yeah yeah definitely some some disclaimer at the bottom there
 yeah all right so I made blue collar it's a little different right the only the only
 way to truly scale a construction business is to fully understand it yourself so
 if you if you try to go from you know real estate agent to to CEO of a land
 development company and the only thing you want to do is sit at the top and
 make decisions it's not gonna go well for you because you're gonna trust
 everyone below you to understand and and you know do what they're supposed to
 do and and most of times they don't so if if you want to scale in the
 construction business you need to start from the bottom you need to be the the
 one-man ban you need to be the superintendent the finance department the
 permanent department the purchasing department you need to do it all and if
 you can if you can do it all successfully then you just start plugging and
 applying people into those positions and you train them on what you want them
 to do yeah I mean you have to start at the foundation you can't just walk into
 it to this and expect to you know scale to 30 40 50 people right out of the gate
 it's difficult I got a good example for you man so I spent a lot of people
 with you know entrepreneurs you know everybody wants to be an entrepreneur right
 yeah you know sexy everybody I um my path is is a lot like what you described I
 spent 17 years in the adding to see business learning watching observing and
 growing in some of the biggest agencies in the world and to that exact point I
 did that and then I bought a car dealership where I had no shit except that I
 like cars it fucking failed miserably yeah and you know I lost a bunch of
 money and then I started an ad agency what I'd done for 17 years and knew the
 ins and outs from the ground floor basement yeah all the way to the top oh
 would see you and you know five years fast growing agency in the southeast top
 25 podcast stick with what you know baby but it's exact example I'm sitting
 here listening to talk and I'm going you're right because I know how to do
 every job here I'm not better than all my people I've hired better people it
 skills than me but I know exactly how to build it you know I know what every
 position is supposed to do so that you can fairly grade it and make decisions
 based on what you know is supposed to happen right yeah you can measure it right
 yeah that's fascinating yeah that's it's spot on yeah it's so true but I mean
 that's you know I'm all about encouraging people to get into the
 extraction business but you know learn it don't if you're gonna get in don't be
 afraid to roll up your sleeves and swing a hammer like you know learn the
 business I'm not saying understand how to do the the concrete work but I'm
 saying understand what the concrete guy's supposed to be doing and understand
 how to measure his success understand what the the inspector's gonna be
 looking for right like you could superintendent learn that position and then
 hire you know what you would expect in that position as you scale up what's the
 most complicated like my dad always chose being a GC that the last 10% of any
 project or house is the you know it's the hardest but like you know if you got a
 customer for sure yeah yeah that was it punch list or whatever you know it's a
 good name you get punched in the facelift right but what's like give me like
 a nugget here of like something people just don't expect or like that you
 didn't expect I mean you know it'd be hard I mean hard look anything worth
 having hard work right I mean I know that that's supposed to be the American
 way we've lost our way a little bit but that's the way it's supposed to be so you
 know like what maybe something you didn't expect tons of goth's right like the
 first one I that comes in my mind is gonna be you know purchasing land right
 you know if you're gonna be building houses you're gonna be buying lots yeah pay
 attention to what you're buying get on the site look around make sure what
 you're buying is actually you know what you're buying yeah turtles right who
 would have thought six thousand dollars a piece dude to remove a turtle so I get
 in I buy this lot I don't realize it has freaking turtles on it okay I get a
 stop work order from you know the the agency in the area you got turtles
 like okay yeah that's uh go feed them into this is some raw fail leonardo is
 this the mighty ninja turtles what the hell are we talking about here so you
 know yeah to the tune to twelve thousand dollars later a little over twelve
 thousand dollars right now you got two turtles yeah just a guy oh we we're not
 talking about the little lake turtles like this are we yeah they're they're
 tortoises okay they're I don't know big around it's a five gallon bucket
 all right yeah those ones are scary at the zoo yeah yeah yeah so turtles right
 I got you there's a nugget pay attention to what you're purchasing yeah walk the
 lot look at it I think on the on the construction side you know just don't pay
 subs up front never pay a sub up front you know understand who you're working
 with don't pull your sub off of of Craigslist I would rather go you know hunt
 job sites and and find people that are doing it you know successfully on on
 other builders job sites you know pay attention to who you're working with you
 know that that's you know just little tidbits that that are extremely important
 and will save you a lot of money so what how's this growth been I know you
 do I know you're doing all right like you know what's that what you know you
 you land in something that seems to have stuck you know in the real estate
 business and found a real good niche I think I think it's I think it's stuck
 because of the need yeah I think this country has a huge need for for workforce
 housing I mean you know people that people that make 60 70 80 thousand dollars a
 year join incomes like what are they buying right now yeah they're getting
 they're getting hammered and now we got you know 8% interest rates I mean
 that's that's tough so I think I'm doing well because there's such a need I
 think I think if we looked at it collectively like you know if you just
 Google search how many homes are we in a deficit in the US you're going to
 get tons of different opinions and numbers yeah no we were talking when I was
 coming into this interview I was gonna I'm glad you went there because I you
 I heard you say that you know there's a lot of need then I'm like Hannah there's
 like conflicting data out there about that right tons of it tons of it but I
 think you know I think I would pay attention to the data that that's done by
 professionals yeah I was referred back to the Harvard study state of the
 nation's housing they got 3.8 you know that the head or president of the
 National Association of Home Builders says a million right Freddie Mac
 agrees with Harvard 3.8 and every day this is growing because more families
 you know are becoming eligible to purchase a home or you know needing housing
 yeah so I think I think if you take the the most you know optimistic opinion and
 look at it I think it's still you know they still agree that there's an
 need for housing I can tell you in the markets that I'm in you know Georgia
 South Carolina North Carolina Florida we're getting into Texas there's not
 enough houses and I know this because of market research we put ads out
 before we go into any market and we collect the data and we collect you know
 how many leads come in and and do these people need housing what do they
 actually qualify for you know what I mean yeah and what these people qualify for
 is not what's being built yeah they're they don't have they don't have an
 option so what do they do you know they they rent what the hedge fund purchased
 and you know lease back to them yeah or China's still until right that's not
 the American dream dude like you know 30-year mortgages is important for our
 society as a whole I mean we need you know we need housing for more than just
 housing we need it for you know investment and retirement purposes too yeah
 how's we've kind of gone down that road but is your construction company always
 been in that always been work for a thousand first work force that's always
 been what we do is it what's everything work for housing in like first home
 same thing same thing different different word same thing it's so interesting
 because you know especially these metrics like we're in Greenville South
 Carolina here we're we're the agency we're doing this podcast and you know
 downtown's booming and all this but you can't I mean work force can't no
 afford to live downtown Greenville not even close and probably could afford a
 10 years ago they definitely can't now I mean it's doubled you know and so do
 you go about like identifying maybe growing cities and then like the
 outer suburbs or something I'm wondering the strategies and kind of
 identifying these markets so we we throw we throw lead generators out there and
 we want to see you know who's shopping for house and as we see who's
 shopping for house we understand what they qualify for and then we tailor our
 product based on you know based on that but our our product will never be
 more than work force housing you know yes I built some commercial I built
 some industrial you know I built some large homes for friends but at the end
 of the day my core focus is workforce housing and those are the people that I
 serve and you know I can tell you without a doubt we do not have enough in the
 markets that I'm playing in we do not have enough yeah that's fact that's
 data that's not you know that's not me Google searching stuff that's me
 actually putting you know add dollars out there to figure out this information
 how many houses you building a year we'll do we'll do a little over 400 this
 year wow yeah holy shit dude yeah we're rocking a role man how that yeah are you
 leveraging teams and resources across all four or five states are in and because
 it or do you have like network set up I've got I've got network set up but the
 vast majority of our stuff is run out of our Southwest Florida office yeah that's
 where the you know that's where the heart of our operation is yeah do you have
 like are you souped nuts are you just purely construction and so that that's
 that's good so I'll I'll go all the way from land acquisition to CO okay now
 as far as like personnel goes we only have high-level personnel we we have
 superintendents which you know supervise all of the subcontractors we have our
 you know in-house finance in-house purchasing we don't let any of our subs
 purchase material we purchase our own material we have our own in-house
 permitting department we have our own in-house engineers we do everything at a
 high level now as far as like executing actual work we don't have a whole lot
 of you know actual physical people in the field swinging a hammer we have a
 couple punch out cruise right doing the punch me in the faceless yeah you like
 that I like that you could use that trademark you know at the end of the day
 you know the vast majority of our stuff is subbed out to subcontractors we got
 we got you know we got a bad asset of subcontractors in all the markets we
 deal in yeah that's smart though it sounds like you've not that it's the
 laborers a commodity or anything but it sounds like you've got the real core of
 what kind of makes or probably breaks the deal or the organization yeah keeping
 everybody organized I mean you know you yeah it takes a lot of different
 subs to build a single house you know keeping them flowing is the trick you
 know keeping them from working on top of each other is the trick now are you
 then marketing selling finance like the developments yeah so we we have our
 own house in house marketing team that you know markets all of our homes takes
 in the leads and then as we get these leads in we push them over to our joint
 venture mortgage company our joint venture mortgage company will qualify
 these leads get these individuals into homes and prior to closing the home we
 have our own joint venture title company so we close everything in house as
 well so we control you know more or less the entire process from start to
 finish so you're profiting from sale to mortgage construction sale mortgage
 title it's about everything yeah we got to wrap it up yeah we got to wrap it
 400 a year all right I'm doing the math it's working out for you house it
 been even raising a family through all this young young kids wife like how's
 it been let's been the but work life balance there without my wife I could not
 do this she's you know she keeps everything on point she's involved in the
 business she's not involved in the business but she keeps she's the CEO of the
 home the home keeps everything rolling yeah yeah cuz you know I like a tough
 days I don't want to deal with too much nonsense afterwards so I get home you
 know kids are happy houses on point you know got great food she's just there
 you know you know back in the up yeah yeah I love her she's awesome that's
 great so without her you know without her now this is possible what's the
 process for okay someone's listening to all this they're going oh wow this
 sounds amazing but you know I'm a banker I'm a executive you know I'm paying
 attention I've dabbled in things in real estate maybe I'm in a rental home
 how the hell do I get involved in new construction invest invest in a
 fund we have a fund we are soliciting you know for our fund so if swing in a
 hammer is not your thing you know we'll put your money to work building
 workforce housing yeah so they can literally get involved without getting
 involved yeah we'll swing the hammer yeah no what are your ambitious man like
 where's the company you know like headed you know you're into the scene with
 politics and other things but like you know what are your beliefs like what
 do you what do you see happening out there so I'll kind of I kind of like
 revert back to the data right like there is a need for workforce housing and
 regardless of what Google says I personally know people that can't afford
 houses yeah and they want a house they want to they want somewhere to live so
 you know my sole focus right now is is continually putting out these workforce
 single-family homes for workforce America and that that's what kind of you know
 fulfills me and and I'm doing well with it don't let me fully like like we're
 making money yeah it's great sure but more than that it's pretty fulfilling to
 be able to do something and get back to my country like I'd much rather be
 you know here building houses and and filling that need then you know run
 around and in the desert with an AR 15 you know if I have to I'll go do that
 but right now I think the need is you know workforce housing we let's let's
 do our part on the on the home front and you know make sure our people are
 taking care of here I mean those guys got to have somewhere to live when they
 come back very true have you done much storytelling around that you know as
 the marker and the brand guy like I'm sitting here telling this I'm like I've
 seen like the movie you know the at least the the business movie like you
 know because there's a great story there with like the work you know we we
 work for the workforce you know like yeah what it's I think it could be yeah
 it could be a good show right cuz not bullshit like we're doing this like
 we're we're interview like the people that are talked to you like the people
 that you end up getting in houses it's really grateful yeah grateful for the
 opportunity to own home I mean don't you know some of them are pricks right some
 of our entitled and assholes and whatever but you know the vast majority of
 people that we provide housing to are extremely grateful for the opportunity
 what's like the signature of your homes like what's the quality and that
 that's right that's easy for me to say that's what everybody says quality if you
 walk into one of my homes versus one of my competitors the things that you will
 notice is we put an extra course of block so instead of eight foot
 ceilings we got nine foot four ceilings and it the house just feels so much
 bigger right it's taller it's it's more grandiose soon as you walk in we put
 LVP flooring throughout the entire house no carpet carpet is that's the
 thing in the past didn't like nobody nobody wants to buy it once carpet LVP
 through the whole home tile and in the in the showers so instead of you know
 what our competitors use that plastic bullshit that's like you know you feel
 like you're living in a mobile home yeah tile the whole thing in addition to
 that we put rain shower heads you see those oh yeah yeah we put those in the
 kind of like a new you know new flare on yeah that's luxury feel to it yeah all
 of our countertops and kitchen cabinets are or you know grade B as opposed to
 like grade D so we've got like the the smooth finish modern white cabinets
 soft closed drawers granite countertops we build a superior home to the rest
 of you know the competitors we deal with do you have a average sale price yeah
 so it's about $299,000 damn dude I mean find some 300 you know fine fine that
 quality that way everything you just said like I'm like you know where do you
 find that yeah you know yeah yeah yeah yeah yeah and you're making money so
 damn I need to find your contractors you know but you guys probably it's not
 like you got to figure it out with all the this you buy you're a product you
 use you know you got volume going on right we control a lot of that too yeah exactly
 with that volume like you know it sucked on COVID right we were we were still buying
 buying but we're getting hammered on pricing but that pricing is coming down so
 I think it's important to know you know as people are listening to this they're
 like you know what about the interest rate fine the interest rate is going up but
 the cost of building the house is coming down which means we can lower the
 purchase price of that home which means we can still keep that workforce bar
 or that only qualifies for you know $1,800 a month we can still make that work
 yeah yeah as long as these construction prices keep coming down we'll be in a
 good spot and we're paying $70 a sheet for plywood in 2020 today we're paying
 16 at 2019 we're paying like nine but you know we're coming back down there yeah
 we're getting there yeah I was gonna ask you like where do you see some of
 these macro economic stuff like are you a crystal ball kind of guy like are you
 just I'd you do in the moment like you know what both right what do you see all
 this shit going like I really think I really think that we over corrected we as
 as you know the current administration I mean like to associate myself with
 that party yeah whatever you want to call it I don't know what you definitely have
 party it's something it's party it's party yeah yeah but anyways if I'd
 Gavin Newsom it any local party yeah so anyway they are I think you know
 pushing the envelope I think they over over corrected and I think that you'll
 start to see that interest rate come back down you know hopefully in the
 the second third quarter next year I think we'll be in a good spot yeah I mean
 because we're getting set up pretty good because is as the business the
 construction costs like you said the hard costs come down if and if the that
 percentage rate starts to get back normalized in really good spot right yeah it's
 hard to know like are we in a recession or not I think if you went on Instagram
 you know the answers yes oh I know that's why I don't I don't look I don't buy it
 like I just think there's so everybody trying to control the narrative like it
 and I'm not smart enough to know every economic outcome of this that the other
 but I know when I'm being pulled the wrong direction so I kind of ignore it but you know I
 think I to answer that question are we in a recession there's people in in my
 communities that are still buying homes yeah can still afford homes and they're
 still making the same money that they made last year and the year before that sure
 so did anything change for them no are they still wanting to buy a home absolutely yeah
 did that home go up in price yes do they still qualify barely I'm gonna have to start bringing
 you know actual prices of homes down if this interest rate keeps going up which I think it's going
 to so you know I don't know man I think I think maybe if you go like you know a couple layers
 down like are people still buying cars at the right there are buying are people still buying
 you know watches and going on vacations you know I think that answers probably you've seen a lot
 of pullback right but on the housing side people still need houses and they're still trying to buy
 them I've been flying more lately here and every damn planes full so I don't know if that's
 I don't know if that means there's fewer flights or if there's no doubt you know I asked the uh
 flight attendant we were coming back from LA uh two nights ago three nights ago I don't know
 we're out there for big event and I asked flight attendant like is every plane fall to
 the she said every seat on every plane so yeah I don't know man yeah session I don't know
 yeah I don't know something like that so I that's what's so hard like you don't know like I don't
 you don't know who to trust in in the business and world news like yeah it's like you feel like
 everything has a spin on it there's no like everything has an opinion on it you know that's why
 I constantly harp on let's just look at the data let's do our own data research don't don't
 listen to any outside sources don't you know don't jump on social media where everyone seems to
 get their news from lately like do your own research you know if you're gonna go into a market
 and start building houses you should probably figure out if people want the product that you're
 gonna put out spend some money let's give some nitty gritty entrepreneurial advice like I know we
 talked about some of the things you've done but like as you've grown businesses as you've done
 things what's a nugget or two for people listening that might be starting on a company might be
 looking for other investments but just maybe a little entrepreneurial like what's some of your
 biggest learning lessons I think that goes back to what I just said make sure whatever you're
 putting out there there's a need for it yeah and more than that make sure you got the financial
 backing to to continue to produce this product yeah right because you don't want to get into
 a situation where you know you're you're you're producing something and all of a sudden you run out
 of funding but they're still demand or the reverse effect you're producing something you've got a
 lot of other people's money out there and all of a sudden there's no demand for that product
 that's a problem yeah now I you know I think scaling you know if you're looking at the scaling
 aspect know the positions before you know you hire and try to put somebody into those positions
 understand how to measure those positions if you can't measure that position you probably
 shouldn't hire for you should learn it yourself yeah right understand it and then try to scale it
 you know I have one of my favorite sayings and I don't know I think you're going to win the
 the guest or at 300 guests now I think you're going to win the award for the person that I
 personifies one of my favorite sayings inspect what you expect oh that's good I say that sometimes
 I think you are like the personification of that at least by the way you talk absolutely absolutely
 and this is it's so true you know like I say that people they're like it first day it sounds
 really simple but you got to think about it like you know one of my competitors actually gave
 that to me he's a veteran builder been building you know since I don't know what probably 25 30
 years awesome guy and I asked him for advice like I said hey you know what what can you tell me and
 he said that exact thing he said inspect what you expect and I was like that works that makes sense
 I said another way trust but verify trust but verify yeah you know what it's with people you know
 expect what expect could be broad you know doing the research with the market you know
 getting your ducks in a row you know trust a verifies kind of with people you know I like you trust
 people I trust people but I verify yeah I check just look behind once or twice make sure to do what
 is supposed to do yeah I know what are you doing you're not working I like I go to the beach okay I
 hang out at the beach I love the beach like paddle boarding you know boat guy no no I got a
 paddle board oh yeah I like to go air boating yeah yeah I'm big out in the Everglades yeah I love
 you know hanging out in nature yeah yeah I love being outside not not in greenville it's too cold
 yeah there's a calming demeanor about you like I don't see you being lots of ups and lots of
 downs I see you being very kind of stable but maybe I try to stay consistent I try to stay you know
 pretty consistent support it we all have hot and cold but you know I try to stay stable yeah
 right yeah sometimes I lose it man I don't get you know what do you what makes you lose it
 you know I don't I it takes a lot it takes a lot you know I got to really be hurt to to go off
 the deep end but this happened yeah I don't really I don't know how it loses like when I'm
 someone it really disappoints me you know like not because I had an unfair expectation but it's
 like it's true disappointment like you know it lets me down you know we all have that happened
 but we're I mean working everybody stay abreast everything you got going on working they learn more
 about new construction opportunities like what are those you know points and how to get in contact
 with you and you know I know you I know you've got meetings and groups and different things you're
 putting on talk about you know some of those opportunities things like that so I'm really I'm
 really putting a lot into education right now like like helping other guys that are maybe you know
 doing real estate in some form or fashion you know flipping or whatever yeah transition into
 something that's going to be more lucrative for them there's more margin in building new construction
 there's more availability of land there's more ability to scale it becomes a real business I mean
 you know a lot a lot of people have you know success with scaling a flipping business but
 to scale a construction company is is a lot more long term in my opinion and you're you know
 you're adding a lot more value to the marketplace you're bringing something that didn't
 existed into you know into reality and then you're offering that to a to a family that's
 you know in my opinion more more fulfilling yeah so I'm putting a lot of emphasis on education
 and I did my first event last weekend actually you know this weekend I just passed yeah
 congratulations thank you we had we had a great response a lot a lot of good people showed up
 from all over the country I mean we had like three or four guys that were actually from Florida
 everybody else was from you know all over the country some people came from California we had
 a couple guys from overseas one guy from the UK one guy from Germany so yeah yeah people flew
 in from out of the country for this and I laid it out for him I gave him everything I took
 my entire blueprint I put it together with the help of my VP of operations and put it into
 flowcharts and handed it out to these guys and in addition to that I teach them you know how to
 purchase land what a look for when you're purchasing land how to negotiate when you're purchasing land
 I taught them you know exactly step-by-step what it takes to build a single family home start to finish
 what it takes to permit a house start to finish I laid it all out gave it all to him and for that
 they were really grateful I mean I'm getting a lot of really good feedback and you know that makes me
 feel good I like that I like to be able to to to help and give back so I'm going to do another one
 of those and Fort Myers and and I'm going to try to make it pretty big and you know this last
 event we did was free we're going to charge for this one it's going to be a thousand bucks but
 you know in in hindsight you know a thousand bucks to to set yourself out to be the next one
 percent of it you know America is pretty cheap pretty cheap yeah but a hundred percent of the
 proceeds from this event obviously will pay for the event but the rest goes into building a hockey
 rink in southwest Florida so just like I had the opportunity to play hockey you know because
 somebody some wonderful couple built a hockey rink across the street from my house I'm going to
 do that for the kids you know where I'm building and make sure they have the opportunity to do that
 and in addition to building this hockey rink we're going to offer programs because hockey can get
 expensive you know sticks and gear and and you know just it gets expensive yeah so we're going to
 offer programs to help kids that want to play hockey we're going to you know make sure they got
 that opportunity great man hey look at there make some money and make an impact yeah definitely so
 anybody that wants to come and learn how to build and set themselves up for you know creating wealth
 in the future will also be contributing to you know kids that you know what otherwise not have the
 opportunity to play a pretty badass sport where can people find details on your next events or
 keep up with any things you guys might put out around that so we we we're keeping it like really
 simple we've got an email address all right yeah I like it and everything just goes to this email
 address and it's it's andora's email so it's a Wilson at standard land development dot com so
 a Wilson at standard land development dot com all spelled out that's yeah that's where people
 are emailing stuff now if you want to just go sign up for the the event I have it in my
 Instagram I've got Instagram now it's wonderful congratulations moving into the future here yes
 and I got a link in the bio it's called a link tree yeah just go on there and and fill it out what's
 your handle on Instagram it's Michael J. Newell perfect Michael J. Newell and a Wilson at standard
 land development dot com is the email so you'll we'll have that all our show notes as well so we'll
 make sure that's there and so you don't have to remember if you didn't have a pen we'll have it
 the show notes anything else Michael or any other way to keep up with you or is that all for today
 that's it man that's that's that's that's my spiel all right it's been great to have in you man
 yeah I appreciate you let me on this pretty cool and you know great spot you have here I love it
 except for the cold I know hey we got it you got to try a little bit everything you know yeah
 so we appreciate you coming on and we'll have all the info for Michael and everything he's doing
 all around the southeast and sounds like growing from there appreciate you coming on Michael
 thanks appreciate it man hey guys you don't find us the radcast dot com you'll find all of today's
 show notes you'll also hey look up Michael doles you'll find it all the highlight clips from today
 at the radcast dot com I'm at Ryan Allford on all the social media platforms including
 Instagram and on tiktok where I'm blowing up we'll see you next time the radcast

Chapters

No chapters available.