February 24, 2023 Marketing and Business News: Microsoft Gives Voice to the New AI-Powered Bing

 You're listening to the ride cast a top 25 worldwide business podcast if it's radical
 we cover it. Here's your host, Ryan Altered. Hey guys, what's up? Welcome to the latest edition of the
 rad cast. It's Friday, February 24th, 20, 23 are weekly marketing and business news of the week.
 Back again. Here we are, Christina. What's up? I am glad it's almost the weekend. Yes.
 Ready. It's been a long week. Yeah. It's been a short, long week. A little sidebar, a little
 under the weather and I always throw you off like like I don't get sick at all. It's like one day,
 but like just kind of throws your whole days off everything else. So feeling better today. So
 it's all good. Hey, the show must go on. It must indeed. It must be where we are. There's nothing
 so we're back. Here we are. I know. You could have used the Jameson cardboard cut out. I think
 I'm actually going to put mine out the cardboard cut out. You know, put me up at the corner over there.
 Hey, Ryan sir, he's just not moving right. Right, right. He's AI. AI. But yeah, we've got some fun
 options for St. Patrick's Day. Everybody that wants to go get krunk. You can order a custom desk
 decoy from the Jameson whiskey company. This is fun. It's great. It's a fun like ad spot too.
 Good for social media. Right. And I mean, I can order one anyway. Like how much are they?
 That I can find out. Yeah, $100. Probably more dare I venture to guess. I know. I'd be
 funny. Like when fat heads were a really popular thing. There's even still thing. That's what we
 funny is like we put ours. Like our team kind of sits in this area behind us for the most part.
 Like if we put up their $17. That's it. $17.80. Desk decoys are available for $17.80 with
 proceeds benefiting the restaurant workers community fund. It'd be funny to put them like on each
 of our chairs like behind us here. Like we put everybody's up and we did like a social video
 that was like on St. Patrick's Day. Like look how hard we're working. Like how it started and
 how you say the word. I'll get a mortar. And then we're like we're at the bar like it
 economies or something. You know, like drinking libations or or no. It's the it's the cutouts.
 And then we're at social house. Yes. Barrowed interest. Hey there. You got another bar. We're
 here. Hey, now you're thinking I'm going to I'm going to double your bonus a good and half.
 There you go. Sounds good. Sounds good. Like a huge car salesman for that for that idea.
 Wow. Yes. Yes. I do like this. You know, very fun. Car board decoy.
 Got some great red cast news too. It's a week. It is a busy week. I hope everyone enjoyed Chip
 Layton's episode. If you haven't, go check it out. The latent show. The latent show. He's a
 famous talk. What's what's the what's the equivalent of insta famous for TikTok? Is there one?
 Tock famous isn't quite roll off the tongue. Does it tick tick tick tick tick tick tick tick tick
 tock famous. We need something. You know, we need like a moniker. Tick tock fluencer or
 talk fluencer. You know, sometimes, sometimes we can it might get south.
 So we leave it to me. It'll get there. Yeah. And hurry. Next week, we're doing another best
 of we're aggregating some of our best in pop culture and music. Hey, the business backstage,
 the business of pop culture and music had a lot of great artists on the show. Indeed. A lot of
 pop culture influencers and look, everybody's got a side hustle between their side hustles and
 their day to day. It's a lot of good insights for how the world works and the power of pop culture
 and driving trends and other things. So excited for that episode and get several being recorded
 over the next couple of weeks. Got some really good value. I'm excited about a guest today.
 Not a celebrity, but a really strong influencer on Instagram who's got a lot of really
 tactical insights that I think are going to bring a lot of value for how to grow your business
 on social media. I think there's a lot of confusion out there with okay, you know, I'm posting content
 but how can I generate leads and actual business from what I'm doing on social media. Yeah.
 So she's a rock star. Excited about that. We'll we'll announce further details next week. But
 good action coming from actionable items coming from today's recording. So that'll be coming out soon.
 You got to love practical application. Yes. Make it make sense. I know. That's what we do. And
 exciting news for us. I know. I'm excited to give some love to our official new sponsor,
 the official me delivery sponsor of the red cast. Not you know, it's a niche market. Yes. Good
 ranchers. We find that one. Good ranchers. Good ranchers.com. Look, it's interesting. So I met
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 like, let me send you some meat man. And as he just started out, just organic because I, hey, you know,
 they see me, but I post a lot of content about like grilling and stuff like that. So he's
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 I have a family run business. Like a lot of similarities there. But he's like, let me change me.
 I'm like, okay, you know, I mean, I'm like, who wouldn't, you know, I have a good following.
 I understand the point there. He's like, Hey, this guy talks about our meat to be good. Cool.
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 Let me just tell you and look, I'm just going to say this. I have gotten, you know, gifts over
 the years. I've ordered meat online. I mean, I, I don't buy a lot of things from ourselves.
 And all I think is that I mean to like hobbies and stuff. But meat and grilling is one of them.
 You know, so we had Cosmoke who you on while ago. But let me tell you, this was the best ordered
 delivered meat steaks that I've ever had. Like, I order, I'll like treat myself to like,
 why do you and some high-end stuff every now and then. This was, this tasted every bit as good as
 like prime meat that you get at a nice butcher shop locally or better. And literally, I'm excited
 that they're now an official sponsor of the podcast. And you know, one thing is it's been really
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 Just really great. Great people. Yeah. We like to do business with good people. You'll know
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 them out and have your steak and then celebrate today, which is World bartender day. Yes.
 To be bartenders. Tip your bartenders. You know, if I could be something that like
 if I could just nothing else mattered, I think it like I can't make it a money being a bartender,
 but like, if nothing mattered, I think it'd be fun to be a bartender. Oh, man, they make tons of money.
 I know. And you know, if I didn't have family, there's a lot of what there's a lot of it in the statement,
 but it's true. Universe 74 right in the bartender. I didn't have a wife that cared about time I got
 home. I just think, you know, bartending cool. Like I did it in college. Like a little bit. I
 waited tables at an ice restaurant with occasionally bartender. That was that was a good time. You know,
 who doesn't like? Everybody's getting drinks. They're having fun. Like it's in good mood for the
 most part. Or they're drowning your sorrows and you're helping them. Are you a regular anywhere?
 Like you know, any bartenders. I used to be. Yeah. It's, you know, I mean, I'm a regular at the
 ballpark now. That bartender. But I love, I love being known. I love walking in and people
 are like, oh, you want the French 75? But I'm like, how did you know?
 How did you know? Because I'm an alcoholic. Yes. Maybe you are. I'll give the little
 strawberries, give cards to my bartenders. Shout out to Todd urban rent.
 There you go. Give them a shout out. So I, hey, tip your bartenders today and always. But if
 if no other day than, then definitely today, Friday, the 24th, it's on the Friday too. So
 tip them good extra and have a few extra. Why not? And then you can
 treat your Saturday. Yeah, with a little clam chowder. National clam chowder day.
 This is going to either age me or not. But when I think of clam chowder, I think of
 a few different things. But first thing tells them on Ace Ventura. Because you know,
 the sugar pass code is not the red of the white. It's like, what's the sugar pass with clam chowder?
 Is that the red or the white? I don't know. I always forget that. Anyway, good from
 Ace Ventura, all my Jim Carrier, Ace Ventura fans. We'll get that shout out. And if not,
 then just go watch it. You know, do you like clam chowder? Not really. I only like, I've had
 and my dad's from Boston. So when we go up there, that's like the only time I'll eat it. I get
 but I never had quite a hankering for it. We'll just put it that way. Yeah. I don't.
 I wouldn't celebrate a day of it is really what I'm getting. Yes. I would, I would put it in
 me in the neutral. I don't sure. Not one of those are like, oh, absolutely not, but I probably
 ordered it like twice ever. Kind of a neutral food. You know, just very unoffensive.
 Let's give a shout. I will always take the lobster bisque over the clam chow. I'll just say that.
 Understood. But fair enough that that day's coming up. I'm sure. Yeah. So Saturday's clam chowder day.
 And Monday is natural retro day. Yeah. So retro. Where my bell bottoms. Yeah. It's just anything
 that's old is new again. Probably sort of. Yeah. You know, you can tell it.
 Funny. Thank you. Thank you. No, you're not old. This model never gets old. Classic. It's a classic.
 Classic. It's time for me to get out my old boom box, right? Hey, yeah. Yeah. Hold it.
 Boone box in one hand. Oh, retro. I mean, like tie dye, like, you know, it's funny.
 I mean, everything's come come in full circle with like taste. So it's like, I don't know what's
 necessarily retro again. Like I never would have thought brass would come back into style. Sure.
 And now everybody in houses and all the tours is gold or brass or whatever. I'm like next
 could be shag carpet. Just you wait. My house I grew up in. I've in his circle.
 Uh, over on, uh, Chet, the Chetsu community was the name of my neighborhood.
 What a name. I've been in his circle off of Rosemary Lane. Uh, and the 80s, uh, brass,
 the decor in this house would be totally unstoppable. Super trendy. Super trendy. All comes back.
 Such as that carpet and, uh, lots of, oh man, low rise jeans are coming back. Love that for
 everybody. Uh, so fun. We got some social media news too. Yes. This is an interesting one.
 Very interesting meta verified. So meta verified won't let you change your name or use your name
 or profile photo for now. This is in regards to their newly launched subscription plan,
 which is only available in New Zealand and Australia. But it's just to admit again, subscription
 plan. That's a big deal. Um, and kind of trying to streamline what you can, what you can change,
 what you can control to keep that verification. You know, from being taken advantage of.
 Yeah. I mean, the big news here is meta is following meta slash Facebook,
 slash Instagram is following, uh, Twitter's move, Elon Musk, who gets crapped on all the time,
 but suddenly a copycat to a business model. The, uh, basically you pay to get verified now, uh,
 on, on meta soon to be in, I guess all countries starting in New Zealand. And which makes sense,
 you can't change your username or, you know, once you get verified, I do remember, you know,
 I did get verified. I didn't have to pay for it. Let's make that and let me know number one.
 But number two, when I did, I do think they set the limitation that you couldn't. I remember
 getting it and it's like, you can't change. They didn't want you changing your username. Um,
 I think I changed the photo, but I didn't change, which makes somewhat sense. I mean, if you're gonna,
 like if it's, if I'm gonna come back to what it's really about, but if it's about, uh,
 not being able to fake your person or someone to spoof who you are or to steal your, uh, name
 image and like this. Right, right. Then it makes sense that once you get verified that there's some
 amount of state, it feels like, you know, branding again, you know, like you're, you're branding that
 photo and yes, but to be clear, this is a low taming opportunity for revenue. I mean, I think
 Twitter generated some several hundreds, if not tens of thousands of millions of dollars
 from their program already. Uh, I think extended out over a year or two, I don't think like
 I'm immediately like day one. They made a hundred million dollars. But they've made several
 lots of millions. Let's just say that. And with, with ad revenue down, multimillions,
 uh, think billions. Hey, how are you? How are you? How are you?
 He's your trademark. The, uh, but uh, the, but it's all serious. Just add revenues down. Yeah.
 So they're looking for how can they increase revenues? And this is a way to do it. It makes a lot of
 stuff. It's kind of annoying a little bit, but it makes a lot of sense, um, as a way to generate
 revenue. So don't hit the player at the game. Yeah. Yeah. You know, so as, uh, wise man, what's
 told me? But, uh, I think, you know, we'll see how it plays out. I want to see the revenue numbers
 because I do think it'll be a lot of money. I mean, because there's more users on Facebook
 and Instagram than they're on Twitter. Uh, I mean, it's half a, like, I don't know, 500 million
 people are on its own Facebook alone. So let's say I give 1% of that does it. I'm going to
 probably do the rough math. It's going to be hundreds of millions of dollars in revenue. Uh, so, uh,
 ding, ding, ding. That's why they're doing it. Um, and you know, it, it lessens the value of the
 blue check in a way, um, as far as a credibility thing. So that will be interesting. Yeah. Um,
 I can't say as a non-famous influencer, that doesn't thrill me. Sure. Uh, but at the end of the day,
 you know, I'm going to continue to put out content and do things that will separate me more than
 a check would. Yeah. So I think you got to do that because there is a lot of people that are
 verified that it might be questionable to verify and they don't really put out any value on
 socials. It's just kind of, uh, what's the point of this other than a quasi marker, you know, but,
 sure. Um, but if you do it, you don't have to change your username and photo.
 So you're coming to something like an ID. Yes. And then we've got speaking of, you know,
 where ad revenue and revenue shows from media is going down. Um, Instagram,
 sunsets, live shopping as commerce retreat continues. We talked about this a little bit a couple
 weeks ago, but the date of this removal is March 16th. So yeah, less than a month folks to keep
 shopping within Instagram. Yeah. So live shopping, specifically, right. The, uh, it's hard to know.
 Like every other day, there's an art one article will say, live shopping is going to be bigger. And
 every other day, it seems like something falling off. Right. So I think we've talked a little bit
 about this. I think you're going to see people still go live on platforms and talk about their
 products and, yeah, influence purchase decisions, right. But some of the mechanics within the ads,
 tagged options and like, you know, click to shop, press to shop, yeah, tap to shop, whatever the
 verb is there. Yeah, exactly. So it'll be interesting to see how long this lasts and what replaces it.
 If it's a subscription subscription service, yeah, we'll see. We'll see. This next one is fun.
 YouTube music's latest feature. Let's users create custom radio stations. I'll get behind this.
 This might be the only thing that I would leave that will use it for. YouTube music has introduced
 a new radio experience that allows users to create their own custom stations. This feature gives
 users the option to pick up to 30 artists and choose how frequently they appear as well as apply
 filters such as new discoveries or chill songs. I love anything that allows you to discover new
 music. Yeah. So this makes a lot of sense to me. I do not personally use YouTube music. I'm on,
 but I would love it if Apple had something similar. I know you can share a playlist and do things
 like that. Sure. Someone's going to DM me to remind me of that. But save it because I know that you
 can share a playlist. But I do think there's a lot of value and discoverability because there's
 so many artists now and there's so much music out there. I'm reminded of this. Like,
 somebody will share a song that I'm like, that sounds like something I have totally would have
 been listening to. And they'll be like, yeah, it's been off for like six years.
 Right. I'm like, how did I miss this? Never heard of this before. Totally.
 And so I like this a lot. I think it's great for sharing. It creates a social aspect within YouTube,
 which I think is lacking a bit with YouTube is specifically like, don't get wrong. I know there's
 comments and things like that, but there doesn't seem to be like that interactivity within YouTube
 that there is with most social media networks. Right. And but I think that that coupled with the
 fact that in my opinion, YouTube has one of the strongest algorithms for picking what you like.
 This just seems like they're hitting out of the park. Yeah. I think it could be really interesting
 to have sponsored stations and or if you're a music artist, you need to figure out ways to with
 which to get on more of these playlists and more of the stations. Right. Because think about
 now artists get paid for every stream. And they get plays on like radio, like traditional
 radio threshold radio happens with deals with the networks and the record labels and things like
 that. And so this is just another way for you to get distributed. Yeah. And potentially
 another channel. I mean, I don't know if it's just going to be like individual users,
 but I would think if you're a brand that has any kind of sonic like braining that goes with it or
 things like that, then you need to have like your own station and have like how you could lean
 into it from a brand standpoint. Like for sure. What's the subway radio station for YouTube music?
 Yeah. What is that? Yeah. What's the, you know, social house, we're going to have like,
 so you know, it's 80s, 80s rock nights coming out. Exactly. So fun, fun featured makes lots sense.
 We're back at Twitter with this next one, which is very interesting, but Twitter will send a
 notification when a tweet you replied to or retweeted gets a community note. Twitter has introduced
 a new community note feature that allows users to withdraw their retweets if the tweet contains
 false information. The program was first launched in 2021 under the name Birdwatch and later
 renamed by Elon Musk as community notes. Who's policing this? It doesn't feel like
 in again with with what Elon Musk said he was doing. This doesn't feel like
 this feels like exactly what he was trying to keep from happening is the yeah.
 At least that's what it sounds like in my mind. Yeah. I mean, that's what I'm saying. I don't know
 who's I think there always should be guardrails for anything, right? Right. And like,
 I'll always check your sources, but where's source from? Yeah, exactly. Who's but you still have to
 and they've already come down to this like they've been they've had the Twitter executives like
 being getting thrilled like who is determining what was yeah, you know, real or not real. Right.
 And then stuff that will turn out to be true that they censored was should not have been censored.
 Yeah. So I you know, it's fine to have the guardrails. I think I think this is one of those
 let's wait and see how it gets used to practice. You know, totally. I do like the change to
 community notes versus a bird watch. Oh, great. I completely, completely agree. You know, like
 number one being someone that doesn't like birds. And even if it relates to Twitter tweeting,
 you know, I think we could feed a bird. Just feels a little bit. Okay. It's like birds. This
 marvelous, this martial like he really just likes like his cat treats. I think he's kind of a
 a pothead actually because he only likes catnip flavored treats. Oh, only thing he likes speaking
 of speaking up. Speaking of how you between him some vacay. No, he does like if I open the container
 and he like he and he's around it, he'll definitely sniff it. But no, I have not. We are not
 they're not third party cat tested. But they are. Right. Third party laugh. But we'll get
 high together. I'll like get his little, you know, he's got his catnip and I'm all my delta eight
 gum. The classy high of the catnip. Yep. There we go. Then we just veg out and watch
 practice the Tiffany's. Yes, official CBD sponsor of the rat cast vacay. Take a vacay.com. That's
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 Sleep aids. Yep. The took one of those other night. I tell you what, I swear I get at least 45
 minutes to an hour longer every time. It's just so much more relaxing. It is. It relaxes me. I
 stay asleep longer. You don't wake up groggy. That's the that was the biggest thing for me because
 melatonin in the next morning, I always feel like I didn't get any sleep even if I did. That's
 right. And that's why we support him here. Chris Hansen the founder has been the lab business
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 You can trust it. You know the amounts that got different varying levels of
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 relax. Yeah. There are a little better for you and you know what you're getting. So go visit
 take a vacay.com, give them some love, order some stuff. It's great thing just to have around
 for the right moment. You know, it's like you don't know like when you relax or you need a
 little bit of a sleep aid. I don't think it's not meant to go every day. It's not like, you know,
 it's a bit is as needed as needed. Right. So give them some love, take a vacay.com.
 Got some AI news to talk about. This is going to be the next section. Have like we need to
 write some kind of some kind of sound. Yes. Microsoft brings the new AI powered Bing to mobile and
 Skype and gives it a voice. So Microsoft has announced the launch of its AI enabled Bing on desktop,
 mobile app. It also features an integration with Skype that allows users to bring Bing into text
 conversations to add additional information. This is really fascinating. Again, I've kind of
 spoofed a little bit the fact that I've abandoned Bing and Microsoft as far as search browsers.
 Right. But the integration and their quick integration for some of the AI stuff is really
 interesting. And I've been playing or I mean, the technology is fascinating and it's very powerful
 and I do recommend if you're in a business or if you're in content or you're writing blogs.
 Again, it's not going to do all the work for you, but it does shortcut a lot of the research.
 I think it is a way to aid both writing or short cutting knowledge in a quicker, faster way
 than you could search for it or piece it together. And so I think it's fascinating. It's a little
 scary. Some of the it's eerie, but I think that it's like I don't think it's scary so much as it's
 unknown. Yeah. You know, I mean, the internet was scary at first. And now we all I mean,
 you just gave us your childhood address, you know, I mean, like when I when my parents finally
 let me get an email address, they said, it's fine, but you can't use any personal information.
 And now my mom is an influencer on Facebook. And, you know, I don't even know how many people
 have seen my parents house. So again, if you're smart, you're smart. Don't do stupid things with it.
 Yes. And my part would just be like, and we talked about a little bit prior to like the
 the guy having the conversation with their times article, like telling it that should bypass
 if it could bypass code. But again, it's a machine that knows human pattern. It's not a machine
 that is a human. So again, don't let yourself get spooked. No, I don't get spooked. It's all
 going to be dated anyway. Exactly. But I do think it's a way for businesses now to speed up
 content development. 100%. So that's how you should be using it, at least for now. And there's
 going to be more and more applications as we come out. Yeah. And that will be coming out. And I
 think I would just stay informed on it. You know, there's a lot of information on it. I think
 the more informed you are with anything, the better. Yeah. And I'd at least be trying it. I've
 got the yet to have an account now with like open AI and I do it. So I quit yet to log in.
 And which obviously allows the servers not to be because I think enough people were
 you know, refused like to give your email address or whatever. I'll give my, you know,
 my burner email address. Right. The old one I used to use for coupons. Ryan burner account at
 dmail.com. Yeah. I really don't have a burner account. But I do have a personal one. That's
 one I used. The, uh, this is fun. I mean, I'm going to bring up an old campaign, uh, eventually,
 but uh, what's seven up doing? Seven ups international rebrand seeks to uplift consumers.
 The rebrand includes a new look and tagline. New get up same seven up represents the first
 brand overhaul in more than seven years. So I really like this campaign. It's very smart.
 And, but I really like their campaign. I don't know if it's, I'm starting to age myself
 in 12 years ago. Sure. Seven up yours. Oh, yeah. I remember this. We've talked about this.
 I thought that was brilliant. I don't like they leaned into it quite enough. Yeah. But, uh,
 yeah, make seven up yours is the full statement. But, you know, seven up yours. It's provocative
 and funny. It felt like they kind of abandoned it too quickly. But this is fun too. No get up
 same seven up. It's cool. And look, seven up is like one of like the first, like soda brands.
 I remember when I used to make, when I was a mixologist at my church basketball game,
 like literally, it was all enough to underrate it. It was the first in green in my, uh, my, uh,
 mock tip, my mock tail. When you do the, uh, we call it, this is so inappropriate. But it,
 you know, you should be called suicide drink. I don't, which is so inappropriate. That's right.
 That's right. But that's what was called a suicide. Oh my god. Look, everybody realized it's
 going, oh my god. I can't believe he said that. Right. Like I get it and no one's taking any,
 taking that lightly. But that's what they called it. And that's what I'm going to remind people
 of when I was in my church basketball games, hitting seven up, cheer wine, Pepsi,
 diet Pepsi, and then Mr. Pib at the end. You'd accidentally get the lemonade.
 Seven up was always like the first, the first base. It was your base.
 The first base. But this is great. This is a seven up trying to keep up with Coca-Cola,
 who is obviously a, you know, marketing and branding giant in the, the soft drink industry.
 It's great. It's fun. Yeah. Keep it up. Seven up. Yeah. I mean, I do think it has always taken
 a second fiddle to sprite in a way. Yeah. Yeah. And everyone's hard to minds other than mine.
 The OG over here. You know, Orange Crush seven up. Like the OG cheer wine. I mean, how cool is
 cheer wine when you're a kid? Cause it was not wine, but said wine. And it's so, it's like so
 cherry flavored. It's okay. Yes. It's like a cherry. Cheer wine chocolate ice cream. Best
 flow you'll ever have. Cheer wine. And chocolate ice cream. That's interesting. Yeah. Is that better
 than, like, Amaretto? Or is it kind of like somewhere? Amaretto kind of cherry? Is it better?
 I'd say it's comparable. A little more family friendly. Yeah. You and Nicole can have the
 Amaretto. And then the boys can have the cheer wine and cherry. Yes. But hey, if nothing else,
 let's seven up yours could still be like, you know, part of the campaign, I guess. Maybe not as
 inclusive, you know, up yours. Oh, boo. Gatsall culture. Anyway, seven up. You get up. There you go.
 Last article. We're back on the AI train. Trone to Keyless serves AI generated cocktails for
 national margarita day. Which was this past week? Yes. The Patron dream margarita generator
 consumers can list their dream destinations, favorite ingredients and garnish with a chance to
 receive a custom margarita image. Nice. It's fun. Yeah. The it's funny how all the cocktails are
 coming out here. The yes, and drinks. The one's the last one was the first time you saw like
 Patron. Do you remember like what was your first experience like hearing about Patron?
 When I bought a bottle of it off of a friend of mine in a parking lot when I was 18.
 It was like the coolest thing ever. It was like, I have it. And me and my friends are all
 gonna take a shot from it. And then we'll give you the rest of the bottle. And I was like,
 cool, 20 bucks, great. But I didn't know anything. I mean, I was very again, homeschooled.
 So I just knew it was tequila. Yes. Nick, did you have a first time experience? It was
 Patron. Like, like, you remember it? Or is it always like, whoo, expensive tequila?
 Oh, we had it around. It was pretty good. I enjoyed taking shots of it.
 Yes, definitely. I didn't have any first time experiences like Christina.
 Oh, yeah. Very people do. Yeah. I know. I definitely got a little bit drunk in my parents' house
 with them in the room beneath me. Well, I mean, national margarita day was just pass winds day.
 So, you know, and you can always make up for, you know, today. Yeah, it's really more of a lifestyle,
 you know? Yeah, it's a part of your day. Exactly. You know, so you can go back to it.
 So this is a fun way to use AI. And you're stay trendy too. Exactly. And there's a, it reminds me
 that it was going around on Instagram like the AI generated like photos. I did this like where
 you put like 10 photos of yourself and it makes like cartoons and stuff. So probably something
 similar. But I just remember Patron, like when there was this time we're like, like going to like
 Mexican restaurants and things like that was like really to booming. Yeah. This is probably 15
 years ago. And I just remember like Patron was always the top shelf. Yeah. Yeah. Tequila top
 shelf. It's a good name. The in the bottle was cool. Yeah. And like all that stuff. So,
 the bottle is super cool. It's pretty. It's pretty. Yeah. Yeah. I always like, even though I don't know
 that I'm, I like Patron as a tequila, but I don't know if my tastes are discerning enough. Yeah,
 I know the difference between like terrible like $10 or like, you know, tequila and that. But what's
 it gets to like maybe the $30 at a level? Sure. My tequila tastes are discerning enough for like,
 I don't drink tequila a lot at all, but I always take a shot before I do stand up. It's like my
 tick. Yes. I can tell you the difference between like a cheap shitty handle. Yeah. I'm sure of
 test. We have a shot. If they have a drone, I'll take the drone. I do like it too. I can do
 custom. I don't know if I like it just because like, you know, with a Brad Pitt or not Brad Pitt,
 but George Clooney makes it or whatever. But you know, but it's better than Luna's all, which is what
 I have a lot. Oh yeah. But there you go. There you go. Take a shot on us, everybody. Take a shot.
 Tip your bartenders telling the rad cast told you so. Yeah. If you listen to this day of,
 if not, you got to wait till next year. Mm hmm. My calendars. Exactly.
 Any final words? Drink responsibly. Drink responsibly. Go check out good ranchers,
 the official sponsor of the rad cast, our newest sponsor, telling you to meet your
 dear house, it'll change your life. For Christina, I see Nick Weaver, I'm Ryan Alfred. We'll see
 next time, the rad cast. To listen and watch full episodes, visit us on the web at the radcast.com
 or follow us on social media at our Instagram account, v dot rad dot cast or at Ryan Alfred. Stay
 radical.