Why Brands Are Dying | The Fall of Forever 21, Disney’s Mistake & The Experience Economy
In this episode of The Art of the Brand, hosts Camille Moore and Phillip Millar are calling it like it is. Brands are crumbling because they’ve stopped listening to their customers and started chasing trends that don’t scale. We unpack how Disney’s woke Snow White flop, Forever 21’s second bankruptcy, and big-box retailers’ lack of innovation are proof of this shift. Plus, we break down why founder-driven brands like Liquid Death win and why outdated marketing tactics (hello, $500k influencer parties) are missing the mark. If you want to survive in today’s economy — it’s time to focus on experience, human dynamics, and building long-term brand value.Listen in and learn why the brands that adapt will survive — and the ones who chase vanity metrics will die.
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