Right About Now - Legendary Business Advice

TAKEAWAYS

• Ice Cube's offer to basketball player Caitlin Clark
• McDonald's scented billboards
• Fluctuation of Bitcoin
• Travis Kelce hosting a game show
• Tesla halting Cybertruck deliveries due to a design flaw

CHAPTERS

Ice Cube's Offer to Caitlin Clark (00:05:55) Ice Cube's offer to basketball player Caitlin Clark to play in the Big Three league for $5 million.

McDonald's Scented Billboards (00:09:28) McDonald's created billboards that diffuse the scent of its french fries to attract customers.

Fluctuation of Bitcoin (00:13:39) Bitcoin's 8% drop due to geopolitical events and its potential vulnerability to world events.

Travis Kelce Hosting Game Show (00:18:16) Travis Kelce hosting a spin-off of "Are You Smarter Than a 5th Grader?" called "Are You Smarter Than a Celebrity?" on Amazon Prime Video.

Tesla Halting Cybertruck Deliveries (00:20:03) Tesla halting Cybertruck deliveries due to a design flaw causing the accelerator pedal to become stuck.

Coin Waste and Treasure Hunt (00:22:36) Discussion on Americans throwing away coins and a company hunting for discarded coins.

Cashless Society (00:24:47) Conversation about the difficulty of obtaining cash and the potential for a cashless future.

Trash Treasure and Metal Detectors (00:26:11) Exploration of the psychology of treasure hunting and the profitability of a business collecting coins from trash.

Look-Alike Day (00:27:41) Brief exchange about National Look-Alike Day and personal experiences of being compared to celebrities.

Closing Remarks (00:29:00) Appreciation for the audience, preview of upcoming episodes, and thanking the listeners.

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TAKEAWAYS

• Ken Wentworth's experience as a fractional CFO
• Practical outcomes of Ken's expertise
• Nature of Ken's business acumen
• Challenges of implementing business strategies
• Importance of having a willing client to listen and implement changes
• Ken's insights on increasing sales, managing margins, and improving cash flow
• Importance of having a fresh set of eyes to help businesses overcome tunnel vision
• Ken's three pillars of financial success: cash flow, open-mindedness, and growth
• Critical importance of budgeting, measuring performance, and optimizing margins for businesses
• Mindset required for growth and common mistakes businesses make when scaling
• Ken's perspective on the current business environment and opportunities for growth
• Importance of a mindset shift and trying new strategies for scaling businesses
• Ensuring original business operations are optimized before expanding to multiple locations

CHAPTERS

The entrepreneur gene (00:00:00) Discussion of the entrepreneurial mindset and the enjoyment of flexible work hours and pursuing ideas.

Flexibility and business opportunities (00:00:53) Ken's preference for diverse challenges and the value of flexibility in his work.

Starting a radio show (00:03:01) Ken's journey into hosting a popular radio show and its impact on his career.

The role of a fractional CFO (00:05:16) Ken's strategic approach as a fractional CFO, addressing common business challenges and practical outcomes of his expertise.

Challenges of implementing business strategies (00:08:44) Ryan's realization of the challenges in implementing business strategies and the importance of a willing client to implement changes.

The push for business growth (00:12:47) Ken's assertive approach to pushing businesses towards growth and the importance of aligning goals with clients.

Budgeting and Measuring Performance (00:14:57) Importance of having a budget, measuring performance, and mining margins for financial strength.

Reading Business Indicators (00:16:33) Ken's ability to read business indicators and the importance of observing subtle signs of decline.

State of Business (00:17:52) Ken's perspective on the overall state of business and the potential for growth in challenging economic times.

Opportunities in Tough Economy (00:18:23) Seizing opportunities for growth in a tough economy and the potential for acquiring struggling competitors.

Media Influence on Perception (00:21:22) Discussion on how media portrayal can influence perception and the importance of considering the whole economic picture.

Positive Business Sentiment (00:22:56) Positive sentiment and abundance mindset among business owners during challenging times.

Mindset for Growth (00:24:38) The importance of mindset and adapting strategies for growth, including shaking up traditional approaches.

Scaling and Business Development (00:24:38) Different paths for scaling businesses and the need for a growth-oriented mindset in various industries.

Expansion Pitfalls (00:27:50) Potential pitfalls in expanding locations and the importance of maintaining consistent business practices.

Key Ingredients for Successful Business (00:29:21) Critical elements for a successful business, including cash flow, budgeting, and the role of a strong and open-minded leader.

A Malleable Leader (00:30:20) Ken discusses the importance of a leader's willingness to make changes and not sticking to ineffective strategies for too long.

Employee Satisfaction (00:31:04) Ken emphasizes the significance of treating employees well, which leads to happy customers and business success.

The Impact of AI (00:33:30) Ken and Ryan discuss the significance of AI in business and its potential impact on various industries.

Don't Fake the Funk (00:39:03) Ken talks about his latest book, "Don't Fake the Funk," and shares insights on goal setting and achievement.

Impact of Politics on Business (00:37:11) Ken shares his perspective on how political dynamics in the United States may impact businesses, irrespective of the election outcome.

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TAKEAWAYS

• Discussion of new studio space
• Return of mall foot traffic
• Impact of the Apple Vision Pro
• Stubbornly high US inflation
• Thoughts on the eclipse
• Funny incident involving a Mexican TV station
• Challenges of adopting new technology like the Apple Vision Pro
• Insights and commentary on current business landscape
• Perspectives on the impact of business on everyday life

CHAPTERS

The new studio space (00:00:45) Discussion about the new studio space and plans for a live recording.

Return of mall foot traffic (00:06:26) Talk about the resurgence of mall foot traffic and the impact on retail and entertainment experiences.

Issues with the Apple Vision Pro (00:12:43) Discussion about the problems and user experiences with the Apple Vision Pro, including potential health risks and impact on adoption.

Stubbornly high US inflation (00:17:02) Conversation about the impact of high US inflation on various aspects of daily life, including housing, groceries, and salaries.

Real Estate Investment (00:22:48) Discussion on BlackRock's purchase of a real estate investment trust and potential rent increases.

Billionaire Bunker in Miami (00:24:40) Jeff Bezos's real estate acquisitions in the Indian Creek community and the safety of the area.

Wellness and Biohacking (00:27:09) Importance of health and wellness for billionaires, including biohacking trends and the Vibe Science podcast.

Promotion of Mac Fox Bikes (00:29:13) Promotional segment for Mac Fox Bikes, including details about the X2 bike and a discount code.

Weekend Update (00:29:59) Brief mention of the Masters weekend and a prediction for the winner, followed by closing remarks.

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Join us as we tackle the intricacies of market research, innovation, and the art of crafting irresistible offers. Jason and I exchange strategies on how to listen to your audience and anticipate their needs, touching upon the power of social media as a research tool. We also delve into the impact of personal branding, discussing how any individual can carve out a space in the market with the right combination of consistent brand building and compelling offers, regardless of their current level of recognition.

Rounding off this insightful episode, Jason shares his leadership philosophy and his innovative strategies for creating content that resonates with audiences. From his morning routine to his thoughts on creating viral marketing campaigns, Jason's candid revelations are a testament to the potential of authenticity and smart marketing in driving business success. As we conclude, I extend a heartfelt thank you to Jason for his valuable contributions and look forward to continuing this enlightening discussion in future episodes.

TAKEAWAYS

1. Focus and consistent effort are essential for building a successful business with multiple customer interactions.

2. Leadership within a company and the community is critical for growth and setting standards.

3. Developing irresistible offers and optimizing the customer journey are key strategies in online marketing.

4. Market research and personal branding are vital for understanding audience desires and competing effectively in the market.

5. Social media is a powerful tool for gaining insights into consumer interests and building a credible brand.

6. Even new or lesser-known businesses can compete with industry giants like Grant Cardone by consistently crafting compelling offers and establishing a strong brand.

7. Entrepreneurial success requires a solid sales team, adaptability, and the right attitude towards paid traffic and lead generation.

8. Overcoming limiting beliefs about money and fully investing in offers are necessary for business growth.

9. Leadership involves building trust and loyalty within a team, setting an example, and fostering a supportive environment.

10. A morning routine can be beneficial for generating creative ideas and maintaining motivation.

11. High-performing content and offers can be crafted using humor, viral elements, and strategic marketing.

12. Authenticity and smart marketing strategies can lead to business success and strong customer connections.

13. Entrepreneurs should not only focus on immediate sales but also consider the longevity and compliance of their offers to avoid issues with regulatory agencies.

14. Performance marketing is useful for short-term sales, but building a brand is crucial for long-term success and scaling.

15. Jason Wojo shares insights into the importance of having unique mechanisms and compelling copy to make offers stand out and sell effectively.

16. It's important to research the market, competition, and ensure offers are fulfillable and compliant when crafting marketing strategies.

17. Entrepreneurs should be willing to take risks and invest in their business to reach higher levels of success.

(00:48 - 02:09) Scaling Your Business With Consistency

(04:29 - 06:14) Sales Strategies in Various Niches

(10:31 - 11:35) Navigating Market Needs for Innovation

(16:45 - 17:29) Limited Pool of Successful Names

(24:06 - 26:02) The Power of Attending Events

(30:59 - 31:52) Future of Social Media Advertising Trends

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• Changing media habits of the 18 to 34 demographic
• Rise of podcasting and its impact on traditional media
• Creation of the Flamin' Hot brand by PepsiCo
• NCAA Final Four basketball games and high ratings of women's basketball games
• Impact of Elon Musk's reputation on Tesla sales

The podcast begins (00:00:00) Introduction and overview of the show, with a mention of the date and the host's co-host.

Media Habits of 18 to 34-Year-Olds (00:02:21) Discussion of the changing media habits of the 18 to 34 demographic and the rise of podcasting as an equal platform to television.

PepsiCo's Flamin' Hot Brand (00:09:34) Exploration of PepsiCo's creation of the Flamin' Hot brand and its impact on consumer behavior and health considerations.

NCAA Final Four Basketball Games (00:12:58) Review of the NCAA Final Four basketball games, including the teams involved, ratings, and personal reflections on the outcomes.

Ratings of Women's Basketball Games (00:14:03) Analysis of the record-breaking ratings of the women's basketball game, highlighting the influence of star athletes and social media on viewership.

Impact of Elon Musk's Reputation on Tesla Sales (00:21:19) Discussion of the potential impact of Elon Musk's polarizing persona on Tesla sales, with a focus on the historical Tesla buyer persona and its alignment with Musk's public image.

Elon Musk's Reputation (00:23:41) Discussion about Elon Musk's behavior and its impact on Tesla owners and potential buyers.

Wealth Disparity and Stock Market (00:25:32) Talk about the wealth of the top 1% and its correlation with the stock market, along with a mention of Bitcoin and meme coins.

Celebrity Billionaires (00:29:04) Forbes list of celebrity billionaires, focusing on Taylor Swift's wealth and fanbase.

April Fool's Pranks (00:32:24) Mention of various April Fool's pranks by companies, including fake products and announcements.

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Takeaways

• Promoting and branding opportunities can arise from unexpected sources, such as appearing on TV shows or participating in unique marketing campaigns.
• Marketing and branding require a combination of creativity and data-driven strategies.
• Taking risks and stepping out of your comfort zone is crucial for promoting your business.
• Following your passion is important, but it should be balanced with what you are good at and what can lead to success.
• Reflecting on achievements and setting new goals is essential for continued growth and motivation.
• Expanding the business can involve bringing in additional brands and utilizing existing resources.
• Maintaining drive and passion requires urgency of effort and patience for results.
• Finding happiness and fun in simple things like spending time with loved ones and engaging in hobbies.
• Fun projects and ventures can provide a break from the daily grind and offer new experiences.
• Lead generation and brand awareness are both important for business success and should be integrated into marketing strategies.
• Having urgency of effort and patience for results is a mantra that can guide entrepreneurs throughout their journey.

Sound Bites

Chapters

00:00 The Risk and Pain Tolerance of Growing a Business

02:53 Starting College Hunks Hauling Junk

08:04 The Entrepreneurial Journey and Growth

09:23 Risk Tolerance and Pain Tolerance

14:33 The Power of Bold Branding

20:42 The Story Behind the Name 'College Hunks'

23:08 The Experience of Appearing on Shark Tank

23:36 The Importance of Promotion and Publicity

25:01 Marketing and Branding Strategies

27:21 Taking Risks and Creative Promotion

28:47 Following Passion vs. Success

30:15 Reflecting on Achievements and Setting New Goals

32:36 Expanding the Business and Exit Plans

33:03 Maintaining Drive and Passion

36:20 Finding Happiness and Fun

38:10 Fun Projects and Upcoming Ventures

40:03 Lead Generation and Brand Awareness

43:24 Urgency of Effort and Patience for Results

To know more about Nick Friedman, follow him on Instagram @nickfriedman1 or his website https://www.nickfriedman.com/.  

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Takeaways

• Google is losing ground to Instagram and TikTok in local search, particularly among Gen Z users.
• Amazon has partnered with Mr. Beast for a reality competition series on Prime Video.
• Snapchat has launched sponsored AR filters as a new ad option.
• The rise of deepfakes poses risks to creator and brand safety.
• Women's basketball is gaining popularity, as evidenced by the sellout of ad inventory for the Women's Final Four and Championship games.

Chapters

00:00 Introduction and Discussion of Recent Events

07:45 Google Losing Ground to Instagram and TikTok in Local Search

15:39 Amazon Partners with Mr. Beast for Reality Competition Series

23:13 Deepfakes and Brand Safety

28:20 Women's Final Four and Championship Games Sell Out Ad Inventory

31:20 Promotion of MacFox Bikes

33:17 Conclusion and Closing Remarks

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Takeaways

The love of music and the drive to create keeps A Thousand Horses going despite challenges and setbacks.

The music business is constantly changing, and artists need to adapt to new technologies and platforms to reach their audience.

Authenticity is key in creating music that resonates with listeners and stands the test of time.

A Thousand Horses embraces their country rock sound and continues to release new music to connect with their fans. The music industry is complex and challenging, with various revenue streams and accounting complexities.

Live performances are a crucial part of an artist's career and provide a direct connection with fans.

Longevity and building a loyal audience are important goals for artists.

The music business requires hard work, rehearsals, and constant strategizing.

The country music community is supportive and collaborative.

Crossover artists can bring new perspectives and audiences to the country music genre.

Chapters

00:00 Introduction and Welcome

01:26 The Drive and Inspiration Behind the Band

09:13 The Importance of Authenticity in Music

24:57 Covering Foo Fighters' Song 'My Hero'

26:24 Understanding Songwriting and Royalties

27:43 The Challenges of the Music Industry

28:39 The Wild West of the Music Industry

29:05 The Desire to Meet Dave Grohl

29:33 The Highway Sound Tour

30:02 The Impact of Live Performances

31:30 The Impressive Live Performance of Thousand Horses

32:01 The Highway Sound Tour Dates

32:30 The Excitement of Touring

33:26 The Value of Live Music

33:56 The Influence of Live Shows

34:54 The Impact of Live Concerts

35:22 The Experience of Seeing Clint Black Live

36:19 The Possibility of Doing More Covers

37:16 The Goal of Longevity in the Music Industry

38:44 The Challenges and Surprises of the Music Business

39:17 The Importance of Rehearsals and Preparation

40:17 The Work and Energy Behind Making Music

41:14 The Community and Support in the Country Music Scene

42:38 The Temptations and Challenges of Touring

43:06 The Reality of the Music Industry

44:25 The Joy and Fulfillment of Live Performances

45:21 The Influence of Trailblazers in Music

46:41 The Popularity of Country Music

48:04 The Impact of Artists Crossing Over to Country Music

49:01 The Artists Thousand Horses Admires

50:27 The Country Music Community in Nashville

51:52 The Gratitude and Journey of Thousand Horses

52:52 Where to Stay in Touch with Thousand Horses

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Takeaways

• March Madness has a significant impact on the economy, generating billions of dollars in revenue and causing corporate losses due to unproductive workers.
• Paid memberships in stores and restaurants are becoming more popular as businesses look for reliable sales and customers seek exclusive perks and experiences.
• Apple is considering integrating Google's AI platform into its iPhone, potentially improving the digital assistant Siri and enhancing the user experience.
• Stanley, known for its vacuum insulated water bottles, is expanding its market to include men, targeting outdoor enthusiasts and offering new products.
• The tire market is experiencing a boom due to the increased demand from electric vehicles, which burn through tires faster and cost more than internal combustion vehicles.
• While Tinder downloads have declined, dating apps as a whole are still popular, with users seeking a variety of options and experiences beyond Tinder.

Chapters

00:00 Introduction and March Madness

06:35 Paid Memberships in Stores and Restaurants

08:41 The Rise of Memberships and Private Clubs

16:03  Apple Integrating Google's AI Platform

23:42 The Tire Boom Caused by Electric Vehicles

30:30 Decline in Tinder Downloads

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Keynotes

• Bitcoin and cryptocurrency continue to rise in popularity, with Bitcoin reaching over $70,000.
• Streaming services like YouTube TV are gaining traction and taking market share from traditional cable companies.
• The entertainment value of wrestling and the marketing power of spectacle can be applied to other industries.
• Social media has a significant impact on mental health, and many people are realizing the benefits of taking breaks from their smartphones.
• Companies like Airbnb are taking privacy concerns seriously and banning indoor security cameras from rental properties.
• The battle to ban TikTok in the US continues, with lawmakers proposing new bills to force the app to sell or be banned entirely.
• Tesla's Autopilot and similar automated driving systems have received poor ratings from safety groups, raising concerns about their effectiveness and safety.

Chapters

00:00 Introduction

00:25 News of the Week

01:25 Bitcoin and Cryptocurrency

04:40 The Rise of Streaming Services

06:07 The Success of YouTube TV

07:07 The Power of Connected TV Advertising

08:02 Marketing Lessons from WWE

09:29 Sponsorship Opportunities in Wrestling

10:29 Skims' Unique TV Ad Debut

12:22 The Entertainment Value of Wrestling

13:48 The Marketing Power of Spectacle

15:40 The Influence of Bitcoin on Other Cryptocurrencies

19:32 The Impact of Social Media on Mental Health

20:54 The Need for Entertainment in Marketing

22:19 The Privacy Concerns of Indoor Security Cameras

23:36 Airbnb's Ban on Indoor Security Cameras

26:24 The Battle to Ban TikTok

27:58 The Safety Concerns of Tesla Autopilot

33:49 Sponsorship: MacFox

36:13 Conclusion

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• Good marketing requires a good product and understanding the best distribution channels.
• Money provides leverage and flexibility, allowing for more control over one's time.
• Customer relationship management and nurturing existing customers are essential for long-term success.
• The demand for OnlyFans comes from men seeking connection and a sense of intimacy.
• Banx Management helps models manage their accounts and maximize their earnings on platforms like OnlyFans. The purpose of posting on OnlyFans is to acquire more followers and convert them into paying subscribers.
• Advertising is a key strategy for generating new fans on OnlyFans, with channels like Instagram, Twitter, Reddit, TikTok, Hinge, and Tinder being utilized.
• Talent management is crucial in the success of an OnlyFans agency, with training and systems in place to effectively manage models and monetize their content.
• The moral perspectives surrounding OnlyFans and the market dynamics for men and women on the platform vary, but the focus is often on creating a connection with followers rather than explicit content.
• Starting an OnlyFans agency requires systemization, training, and support to ensure profitability within a short period of time.

Chapters

00:00 Introduction and Background

02:20 Early Ventures in Online Business

04:44 Success in E-commerce Consulting

06:06 Importance of Sales and Marketing

08:25 Money as Leverage and Time

10:44 Key Learnings in E-commerce

14:58 Identifying a Gap in the Market

22:32 Managing Models' Accounts

24:54 The Purpose of Posting and Converting Followers

27:17 Generating New Fans through Advertising

29:43 The Process of Onboarding Models

30:12 Changing Perceptions and Moral Perspectives

31:00 The Market for Men and Women on OnlyFans

32:13 Understanding the Psychology of Customers

34:10 The Role of Talent Management

35:06 The Downsides and Challenges of the Business

39:58 Starting an OnlyFans Agency

41:18 Recruiting New Models and Existing OnlyFans Models

43:13 The Importance of Availability and Willingness

45:05 Systemizing the Business and Providing Support

46:30 Getting More Information about Banx Management

To know more about Michael Noicos, follow him on Instagram @michaelnoicos.

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Takeaways

• The Radcast Network is expanding and changing its format to include more shows.
• The market for non-alcoholic beverages is growing, indicating a shift in consumer preferences.
• Whirlpool's campaign to help singles with their dating profiles shows the importance of marketing and personalization.
• Miami Beach is taking steps to discourage rowdy spring breakers and maintain a more peaceful environment.
• Chat bots in e-commerce can be disruptive and may lead to customer abandonment.
• Target is launching a paid membership program to compete with Amazon Prime and Walmart Plus.
• Don Julio is offering an immersive Apple Vision Pro Experience to showcase the tequila-making process.
• MacFox mountain bikes offer a convenient and eco-friendly mode of transportation.

Chapters

00:00 Introduction and Name Change

01:00 Changes in the Radcast Network

03:54 Whirlpool Helps Singles with Dating Profiles

05:19 Miami Beach Discourages Rowdy Spring Breakers

07:45 Chat Bots in E-commerce

09:12 Target Launches Paid Membership Program

10:39 Don Julio's Apple Vision Pro Experience

14:27 MacFox Mountain Bikes

19:45 Target Launches Paid Membership Program

20:15 Don Julio's Apple Vision Pro Experience

23:08 MacFox Mountain Bikes

26:52 Conclusion

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Building successful businesses often starts with finding one problem and creating a micro solution.

Passive income requires initial work and ongoing management, but it can provide recurring revenue over time.

Authenticity and storytelling are powerful tools for building a brand and connecting with an audience.

Being different and relatable can make you stand out and attract a loyal following.

The riches are in the niches - focusing on a specific niche can lead to success and a dedicated community.

Passive income is not truly passive and requires ongoing effort and attention.

Being different is often more valuable than being better, as it allows you to connect with a specific audience.

Building super fans involves creating a sense of community and facilitating connections among like-minded individuals. Building a community can provide ongoing value and support for both the business and its members.

When finding a niche, start with something you have an interest or involvement in to ensure fulfillment and long-term success.

The 'one-one-one' strategy involves finding one target market, one person, and one problem to solve, which can lead to successful businesses.

Direct contact with customers allows for a better understanding of their needs and roadblocks, leading to more effective solutions.

Personal branding is a powerful tool in building a business and connecting with an audience.

Involving family in business can create a sense of purpose and provide opportunities for growth and learning.

00:00 Introduction and Background

02:49 Building Micro Solutions

09:33 Creating a Business and Life with Passive Income

19:42 The Riches in the Niches

22:30 The Myth of Passive Income

23:55 Being Different and Relatable

24:47 Building Super Fans and Facilitating Connections

25:16 Leaning into Community

26:44 Finding Obscure Niches

28:11 The One-One-One Strategy

29:10 Starting Small to Go Big

30:06 Learning from Direct Contact

31:03 Building Confidence and Business

32:33 The Power of Personal Branding

33:26 Consumer Research and Focus Groups

34:25 The Importance of Targeting and Communication

35:23 Talking to Real People

36:21 Involving Family in Business

37:48 Raising a Brand: Leveraging Personal Branding for Children

39:45 Coaching and Asking Questions

41:08 Leveraging Kids' Skills and Talents

45:29 Daily Routines and Practices

To know more about Pat Flynn, follow him on Instagram @patflynn or his website https://patflynn.com/.  

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Welcome to the Radcast, your weekly source for the latest insights and discussions on marketing and business news. In this episode, Ryan Alford and Chris Hansen discuss various topics including cryptocurrency, dynamic pricing at Wendy's, top-valued e-commerce startups, the economy, Rockstar Energy Drink's scientific claim, Apple's abandoned electric vehicle project, and Gatorade's unflavored water.

Takeaways

• Cryptocurrency continues to gain popularity, with Bitcoin breaking $60,000 and big institutions offering Bitcoin and ETFs.
• Wendy's plans to introduce dynamic pricing on its menu, allowing prices to fluctuate throughout the day based on demand.
• Fanatics is the most valuable e-commerce startup, followed by GoPuff, Fair, Thrasio, and Skims.
• The hosts discuss their predictions about the economy and how it has defied recession fears.
• Rockstar Energy Drink launches a campaign and claims to deliver sustained energy for up to five hours.
• Apple has officially ended its plans to build a self-driving electric car.
• Gatorade expands its product line with Gatorade water, its first unflavored water product.

Introduction

02:06

Crypto and Tails from the Crypt

05:23

Wendy's Dynamic Pricing

09:16

Top Valued E-commerce Startups

14:27

Predicting the Economy

15:24

Rockstar Energy Drink's Scientific Claim

21:38

Gatorade's Unflavored Water

23:31

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Ryan Alford engages in a thought-provoking dialogue with Kyle Newell, aka PandaMan, exploring the depths of unconventional health practices. Kyle opens up about his unique approach to well-being, shedding light on practices like incremental fasting and the seemingly radical concept of urine therapy. Throughout the conversation, Kyle challenges societal norms, encouraging listeners to rethink health and wellness paradigms.

Keynotes:

• Incremental Fasting and Mental Resilience (00:00 - 11:12):
  • Dive into the nuances of incremental fasting, distinct from traditional intermittent fasting, and understand its role in building mental resilience.
  • Kyle introduces the Panda challenge, guiding individuals through 48-hour fasts right from the start to instill confidence.
  • Uncover the mental aspects of fasting, with Kyle emphasizing the importance of reframing hunger as a positive signal for fat loss.
  • Explore the flexibility in drink choices during fasting, including insights into the impact of black coffee, tea, and sugar-free energy drinks.
• Navigating Challenges in a 48-Hour Fast (11:12 - 21:40):
  • Identify common hurdles during a 48-hour fast, with a particular focus on the challenging Monday night around dinner.
  • Examine the intricate interplay between psychological anticipation and physiological need during fasting.
  • Gain practical tips for overcoming hunger pangs, with Kyle stressing the significance of staying busy to divert focus.
  • Kyle shares profound insights into both the physiological and psychological dimensions of fasting, especially on Tuesday morning.
• Future Vision: Transforming Lives (21:40 - 32:15):
  • Envision a future where holistic well-being and transformation touch the lives of millions, with the body serving as an entryway to confidence and increased energy.
  • Recognize the continuous learning journey and the importance of sharing knowledge for future generations.
  • Kyle shares his mission to leave a positive legacy and influence a paradigm shift in mindset regarding health and fasting.
• Connecting with Kyle Newell (32:15 - 38:35):
  • Connect with Kyle on social media platforms (@PandaManOfficial) and explore ThePandaManOfficial.com for free downloads and a comprehensive fasting book.
  • Kyle expresses his commitment to personally engage with those reaching out, fostering a sense of community.
  • Wrap up the episode with an invitation to explore theradcast.com for full episodes, highlights, and additional content.

Embark on a profound journey into alternative wellness with Kyle Newell, embracing radical health practices, and gain inspiration for positive transformations. Follow, like, and subscribe for more enlightening episodes on The Radcast with Ryan Alford.

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Welcome back to The Radcast! Your go-to source for insightful discussions on technology, business trends, and societal shifts shaping our world. In this episode, Ryan and Chris delve into the dynamic landscape of podcasting, the burgeoning realm of on-demand audio, and the innovative strides being made in technology. From Elon Musk's groundbreaking Neuralink project to the evolving role of artificial intelligence in our daily lives, this episode promises a captivating exploration of the intersections between innovation, ethics, and everyday existence. Join us as we navigate through thought-provoking conversations, uncovering the latest news, trends, and insights driving change in our rapidly evolving society. 

• Discussion on Podcasting and On-Demand Audio (00:43-01:06)
  • Conversation begins about the growing popularity of on-demand audio versus live radio.
  • Analysis of how traditional media, including TV and radio, are adapting to changing consumption habits.
  • Discussion on the potential for brands to engage with audiences through podcasts and branded content.
     
• Innovations in Technology (08:45-13:15)
  • Neuralink's first human patient able to control mouse through thinking, Musk says
    https://www.reuters.com/business/healthcare-pharmaceuticals/neuralinks-first-human-patient-able-control-mouse-through-thinking-musk-says-2024-02-20/
  • OpenAI just revealed new software that lets you create realistic video by simply typing a descriptive sentence
    https://www.cnbc.com/2024/02/15/after-chatgpts-viral-success-openai-is-now-getting-into-video.html
  • Impact of AI in Daily Life
     
• Reflections on the potential applications of AI in personal interactions and customer service. (19:20-23:06)
  • AI is shaking up online dating with chatbots that are ‘flirty but not too flirty’
    https://www.nbcnews.com/tech/tech-news/ai-shaking-online-dating-chatbots-are-flirty-not-flirty-rcna138836 
     
• Safety Concerns and Ethical Implications (24:17-30:34)
  • Video of man wearing Apple Vision Pro prompts reminder from police to ‘cross streets the old-fashioned way’
    https://www.nbcnews.com/news/us-news/safety-warning-issued-man-crossing-street-wearing-apple-vision-goes-vi-rcna139525
  • ‘We win if we make people laugh’: Liquid Death on its unconventional approach
    https://www.marketingweek.com/liquid-death-unconventional-approach/
     
• Shift in Content Consumption Habits (32:52-35:17)
  • YouTube dominates TV streaming in US, per Nielsen’s latest report
    https://techcrunch.com/2024/02/20/youtube-dominates-tv-streaming-in-u-s-per-nielsens-latest-report/

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In this captivating conversation, Lance Graulich, a seasoned expert in the realm of franchising, shares invaluable insights into the world of business ownership through franchise models.

With a wealth of experience spanning various industries, Lance delves into the success stories of well-known franchises like Zoom Drain and Benjamin Franklin Plumbing, shedding light on their lucrative business models and the strategies behind their growth. From the burgeoning market of non-medical home care to innovative fitness concepts like Body 20, Lance offers a comprehensive overview of franchising opportunities and the qualities that set successful franchisees apart.

Join us as we uncover the secrets to thriving in the dynamic landscape of franchising, guided by Lance's expertise and passion for empowering entrepreneurs.

• The Journey to the Throne: Lance shares how he became known as "the king" in the franchise industry. (00:24)
• Growing Up and Moving Around: Lance talks about his background, growing up in Brooklyn and moving to Long Island. (01:22)
• Access and Lifestyle: Discussion on the convenience of accessing amenities and entertainment in Long Island and Manhattan. (02:21)
• Entrepreneurial Roots and Building Success: Lance reflects on his upbringing in an entrepreneurial family. Lance shares his experiences as a successful franchisee. (03:16)
• Reframing Retirement and Finding Fulfillment: Lance discusses his decision not to retire and his transition into franchise brokerage. (06:05)
• Franchising 101: Introduction to the basics of franchising and its benefits for aspiring entrepreneurs. Discussion on how franchises provide a proven roadmap to success and financial freedom. (08:24)
• Passion vs. Profit & Partnership Pitfalls: Emphasis on the importance of leveraging franchises for income and time freedom, and the importance of clear roles, responsibilities, and agreements in partnership ventures. (10:58)
• Due Diligence and Validation, and The Dating Analogy: Insight into the due diligence process in selecting a franchise. Comparison between the franchise selection process and dating. (14:07)
• Spouse Involvement and Individual Ownership Preference: Discussion on the role of spouses in franchise decision-making and potential challenges in partner dynamics. Preference for individual ownership in franchise ventures to streamline decision-making and operations. (19:21)
• Discovering the Golden Goose and Hot Franchise Trends: Exploration of trends and factors influencing successful franchises and examples of trending franchises. (20:48)
• Success of Zoom Drain and Benjamin Franklin Plumbing franchises: In the B2B market, a Marine veteran's multi-franchise achievements. (22:17)
• Rolling Suds, a power washing franchise known for its industrial-grade equipment and impressive revenue. (24:11)
• Essential qualities of successful franchisees. (27:33)

To know more about Lance Graulich, follow him on Instagram @lance.graulich or his website https://lancegraulich.com/.  

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Welcome to the Radcast, your weekly source for the latest insights and discussions on marketing and business news. In this episode, we'll dive into the aftermath of the Super Bowl, analyzing the impact of its ads and examining standout commercial strategies. Additionally, we'll explore Mark Zuckerberg's comparison of MetaQuest 3 and Apple Vision Pro, Adidas's empowering new campaign, Coca-Cola's innovative product launches, and Google's rebranding of its AI efforts as Gemini. Stay tuned as we unpack these topics and more, offering valuable perspectives on the ever-evolving landscape of marketing and business. Let's dive in!

• Ryan’s Take on Superbowl Commercials (02:34)
  • Discussion on the Super Bowl, including personal experiences and observations (02:34)
  • Economic Impact Analysis: Estimated billions generated from ads, commerce, travel, etc. (03:03)
  • Review of Super Bowl ads: Emphasis on lack of creativity and excessive use of celebrities (03:33)
  • D. Highlight of Kanye West's commercial strategy and its effectiveness (05:52)
  • E. Insight into effective storytelling in advertising, with emphasis on Google's commercial (09:11)
     
• Surprise! Mark Zuckerberg thinks Quest 3 is better than Vision Pro (13:52)
  https://techcrunch.com/2024/02/13/surprise-mark-zuckerberg-thinks-quest-3-is-better-than-vision-pro/
   
• Adidas tells athletes of all types: ‘You got this’ (19:08)
  https://www.retaildive.com/news/adidas-marketing-campaign-tells-athletes-you-got-this/707262/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202024-02-13%20Retail%20Dive%20Newsletter%20%5Bissue:59094%5D&utm_term=Retail%20Dive
   
• Coke keeps innovation rolling with new permanent flavor, TikTok Shop exclusive (21:58)
  https://www.marketingdive.com/news/coca-cola-new-flavor-launch-spiced-TikTok-shop-exclusive/706760/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202024-02-08%20Marketing%20Dive%20Newsletter%20%5Bissue:58930%5D&utm_term=Marketing%20Dive
   
• Google’s AI now goes by a new name: Gemini (26:50)
  https://www.theverge.com/2024/2/8/24065553/google-gemini-ios-android-app-duet-bard
   
• Sponsor
  • Vaycay: Premium Wellness Products Delivered Straight to You in the US
  • Website: www.RolloffthePain.com
  • Podcast: www.thevaycaypodcast.com

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Welcome to another episode of the Radcast! Let’s dive deep into topics that matter most to businesses and individuals alike. In today's episode, we're joined by Tanner Gardner, an expert in innovative healthcare solutions, as we explore a groundbreaking program that is reshaping the landscape of employee benefits. Together, we'll unravel the complexities of this program, shedding light on its potential to not only transform healthcare access but also to drive revenue growth for employers. Stick around until the end for a special call to action, where you can learn more about how to implement this program in your own organization and start reaping its benefits today. Let's dive in!

• All about recruitment, retention, and revenue in 2024. Tanner provides an overview of the insurance industry and the focus of Innovative Health Insurance Advisors on ACA compliance and mitigating costs. (01:38)
• Introduction to the Encompassing Health program and its goal to address retention, recruitment, and cost concerns for businesses. (03:36)
• Overview of Section 125 and its role in providing pre-tax deductions for medical benefits, and Explanation of the Encompassing Health program's structure and benefits for employees. (5:00)
• Tanner highlights the significance of preventive care and the program's focus on proactive health measures and the rising importance of behavioral health services and the financial burden of traditional counseling services. (09:28)
• Introduction to virtual primary care and its role in providing convenient and cost-effective healthcare solutions. (11:30)
• Tanner emphasizes the importance of education and awareness about alternative healthcare options among employees. (13:08)
• Tanner shares his journey from Las Vegas to joining the family business and a discussion on the challenges and rewards of working in the insurance industry. (14:18)
• Tanner discusses the cultural barriers to accessing healthcare and the role of insurance in providing affordable healthcare options for diverse populations. (19:14)
• Reflections on the rewarding aspects of helping businesses and employees through innovative insurance solutions like the Encompassing Health program. (22:25)
• Exploring the revenue benefits for both employers and employees, focusing on the shift in prescription costs and potential tax savings through Section 125. (24:14)
• Overview of the implementation process for businesses, emphasizing the simplicity and education-focused approach. (29:20)
• Discussion on company qualifications and ideal timing for implementing the program, highlighting its flexibility and benefits regardless of industry or company size. (33:17)

To learn more or to take advantage of the Encompassing Health Program visit https://www.ficasave.com/?referCode=ryanalford

.

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Welcome back to The Radcast, your go-to source for all things radical in the world of business and marketing! Ryan, joined by the ever-entertaining Chris, are bringing you the latest scoop on this Super Bowl Sunday weekend. As we dive into today's episode, we'll be dissecting the buzz surrounding the big game, from the anticipated commercials to the shifting landscape of sports media. Plus, we've got exciting updates on Gatorade's digital transformation, Netflix's foray into advertising, and Dunkin's hilarious new campaign featuring none other than Ben Affleck.

So grab your snacks, settle in, and let's get radical! Don't forget to listen closely and learn about the latest trends so you can apply them to your own business ventures and future plans.
 

• ESPN, Fox, and Warner Bros are putting together a juggernaut sports streaming app (11:30)
  https://www.theverge.com/2024/2/6/24064007/espn-fox-warner-bros-sports-streaming-partnership
   
• Gatorade fuels digital transformation with free membership platform (16:18)
  https://www.marketingdive.com/news/gatorade-id-free-membership-program-digital-transformation/706152/
   
• Sponsor: (18:11)
  • Vaycay: Premium Wellness Products Delivered Straight to You in the US
  • Website: www.RolloffthePain.com 
  • Podcast: www.thevaycaypodcast.com 
     
• Expedia signs up as Netflix’s first global ad partner (19:38)
  https://www.marketingdive.com/news/expedia-netflix-first-global-ad-partner-japan-campaign/706577/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202024-02-06%20Marketing%20Dive%20Newsletter%20%5Bissue:58849%5D&utm_term=Marketing%20Dive
   
• Dunkin’s latest campaign with Ben Affleck could be headed to Super Bowl (25:26)
  https://www.marketingdive.com/news/dunkin-ben-affleck-grammys-popstar-campaign-super-bowl-speculation/706536/
   
• Radnews: (27:49)
  • Last Tuesday - Derik Fay
  • Next Tuesday - Tanner Gardner
     
• Holiday: (30:00)
  • February 9. National Pizza Day #NationalPizzaDay
  • February 10. Chinese New Year #LunarNewYear #ChineseNewYear
  • February 11. Inventors Day #InventorsDay
  • February 14. Valentine's Day #ValentinesDay

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Welcome to another insightful episode of The Radcast! In this episode, our guest Derik Fay shares invaluable wisdom on maintaining focus, seizing opportunities, and thriving amidst uncertainty. Join us as we uncover Derik's unique perspective on cutting through the noise, adapting to market fluctuations, and staying committed to success. Stay tuned for actionable advice and engaging discussions that will inspire you to take control of your journey and maximize your potential.

Don't miss out on this opportunity to gain insights – let's dive in! And remember, for more exclusive content and updates, visit theradcast.com and subscribe to Ryan's newsletter for daily million-dollar advice at www.RyanAlford.com/newsletter.

• Ryan and Derik discuss their childhood experiences playing basketball. (01:11)
• Derik shares his upbringing from poverty to becoming a multimillionaire by age 22. (04:29)
• Derik discusses his initial pursuit of wealth and its evolution over time. (07:12)
• The discussion shifts to the transition from individual success to collaborative success. (11:28)
• Ryan explores Derik's approach to identifying opportunities. (16:20)
• Derik outlines the process of acquiring assignments from tenants and negotiating a profitable deal with the real estate company. (21:03)
• Derik describes 3F Management as a company that partners with and helps businesses scale and exit profitably. (26:21)
• Derik reflects on his journey to finding happiness beyond material success. (28:12)
• They discuss maintaining focus amidst market noise and external factors. (31:35)
• Derik's approach to worrying and his investment experience during COVID. (33:31)

To know more about Derik Fay, follow him on Instagram @DerikFay or connect with him here https://app.minnect.com/expert/DerikFay.

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Welcome back to The Radcast! Our hosts Ryan and Chris embark on a rollercoaster of insightful discussions covering a spectrum of topics ranging from the business impact of social media trends to the rebranding saga of Miller Extra Light. The hosts delve into the resurgence of Instagram Threads, questioning its potential impact and sharing personal experiences. They dissect the strategic move of Miller 64's transformation into Miller Extra Light, sparing no humor in critiquing the branding decisions. The podcast then ventures into the realm of augmented reality, exploring Snickers' AR Super Bowl experience through the lens of Apple Vision Pro. The episode concludes with a burst of nostalgia as the hosts cheer on the return of the mischievous Hamburglar and the revamped menu at McDonald's. Join a riveting journey through the ever-evolving landscape of media, marketing, and pop culture on the Radcast.

• Taylor Swift-Travis Kelce relationship brand value estimated at more than $331 million (01:30)
  https://www.cbsnews.com/philadelphia/video/taylor-swift-travis-kelce-relationship-brand-value-estimated-at-more-than-331-million/
  • Earned Media Value Discussion
  • Impact on NFL and Chiefs
  • Virality and Ratings
  • Media Milking
     
• Tom Brady Merges Businesses with NOBULL, Targets Wellness (09:36)
  https://insider.fitt.co/tom-brady-merges-businesses-with-nobull-targets-wellness/
  • Tom Brady’s Busines Move
  • Industry Trend Discussion
  • Humorous Commentary
  • Largest Influencer Marketing Buy
  • Influencer Campaign
  • Operational Advantage
     
• 2024 Franchise 500 Ranking (16:46)
  https://www.entrepreneur.com/franchise500  
  • Brief mention of the top 10 franchises and their initial investments
     
• Elon Musk says his startup Neuralink has implanted a device in its first human (24:08)
  https://www.nbcnews.com/tech/tech-news/elon-musk-says-startup-neuralink-implanted-device-first-human -rcna136285
  • Neuralink Implementation
  • Telepathy Technology
     
• Instagram Threads triples downloads in December, reaching the top 10; X falls to No. 36 (25:29)
  https://techcrunch.com/2024/01/30/instagram-threads-triples-downloads-in-december-reaching-the-top-10-x-falls-to-no-36/
  • Discussion on the impact of social media trends on business.
     
• Miller64 rebrands to Miller Extra Light as focus shifts away from calories (27:46)
  https://www.marketingdive.com/news/miller64-rebrands-miller-extra-light-takes-focus-calories/705895/
  • Discussion on the reasons behind the rebrand and marketing efforts.
     
• Snickers brings AR Super Bowl experience to forthcoming Apple Vision Pro (31:34)
  https://www.marketingdive.com/news/snickers-apple-vision-pro-ar-super-bowl/705800/
  • Discussion on Snickers partnering with Mars agency and Bipar for AR Super Bowl experience.
     
• McDonald’s Hamburglar hits the road in getaway vehicle for menu revamp
  https://www.marketingdive.com/news/mcdonalds-hamburglar-burgercuda-getaway-vehicle-QSR-marketin g/705973/  
  • Description of the Burger Cuda and the marketing tactics used by McDonald's.
     
• Holiday: (39:30)
  • February 4. World Cancer Day #WorldCancerDay 

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In this empowering episode, we dive into the world of success mastery with the legendary Brian Tracy. A renowned motivational speaker and prolific author, Brian shares invaluable insights on skill development, the psychology of selling, and adapting to the ever-evolving landscape of online commerce. Uncover the secrets to doubling your income in less than 30 days, the importance of face-to-face interactions, and the critical role of a compelling value proposition. Join Ryan as he navigates this enriching conversation, providing a roadmap for personal and professional success. If you're ready to elevate your skills, maximize your potential, and embrace the principles of prosperity, this episode is your guide to mastering success.

• Brian Tracy’s Background and “Eat That Frog”, focusing on overcoming procrastination. (01:03)
• Brian introduces the "Golden Triangle of Success": psychological responsibility, written goals and plans, continuous learning. (03:29)
• Introduction to the "Write Down 10 Goals" exercise and its transformative effect, and Brian’s coaching program. (06:51)
• Brian emphasizes the pivotal role of goals in driving action. The discovery of the importance of goals in Brian's life and how they changed his trajectory. (09:46)
• Brian shares his early struggles, working odd jobs, and realizing the importance of sales skills. (11:41)
• Brian reflects on his remarkable journey, progressing from washing dishes to becoming a successful author and speaker. He highlights the pivotal role of responsibility, goal-setting, and continuous learning in shaping his success story. (15:30)
• Brian emphasizes the importance of face-to-face interaction in sales. He introduces the 80-20 rule. (17:22)
• Despite the shift to online channels, Brian underscores the enduring importance of a compelling value proposition in the realm of virtual sales.(22:10)
• Brian highlights the critical aspect of finding a compelling value proposition for business success. (27:00)
• Brian emphasizes the strategy of offering products as "free plus a profit," sharing that this approach results in a low return rate, showcasing the effectiveness of the programs he offers. (32:00)

To know more about Brian Tracy, follow him on Instagram @thebriantracy, his Speaking Academy, and his website https://www.briantracy.com/. 

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Welcome back to another thrilling episode of The Radcast, the podcast that dives deep into the realms of business, marketing, and everything radical. Ryan is  joined by the ever-energetic Chris. Today is January 26th, 2024, and we've got an exciting lineup for you. From the extravagant world of luxury ski wear to the potential game-changer of a pay-per-view Super Bowl, we've got our fingers on the pulse of the latest trends. But that's not all – we'll be exploring Solo Stove's collaboration with none other than Snoop Dogg, WWE's multi-billion-dollar deal with Netflix, and the iconic return of Coors Light's Silver Bullet Train for the Super Bowl. Stick around as we share insights, laughs, and a sneak peek into upcoming episodes. It's time to buckle up and join us on this wild ride through the business and marketing landscape.

• Peak Chic: Balenciaga’s $5,600 Snowboard Leads a Flurry of Luxury Skiwear and Accessories (03:27) https://www.hollywoodreporter.com/lifestyle/style/best-luxury-ski-gear-accessories-winter-2024-12357910 41/
   
• A Pay-Per-View Super Bowl? It May Happen Sooner Than You Think (06:47)
  https://themessenger.com/opinion/pay-per-view-super-bowl-live-streaming-peacock-chiefs-dolphins-reven ue  
   
• Netflix to stream WWE’s Raw starting next year in its biggest jump into live entertainment (08:59)
  https://www.cnbc.com/2024/01/23/netflix-to-stream-wwes-raw-starting-next-year.html
   
• Solo Stove’s viral Snoop Dogg partnership fails to spark up sales (11:51)
  https://www.marketingdive.com/news/solo-stove-viral-snoop-dogg-stunt-marketing-fail/705029/#:~:text=%E2%80%9CWhile%20our%20unique%20marketing%20campaigns,Andrea%20Tarbox%20in%20a%20sta tement. 
   
• Coors Light’s silver bullet train returns for Super Bowl with seats for fans (13:44)
  https://www.marketingdive.com/news/coors-light-super-bowl-lviii-ad-chill-train-gen-z/705244/?utm_source =Sailthru&utm_medium=email&utm_campaign=Issue:%202024-01-23%20Marketing%20Dive%20Newsle tter%20%5Bissue:58394%5D&utm_term=Marketing%20Dive
   
• Bills offering Taylor Swift-themed food for playoff clash with Travis Kelce’s Chiefs (15:05) https://nypost.com/2024/01/20/sports/bills-have-taylor-swift-themed-food-for-clash-with-travis-kelces-chiefs/

Sponsor: (18:19)

• Vaycay: Premium Wellness Products Delivered Straight to You in the US
• Website: www.RolloffthePain.com
• Podcast: www.thevaycaypodcast.com 
   
• Apple Dials Back Car’s Self-Driving Features and Delays Launch to 2028 (22:25)
  https://www.bloomberg.com/news/articles/2024-01-23/apple-car-ev-set-to-debut-in-2028-with-limited-auto nomous-driving

Radnews: (20:46)

• Last Tuesday - Tanner Chidester
• Next Tuesday - Brian Tracy

Holiday: (21:00)

• January 28. International Lego Day #LegoDay
• January 31. Inspire Your Heart With Art Day #InspireYourHeartWithArtDay

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In this riveting episode of The Radcast, we dive deep into the world of entrepreneurship with the remarkable Tanner Chidester, founder of Elite CEOs and author. From the trenches of sticking to the long game to the invaluable insights derived from writing his book "Infinite Income," Tanner shares candidly about the trials and triumphs of his journey. Join us as we dissect entrepreneurial pitfalls, the crucial role of sales, and Tanner's plans for an exciting venture in 2024. If you're ready to glean practical wisdom and embark on a path to business mastery, don't miss this episode. Tune in now and elevate your entrepreneurial game!

Listen now and gain insights that can transform your approach to business and success!

• Tanner shares the significant changes he implemented in the last 60 days with his company and his future ventures.(02:00)
• Tanner explores the balance between intense work periods and rejuvenating breaks. He reflects on personal background, dispelling the misconception that wealth solves all problems, emphasizing the significance of enjoying the work. (04:24)
• Tanner provides an overview of Elite CEOs and its mission to help aspiring entrepreneurs achieve success. (07:18)
• Ryan and Tanner discuss the challenges of standing out in the saturated coaching market, emphasizing the crucial aspects of offer differentiation, marketing excellence, and adherence to billionaire principles for success. (08:10)
• Tanner discusses trust issues in coaching and emphasizes the impact of effective marketing in building trust. (10:06)
• Tanner explores the challenges of scaling info-based businesses and emphasizes the importance of balancing impact and scale. (11:53)
• Tanner discusses the evolution of his successful YouTube strategy, emphasizing personalized content's role in providing tangible business assistance. (14:22)
• Tanner emphasizes the importance of playing the long game in entrepreneurship and  Introduction to Tanner's book, "Infinite Income”. (18:04)
• They discuss the key takeaways from his book, "Infinite Income," (19:02)
• Tanner’s authentic and transparent approach to sharing experiences and addressing common pitfalls and misconceptions in the entrepreneurial journey. (21:42)
• Tanner shares the transition from solo entrepreneurship to team building and the crucial aspects of effective team management. (25:02)
• Tanner’s recommendation for aspiring entrepreneurs and the importance of confronting challenges to achieve success. (26:27)
• Tanner's personal experience of reaching a point where he was willing to do anything to achieve success, emphasizing the transformative power of desperation. (29:51)
• A glimpse into Tanner's plans for 2024, involving a project with key components for success, combining internet marketing and a quality product. (31:17)
• Tanner's aspiration to do something remarkable and be recognized for achievements beyond coaching, driven by a personal desire for fulfillment. (34:07)

To know more about Tanner, follow him on Instagram @tanner.chidester and his website https://go.eliteceos.com/

.

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Welcome back to the Radcast, your go-to source for all things radical in the business world! Today, as we dive into the latest edition of the Radcast on this fine Friday, January 19th, 2024, we've got an exciting lineup of topics to explore. From Bill Gates' predictions on the transformative power of AI to Walmart Plus' campaign to rescue your New Year's resolutions, and a sneak peek into the trends shaping creator marketing in 2024. But that's not all – we'll also uncover Apple's recent triumph over Samsung in the smartphone market, Elon Musk's quest for more control at Tesla, and the intriguing partnership between Mick Ultra and Team USA for the upcoming Olympics. So, buckle up, stay warm, and get ready for a rad journey through the latest and greatest in the business landscape!

• Bill Gates explains how AI will change our lives in 5 years (02:20)
  https://edition.cnn.com/2024/01/16/tech/bill-gates-ai-gps-interview/index.html
   
• Walmart+ launches “Save Your Resolutions” campaign (04:37)
  https://inside.com/marketing/posts/walmart-launches-save-your-resolutions-campaign-409929
   
• Bubly launches Dry January campaign (08:53)
  https://inside.com/marketing/posts/bubly-launches-dry-january-campaign-409859
   
• Inside the creator marketing trends expected to go viral in 2024 (11:20)
  https://www.marketingdive.com/news/influencer-creator-marketing-trends-2024/703726/
   
• Elon Musk demands another huge payday from Tesla (20:10)
  https://edition.cnn.com/2024/01/16/tech/elon-musk-tesla-pay-package/index.html 
   
• 8 predictions for 2024 as marketing seeks a new normal (23:05)
  https://www.marketingdive.com/news/8-marketing-predictions-for-2024/703970/
   
• Apple Overtakes Samsung As Biggest Smartphone Maker (24:00)
  https://hypebeast.com/2024/1/apple-samsung-biggest-smartphone-maker-defeat
   
• Michelob Ultra named sponsor of Team USA through 2028 Olympics (25:00)
  https://www.marketingdive.com/news/michelob-ultra-named-sponsor-team-usa-through-2028-olympics/704571/

Holiday: (26:30)

• January 19. National Popcorn Day #NationalPopcornDay
• January 20: Cheese Lovers Day #CheeseLoversDay
• January 20: Get to Know Your Customers Day (Third Thursday of January) #GetToKnowYourCustomersDay
• January 21: National Hugging Day #NationalHuggingDay
• January 24: National Compliment Day #NationalComplimentDay

Radnews: (28:15)

• Last Tuesday - Cassie Petrey Reveals Secrets on The Music Industry, Fifth Harmony and The Backstreet Boys
• Next Tuesday - Tanner Chidester

Sponsor (29:50)

• Vaycay: Premium Wellness Products Delivered Straight to You in the US
• Website: www.RolloffthePain.com  
• Podcast: www.thevaycaypodcast.com

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Welcome to a captivating episode where we explore the dynamic intersection of music and social media, unraveling the transformative impact of digital platforms on the music industry. Join us in conversation with Cassie Petrey, a seasoned professional in artist management and social media strategy. In this enlightening discussion, Cassie shares invaluable insights into the democratization of the music landscape, the evolving role of artists in the digital age, and the significance of adapting to new media formats. From personal branding to the longevity of songs, this episode delves into the multifaceted realm where artistry and technology converge, offering a comprehensive understanding of the contemporary music industry. Tune in for an engaging exploration of how social media has become a powerful force shaping the future of music.

• Access and Opportunity in the Music Industry: Social media has democratized the music industry, providing artists worldwide with increased access and opportunities for success. (03:15)
   
• Personal Branding and Control: Artists can build a personal brand beyond their music, gaining more control over their image and content distribution through social media. (08:45)
   
• Evolution of Music and Art: Music evolves with media changes, shifting from TV to phones. Artists become their media networks, leveraging attention from their music. (12:30)
   
• Rise of Short-form Content and TikTok: TikTok's short-form content is the new music video, emphasizing artists' need to adapt for exposure. (16:50)
   
• Role of Content Development: Artists should focus on music-centric content on platforms like Instagram Reels and TikTok, where performances and playing instruments have gained popularity. (20:08)
   
• Artists as Business People: Successful independent artists excel not only in their musical talents but also as savvy business individuals, according to Cassie. (23:35)
   
• Longevity of Songs and Albums: Streaming challenges traditional song lifespans; Taylor Swift's album re-releases prove enduring cultural relevance. (28:26)
   
• Chart Dynamics and Multiple Songs: Streaming enables multiple songs from an artist's album to chart at once, encouraging frequent releases, collaborations, and diverse templates. (33:11)
   
• Monetization Beyond Streaming: Cassie highlights the role of artist managers in diverse monetization avenues beyond streaming, encompassing concerts, merchandise, and brand deals. (27:00)
   
• Anecdote with Backstreet Boys:Cassie shares a humorous story about her teenage crush on Backstreet Boys while dining with AJ. The band acknowledges the importance of social media for connecting with their fans.  (28:54)
   
• Taylor Swift's Influence: Taylor Swift is lauded for her brilliance as an artist and businesswoman. The release of Taylor's versions and her Spotify streaming success highlights the enduring power of her music. (31:20)

Know more about Cassie Petrey by following her on Instagram @cassiepetrey. More information about her here https://www.convinceandconvert.com/podcasts/episodes/how-cassie-petrey-turns-rockstars-into-social-pros/. 

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

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Welcome, Radcast enthusiasts! Get ready for another captivating episode! In today's edition, we're diving into a myriad of intriguing topics, from the futuristic AI bartenders showcased at the Consumer Electronics Show (CES) to the unexpected surge in NFL viewership and the innovative marketing strategies of brands like Tito's Handmade Vodka and Bounty Paper Towels. Join us as we dissect the week's most significant stories, add our unique spin to the headlines, and explore the ever-evolving landscape of business and entertainment. Stick around for engaging banter, thoughtful insights, and perhaps a surprise or two. Tune in here now where business meets entertainment, and the news takes center stage!

• Reflection on the Week (01:13)
• A.I. bartender makes drinks based on customer's mood
  https://www.nbcnews.com/now/video/a-i-bartender-makes-drinks-based-on-customer-s-mood-201650245 647
• Michigan wins College Football Playoff National Championship, downing Huskies 34-13  (06:34)
  https://www.cbsnews.com/news/michigan-wolverines-college-football-playoff-national-championship-winn er-washington-huskies/ 
• NFL sees huge spike in TV viewers for its biggest season since 2015 (07:29)
  https://www.nbcnews.com/news/sports/nfl-sees-huge-spike-tv-viewers-biggest-season-2015-rcna133204
• Tito’s introduces a roguish spokescart in wry rebuke of celebrity liquor ads (11:41)
  https://adage.com/article/marketing-news-strategy/titos-introduces-spokescart-titos-platform-rebuke-celeb rity-liquor-ads/2536346 
• Bounty and NFL greats clean up after wings and football talk (16:30)
  https://www.marketingdive.com/news/bounty-paper-towels-preps-super-bowl-mess-series/703624/
• Holiday 
  • January 14: World Logic Day #WorldLogicDay
  • January 15: Martin Luther King, Jr. Day (third Monday of January) #MLKDay
  • January 16: International Hot and Spicy Food Day #InternationalHotandSpicyFoodDay
  • January 17: Ditch Your Resolution Day #DitchYourResolutionDay 
• Amazon Prime Video Ad Integration (26:51)
  https://rb.gy/c9sf1k  
• Honda announces a new line of electric cars, the Honda 0 Series (29:04)
  https://edition.cnn.com/2024/01/09/business/honda-announces-new-line-of-electric-cars/index.html  
• Radnews: 
  • Last Tuesday - Rethinking Health and Longevity with Dr. Joel Wussow (34:00)
• Sponsor 
  • Vaycay: Premium Wellness Products Delivered Straight to You in the US (34:40)
  • Website: www.RolloffthePain.com  
  • Podcast: www.thevaycaypodcast.com

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

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Welcome to another groundbreaking episode of The Radcast! We dive into the realms of health, longevity, and personalized medicine with Dr. Joel Wussow, a pioneering ER doctor in Texas. As the paradigm shifts from reactive to proactive healthcare, Dr. Joel shares his journey from emergency medicine to the forefront of longevity practices, highlighting the need for a personalized and preventative approach to well-being. Uncover the secrets of biomarkers, the power of personalized medicine, and the innovative diagnostic tools that can transform your health journey. Join us on this exploration of redefining healthcare in the pursuit of a longer, healthier life.

• Dr. Joel shares his background, from pharmaceutical sales to emergency medicine, and the reasons behind choosing emergency medicine. (02:16)
• The discussion touches on ER Doctor’s lifestyle and the personal toll of witnessing death and the need for doctors to desensitize themselves to cope. (04:34)
• The conversation shifts to Dr. Joel's passion for longevity and lifestyle optimization. (09:22)
• Dr. Joel talks about his early interest in health, fitness, and experimentation with various diets. (11:15)
• They discuss the frustration with the current medical system and the need for a change in approach to prevent chronic diseases are highlighted. (17:33)
• Ryan discusses the convergence of biohacking and conventional medicine. (18:29)
• The challenges of shifting from a reactive to a proactive approach in medicine, including financial implications for hospitals and pharmaceutical companies. (23:24)
• Dr. Joel emphasizes preventive health. The conversation encourages individual autonomy, accountability, and proactive measures for a healthier life. (24:05)
• Dr. Joel emphasizes the role of health optimization in gaining quality years and compressing morbidity. (27:21)
• Join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (29:10)
• Chris shares experiences with genetic testing in medical laboratories and the challenges faced, including insurance coverage issues. (29:33)
• The discussion emphasizes the need for a shift towards celebrating overall health and well-being rather than disease treatment. (32:13)
• Dr. Joel stresses personalized medicine, focusing on tailored health plans and key biomarkers. Regular blood work and genetic testing are vital for a comprehensive understanding of individual health. (37:22)
• Dr. Joel discusses diagnostic imaging, recommending full-body MRI and DEXA scans for early cancer detection and metabolic health. (42:24)

Know more about Dr. Joel by following him on Instagram @dr.longevitymd and his website https://healthspanbydesign.co/.

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

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Welcome to the first news episode of The Radcast for the week of January 5, 2024! In this 2024 kickoff, we reflect on the evolving tech landscape, discussing marketers' top concerns. From economic uncertainties to AI's rise, CEO-CMO disconnect, and work-from-home challenges, we dissect the trends shaping 2024. Dive into AI chatbots predicting social media and ad tech trends, emerging social media trends, and the impact of the 2024 Olympics on niche sports. Stay tuned for insights on media strategy, the TV vs. digital media debate, and a surprising revelation about Instagram Reels. Excitingly, we're launching Radcast Media Network, offering podcasters strategic insights and services. Sponsored by Vaycay, delivering premium plant-based wellness. Here's to a phenomenal 2024!

• Ryan and Chris’ reflections on 2024 and Technology Predictions (00:39)
• Marketers’ biggest concerns heading into 2024 (02:07)
  https://adage.com/article/year-review/cmo-concerns-heading-2024-2023-year-review/2531701
  • Economic Uncertainty
  • AI’s Rise 
  • CEO-CMO Disconnect
  • Work-from-home and In-office Balance
  • Organizing Talent
  • Navigating a Fraught Geopolitical Landscape
• AI chatbots predict 2024’s hottest trends in social media and ad tech (07:54)
  https://adage.com/article/digital-marketing-ad-tech-news/ai-chatbots-predict-2024s-hottest-trends-social media-and-ad-tech/2534701
  • AI chat bots predicting 2024's hottest trends in social media and ad tech
  • Gen Z Marketing Apps
  • Finch
  • Hey! Vina
  • Friender
  • Clubhouse Rooms 2.0
• 2024 Social Media Trends Predictions (10:19)
  • Niche Neighborhood Apps
  • Interest-Based Micro-Communities
  • Skill-Sharing and Collaboration
• 2024 Olympics Niche Sports (25:23)
• Media Strategy for Advertisers (27:09)
  • TV vs. Digital Media
  • Connected TV vs. Private Marketplace Programmatic
• Instagram Reels outperforms TikTok, Facebook for branded video content (27:40)
  (https://www.marketingdive.com/news/instagram-reels-outperforms-tiktok-facebook-branded-video/703155 / 
• Mickey Mouse copyright expiration inspires horror movies, video games and memes (32:09)
  https://www.nbcnews.com/tech/internet/mickey-mouse-horror-movie-slasher-trap-public-domain-rcna1318 97 
• Announcement: Radcast Media Network (35:13)
  • Launching a multi-show media network with shared opportunities, production services, and more.
  • Focus on strategy, branding, monetization, and guest management.
• Sponsor Promotion: Vaycay: Premium Wellness Products Delivered Straight to You in the US 
  • Website: www.RolloffthePain.com
  • Podcast: www.thevaycaypodcast.com

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

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Welcome back to The Radcast! Ryan sets the stage for an exploration of innovation and biohacking. The spotlight shines on the remarkable Dave Asprey, Founder of Bulletproof Coffee and hailed as the Father of Biohacking, as he shares profound insights into the challenges of entrepreneurship. As the narrative unfolds, Dave takes us on a journey through the intricacies of time management, the art of effective delegation, and the critical role of understanding and managing energy for personal and business success. With a focus on hiring decisions and organizational culture, Dave, renowned for his biohacking expertise, delves into the identification and mitigation of toxic elements within teams.

We are treated to a wealth of wisdom, from humorous anecdotes to invaluable advice, offering entrepreneurs actionable takeaways for building resilient and thriving organizations. The episode's central theme explores the significance of biohacking, longevity, and seizing control of one's biology for an enhanced quality of life. Dave challenges conventional perspectives, asserting that innovation can be a form of laziness, and engages in discussions ranging from the entrepreneurial journey to the evolving landscape of biohacking as a $10 billion industry.

Join the conversation as Dave invites us to rethink innovation, prioritize well-being, and embark on a journey of biohacking for a future of sustained energy and vitality.

• Dave presents a provocative viewpoint asserting that innovation can be seen as a form of laziness. He engages in a discussion about entrepreneurs' inclination to accomplish more with minimal effort. (00:54)
• Dave shares his early entrepreneurial journey, highlighting the importance of proper tools for success and noting the link between personal energy and a company's prosperity. (05:25)
• Dave stresses the importance of biohacking and personal development, highlighting the need to care for one's "hardware." He shares challenges faced in managing multiple businesses and finding time for personal reflection. (09:12)
• Dave talks about entrepreneurial challenges and time management, mentioning Dan Sullivan's three buckets of tasks. He emphasizes the importance of efficient time management, addresses the perception of busyness, and reflects on balancing innovation with delegation and hiring. (15:56)
• Dave discusses his experiences and the importance of understanding patterns exhibited by potentially harmful hires that are Narcissists within a company and The Wood Chipper Analogy. (18:03)
• Dave advocates for entrepreneurs to prioritize cleaning out their organizations from toxic elements, even if it means parting ways with seemingly indispensable individuals. (20:59)
• Dave shares how to prioritize longevity and sustained energy, balancing professional success with personal well-being; Optimism about future advancements in extending life. (33:16)
• They discuss the skepticism about longevity, emphasizes gene therapy's potential impact on aging, and expresses optimism about global progress despite potential opposition. (35:58)
• They discuss the availability and cost of gene therapy, emphasize investing in health, and explore the role of AI in personalized health recommendations, exercise optimization, and Dave introduces the 10th annual biohacking conference. (38:51)
• They cover the growth of biohacking into a $10 billion industry, highlighting the upcoming 10th annual conference in Dallas. Topics include diverse biohacking methods for personal goals, emphasizing open conversations on science, marketing, diet choices, and overall health. (40:40)

To know more about Dave Asprey, follow him on Instagram @dave.asprey and his website https://daveasprey.com/

.

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Welcome to the final episode of The Radcast in 2023!

On this special edition, Ryan takes the mic solo to delve into the world of marketing and business as we approach the cusp of 2024. In a departure from the typical trend-focused episodes, we provide you with actionable insights that transcend the ever-shifting landscape of marketing fads. Drawing on his extensive background in the agency and marketing business, Ryan shares his perspectives on what will truly drive success for companies in the coming year. From integrated influencer strategies to the resurgence of creativity and the importance of building community, this episode promises to be a beacon of guidance for businesses large and small.

So, buckle up as we navigate the exciting intersection of marketing and business news, and get ready to make 2024 your most successful year yet. If it's radical, we will continue to cover it!

• Ryan’s Background and Expertise. (02:04)
  Brief overview of Ryan's extensive background in the agency and marketing business, working with major brands.
   
• Official Sponsor: Caldera Labs (03:29)
  • High-performance men’s skincare line
  • Website: https://calderalab.com
  • Promo code: RadRyan and get 20% off
     
• Duke’s Mayo Bowl - A Unique Brand Integration. (04:52)
  https://dukesmayo.com/pages/dukes-mayo-bowl
  Recognition of the creativity and irreverence displayed by Duke's in integrating their brand into the event.
   
• 3 Key Marketing Insights for 2024
  Transition into three key strategies for marketing success in 2024
  • Integrated Influencers (08:14)
  • Return of Creativity and Experimentation (11:30)
  • Build a Community (14:47)

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

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Welcome to another exhilarating episode of The RadCast as we delve into the awe-inspiring journey of Parker Payne, undeniably one of the top five wake surfers globally.

In this episode, we unravel the fascinating narrative of Parker's 10-year professional wake surfing odyssey, marked by resilience and unwavering determination. Parker shares the challenges and excitement of his journey, providing insights into the growth of wake surfing as a sport and its supportive community. The conversation spans the diverse world of wake surf boards, including Parker's own signature board, and explores the stages of trick progression for wake surfers. Join us on this thrilling ride as Parker recounts his decade-long pursuit of the elusive kickflip, the mental and physical challenges, and the profound impact of in-person coaching.

Stay tuned as we unravel the intricacies of building the Parker Payne personal brand through social media, his preferences for wakesurfing in saltwater versus freshwater, and catch a teaser about an exciting new boat in the works and Parker's plans for 2024. Reflect with us on the unpredictable nature of the future, Parker's open-mindedness towards new opportunities, and the pivotal turning point in his remarkable career. This episode promises a riveting exploration of the indomitable spirit that propels Parker Payne into the forefront of the wake surfing world. Tune in and get ready to be inspired!

• Parker's background, parental influence, and how he turned pro at 14. (00:38)
• The challenges and excitement of turning professional at a young age, highlighting the growth of wake surfing as a sport and its supportive community and the impact of social media on his career. (03:56)
• The diverse styles of wakesurf boards, highlighting Parker's own signature board. Additionally, they explore the stages of trick progression for wake surfers. (08:39)
• Parker reflects on his 10-year journey to achieve a successful kickflip in wake surfing, detailing the mental and physical challenges faced during his 94th attempt, and the importance of in-person coaching. (12:21)
• Discussion about building the Parker Payne personal brand through social media. (19:02)
• Parker’s preference for wakesurfing and the differences between saltwater and freshwater wakesurfing. (22:46)
• Teaser about a new boat in the work and upcoming plans for 2024. (23:42)
• Parker’s podcast, “The Last Pull,” and the behind the scenes. (25:10)
• Parker’s approach to staying in share with cardio and proper diet and passion for travelling. (26:28)
• Reflection on the unpredictable nature of the future and being open to new opportunities and the turning point in Parker's career. (28:17)
• Positive influence of Parker’s family in his wake surfing journey. (30:38)
• Parker’s preference for Instagram and his early interest in various sports. (31:51)
• Age gap among wake surfers and Parker’s optimistic outlook. (32:48)

If you want to learn more about Parker Payne, follow him on Instagram @parkerpaynesurf and his website  https://www.phase5boards.com/products/24-phantom.

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Welcome back, Radcasters! We are thrilled to welcome you to our latest episode on this festive December 22, 2023. Merry Christmas to each and every one of you! Join us today as we dive into the exciting realms of marketing and business news, exploring headlines that range from recreating Taylor Swift's Time cover with your furry companion to the chance of winning doggie daycare. But before we unravel the top stories, Chris and I share a moment reflecting on the holiday season, battling the occasional family bug, and even dreaming of a white Christmas. So, grab your favorite holiday snack and settle in for another edition of the Radcast – your go-to source for the latest in marketing, business, and the holiday pop culture buzz. Let's spread some festive cheer and get right into the Rad news of the week!

• The Radcast’s Upcoming Episodes (03:23)
   
• The Radcast Trademark (O4: 23)
   
• Recreate Taylor Swift's Time cover with your dog to win doggie day care (07:32)
  https://www.usatoday.com/story/entertainment/music/2023/12/19/redo-taylor-swifts-time-cover-with-your-dog-to-win-doggie-day-care/71930975007/ 
   
• Warner Bros. marks 20 years of ‘Elf’ with Roblox experience (10:09)
  https://www.marketingdive.com/news/warner-bros-elf-roblox-marketing-fairview-portals-supersocial/702374/ 
   
• Join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (13:30)
   
• Forget Gen Z: MoonPie targets extraterrestrials in need of a treat (13:51)
  https://www.marketingdive.com/news/moonpie-outdoor-ads-target-aliens-UAPs/702373/
   
• Instagram launches customizable ‘Add Yours’ templates (19:30)
  https://techcrunch.com/2023/12/15/instagram-add-yours-template-story-sticker/ 
   
• Sponsor: Caldera Labs (22:44)
  • High-performance men’s skincare line 
  • Website: https://calderalab.com 
  • Promo code: RadRyan and get 20% off

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

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Welcome to another captivating episode of The Radcast! Today, our esteemed guest is Courtney Bagby, the CEO and founder of Little Red Management. Specializing in managing reality stars and influencers, Courtney takes us through her career transition from Oracle to becoming a talent manager. The episode unravels the intricate world of influencer marketing on platforms like Instagram and TikTok, featuring insights into working with reality TV stars from shows like The Bachelor and Big Brother. As we explore the complexities of influencer campaign dynamics and recent changes in the Bachelor franchise, Courtney shares valuable perspectives on measuring success in influencer marketing and the evolving landscape of personal branding. Join us as Courtney Bagby shares her wealth of experiences and expertise in this dynamic industry.

• Courtney’s Background and career transition. (00:42)
• Courtney discusses the evolution of influencer marketing on platforms like Instagram and TikTok. (03:13)
• Courtney shares insights into working with reality TV stars, citing examples from shows like The Bachelor and Big Brother, and discusses the popularity of reality TV on traditional and streaming platforms like Netflix and its power. (07:47)
• Courtney discusses influencer campaign dynamics. (15:37)
• Ryan and Courtney explore recent Bachelor franchise changes, such as Chris Harrison's departure, and reflect on how these dynamics may impact viewer engagement. (18:58)
• Courtney discusses the challenges of measuring success in influencer marketing beyond direct sales and emphasizes the importance of setting boundaries and managing expectations among influencers, agencies, and brands. (20:28)
• The discussion delves into influencer marketing strategies and personal branding. (22:14)
• Ryan shares his experience in personal branding and collaboration with other shows. (25:11)
• The conversation covers Courtney's experience working with diverse influencers, such as foodies and YouTubers, and explores brands' growing proficiency in influencer marketing, highlighting its integration as a standard element in every brand's media plan. (27:25)
• Courtney discusses challenges in coordinating podcast sponsorships and social media partnerships. She also provides insights into managing influencers' expectations, emphasizing the importance of a two-way street in the collaboration. (30:02)
• Courtney shares her personal interests and highlights the challenges of balancing hobbies with the demands of running a business, offering tips for aspiring influencers. (33:12)
• Sponsor: Caldera Labs (35:33)
  • High-performance men’s skincare line 
  • Website: https://calderalab.com  
  • Promo code: RadRyan and get 20% off
• Courtney shares her approach to managing influencer drama and the importance of enjoying the business.
• Courtney shares her approach to managing influencer drama and the importance of enjoying the business. (36:19)

If you want to learn more about Courtney Bagby by following her on Instagram @CourtneyBagby and her website https://www.littleredmanagement.com/. 

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Welcome back to The Radcast and we find ourselves at the heart of the festive season, with only 10 days left until Christmas—Chris’ 10-day countdown is officially on! Whether you're tuning in on the day of release, catching up over the weekend, or perhaps facing the consequences of being a week late, this is your exclusive gateway to the most thrilling marketing and business news of the week.

Join Ryan and Chris as they dissect the linguistic sensation that is 'Rizz,' Oxford's Word of the Year for 2023. From Taylor Swift making history as Person of the Year to Pizza Hut celebrating delivery drivers with QR code doormats, we've got it all. So buckle up for a rollercoaster ride through the top headlines and delve into the latest in pop culture, intriguing collaborations, AI breakthroughs, and more. But before we dive in, we want to wish you all a joyous holiday season, with a sneak peek into the lighthearted episodes lined up to close out the year. Now, without further ado, let's get into the pulse-pounding world of marketing and business news.

• Taylor Swift Makes History as Person of the Year. Here’s How (01:40)
  https://time.com/6343069/taylor-swift-history-person-of-the-year/#:~:text=Taylor%20Swift%20was%20named%20TIME's,the%20franchise%20began%20in%201927. 
   
• Rizz crowned Oxford Word of the Year 2023 (03:50)
  ​​https://corp.oup.com/news/rizz-crowned-oxford-word-of-the-year-2023/
   
• Traffic from Elon Musk’s Starlink satellites tripled this year, says new report (09:35)
  https://www.nbcnews.com/tech/innovation/elon-musk-starlink-satellite-traffic-brazil-us-ukraine-gaza-rcna129100
   
• Join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (15:30)
   
• TikTok hits $10 billion user spending milestone (15:55)
  https://edition.cnn.com/2023/12/13/tech/tiktok-user-spend-record-10-billion-intl-hnk/index.html
   
• Pizza Hut celebrates delivery drivers with QR code doormat and free pizza (21:55)
  https://www.marketingdive.com/news/6-key-details-cosmcs-mcdonalds-new-fast-food-restaurant/701990/
   
• DORITOS® and EMPIRICAL Launch First-Ever Nacho Cheese Spirit (24:32)
  https://www.prnewswire.com/news-releases/doritos-and-empirical-launch-first-ever-nacho-cheese-spirit-302011987.html
   
• Sponsor: Caldera Labs (30:47)
  • High-performance men’s skincare line
  • Website: https://calderalab.com
  • Promo code: RadRyan and get 20% off

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Welcome, radical listeners, to another episode of The Radcast! Today, we're dialing up the radical meter with none other than Dre Baldwin, the dynamic CEO, and Founder of Work On Your Game Inc. Dre's journey is nothing short of extraordinary, transitioning from a 9-year career as a professional basketball player, gracing courts in 8 countries, to emerging as a thought leader with 4 TEDxTalks and authoring 33 books. His daily podcast, 'Work On Your Game,' isn't just a show; it's a movement with over 2,798 episodes and a staggering 7.3 million listeners. 

Today, Dre shares his incredible story, taking us from the basketball court to the realms of mindset, strategy, systems, and execution. His narrative is a testament to the power of persistence, adaptability, and a formidable mindset. Join us as we unravel the journey of a true game-changer, drawing inspiration from Dre Baldwin's insights on embracing change, overcoming mental hurdles, and consistently working on our game. Stay tuned for more radical conversations with industry disruptors!

• Dre's journey began in Philadelphia, fueled by the city's basketball passion. Despite high school setbacks, his persistence led to a successful 9-year pro basketball career. In 2009, facing unemployment, Dre ventured into entrepreneurship, harnessing the internet, particularly YouTube, to build a powerful personal brand and reach a broader audience beyond basketball circles. (00:42)
   
• Dre's early exposure to personal development books, like 'Think and Grow Rich' and 'Rich Dad Poor Dad,' laid the foundation for his entrepreneurial mindset. The shift to mindset content happened when Dre's audience expanded beyond sports, revealing the universal appeal of his motivational content. (09:37)
   
• Dre excels in simplifying complex concepts, coaching through Work On Your Game University, and addressing mental barriers. He emphasizes the pivotal role of mindset in achieving success and shares plans for returning to the speaking circuit post-COVID. (17:06)
• Dre underscores the 'Be, Do, Have' principle, emphasizing the need to change one's mentality for desired outcomes. He delves into common mental roadblocks, including self-limiting beliefs, trauma's impact, and the challenge of recognizing one's true capacity, advocating for crucial mindset shifts. (17:33)
   
• Dre explores unlocking potential through the insights of Ben Hardy and Dan Sullivan, highlighting the critical role of the environment. He advocates for surrounding oneself with high-achievers to enhance perspective. Additionally, Dre discusses the concept of thinking big and encourages listeners to embrace substantial growth, emphasizing that it's easier to 10x than 2x. (20:53)
   
• Dre stresses the impact of the environment on beliefs, advocating intentional association with high achievers. He highlights the challenges of instilling grit and offers insights into the entrepreneurial journey, advising consideration of trade-offs before pursuing it. (21:49)
   
• Dre differentiates between confidence and courage, emphasizing the latter's role in taking new steps without past experience. He discusses the power of social media and personal branding, emphasizing the importance of balancing attention-grabbing content with tangible business results. (25:32)
   
• Dre emphasizes effective delegation, preferring audio platforms like podcasting. He stresses the mindset shift required for letting go of control, highlighting the importance of courage over confidence in effective delegation. (28:49)

If you want to learn more about Dre Baldwin, follow him on Instagram @drebaldwin and his website www.workonyourgameuniversity.com.

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Welcome to the Radcast! Ryan and Chris are coming to you from the Radcast studios in The Vegas and the Vacay lounge in Miami. Today, on this second Friday of December 2023, we're diving into the hottest marketing and business news of the week.

From Tesla finally rolling out its Cybertruck after that viral glass test to Sylvester Stallone's triumphant return to Philadelphia for 'Rocky Day,' it's been an action-packed week. Panera's Unlimited Coffee Subscription, Grand Theft Auto 6 unveiling, a 10-foot candle from Bath & Body Works, and why Domino's is giving away half a million dollars in snow plowing grants – we've got it all. McDonald's even reinvents McNugget Buddies for streetwear-minded adults.

So, buckle up for a lighthearted edition, where we promise to make you smile while keeping you informed. Stay warm, enjoy the holidays, and thanks for making us your number one business and marketing show on Apple.

• Tesla begins deliveries of its Cybertruck years after viral glass test (02:07)
  https://www.nbcnews.com/video/tesla-begins-deliveries-of-its-cybertruck-years-after-viral-glass-test-199116869935 
   
• Sylvester Stallone returns to Philadelphia for inaugural 'Rocky Day': 'Keep punching!' (08:13)
  https://www.usatoday.com/story/entertainment/movies/2023/12/04/sylvester-stallone-rocky-day-philadelphia/71797691007/ 
   
• The Unveiling of Grand Theft Auto 6 (10:57)
   
• Panera’s Unlimited Coffee Subscription (15:37)
   
• Learn marketing and personal branding from Ryan directly by joining his newsletter (18:53)
  • https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
     
• Bath & Body Works drops 10-foot candle to help holiday shoppers unwind (19:20)
  https://www.marketingdive.com/news/bath-body-works-drops-giant-candle-holiday-marketing-2023/701257/
   
• Why Domino’s is awarding half a million dollars in snow plowing grants (23:43)
  https://www.marketingdive.com/news/dominos-plowing-for-pizza-loyalty-ad-campaign/700932/
   
• Sponsor: Caldera Labs (27:05)
  • High-performance men’s skincare line 
  • Website: https://calderalab.com 
  • Promo code: RadRyan and get 20% off
     
• McDonald’s reinvents McNugget Buddies for streetwear-minded adults (29:05)
  https://www.marketingdive.com/news/mcdonalds-mcnugget-buddy-return-kerwin-frost-nostalgia-campaign/701002/ 
   
• Social Media Holiday (33:40)
  • December 8: Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 

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Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast.

.

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Welcome to the latest episode of The Radcast, where we embark on an inspiring journey with the dynamic Kaylor Betts, the driving force behind Awake & Winning!

In this power-packed episode, Ryan and Kaylor delve deep into the world of empowerment, adaptability, and the game-changing potential of leveraging online opportunities for personal and financial success. Join us as we explore Kaylor's transformative insights on starting early, conquering challenges, and the art of getting paid for problem-solving. Discover the keys to unlocking a winning mindset in today's dynamic world as we engage in a riveting conversation that spans life coaching, online entrepreneurship, and the crucial importance of establishing an online presence.

Stay tuned as Kaylor shares his unique perspectives on success, empowerment, and the awake dilemma, offering a roadmap for those ready to embrace a life of excellence. Don't miss out on this episode that promises to be a game-changer for anyone seeking to unleash their full potential! 

• Kaylor highlights the need to move beyond societal awareness in the "Awake Dilemma," emphasizing personal empowerment and adaptive success. The discussion touches on the impact of political ideologies, overcoming biases, and Kaylor's journey of conquering depression and anxiety while promoting a winning life mindset. (01:30)
   
• Kaylor emphasizes the holistic approach of his brand, focusing on body, mind, and preparedness. The Awake Academy offers a unique life coaching program, expanding into the Business Academy for aspiring online coaches and entrepreneurs. Insights into Kaylor's personal journey highlight the transition from challenges to a successful online business, emphasizing the freedom of online entrepreneurship. (04:17)
   
• Kaylor highlights the potential of using smartphones for personal and financial growth, urging the recognition of opportunities for success. He emphasizes the importance of men establishing an online presence and acknowledges women's choices in pursuing online ventures or focusing on noble pursuits. The overall message emphasizes empowerment, adaptability, and leveraging online opportunities for personal and financial success. (07:07)
   
• Kaylor Betts discusses the "Awake Academy," a life coaching program focusing on health, somatic work, and preparedness. He introduces the Business Academy for online coaching and entrepreneurship. Kaylor shares insights from his journey, highlighting online opportunities and the importance of an online presence, particularly for men, for financial success.(09:34)
   
• Sponsor: Caldera Labs (10:03)
  • High-performance men’s skincare line 
  • Website: https://calderalab.com 
  • Promo code: RadRyan and get 20% off
     
• Kaylor emphasizes the power of leverage, linking it to creating an online presence for unexpected opportunities. He highlights the crucial choice individuals face in seizing opportunities, emphasizing their use as leverage in negotiations with employers for better outcomes. (21:07)
   
• The discussion explores seizing opportunities in the digital age, emphasizing the criminal aspect of neglecting technology. Kaylor regrets not starting earlier in building attention, clarifying it's for positive impact. They discuss learning from the past and adjusting strategies for success. Kaylor shares practical wellness routines and the importance of mission alignment, advocating for action over excessive content consumption. (22:04)
   
• Kaylor simplifies online coaching success, focusing on solving a market's specific problem. He emphasizes creating unreasonable equations, consistent efforts in content, prospecting, and sales. The advice is to focus on essential tasks, avoid distractions, and highlights the value of hiring a coach for guidance in the dynamic coaching and online business landscape. (31:08)

If you want to learn more about Kaylor Betts, follow him on Instagram @thekaylorbetts and his website https://awakeandwinning.com/. 

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 

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Welcome back to The Radcast! We kick off the holiday season with some festive banter and a touch of impromptu Santa Claus spirit. Ryan and Chris bring you the weekly roundup of marketing insights and business highlights. From Apple Music Replay challenging Spotify Wrapped to Pop-Tarts introducing an edible mascot for a bowl game, we've got your weekly dose of intriguing news. Tune in as we discuss Dolly Parton dazzling in a Dallas Cowboys Cheerleader uniform, Instagram's new feature to filter spam followers, and much more.

Stay tuned for this lively discussion! As we wrap up, Ryan and Chris extend warm wishes, encouraging everyone to stay cozy and relish the holiday season. Happy December 1st! And with approximately three weeks left for your holiday shopping, there's no need to feel pressured – just enjoy the process. Tune in now for this lively discussion and stay radical! 🌟🎄

• Apple Music Replay is here, and it’s still no Spotify Wrapped (02:28)
  https://techcrunch.com/2023/11/28/apple-music-replay-is-here-and-its-still-no-spotify-wrapped/ 
   
• Pop-Tarts unveils edible mascot for inaugural bowl game (07:30)
  https://www.marketingdive.com/news/pop-tarts-edible-mascot-college-bowl-football-game-marketing/7007 59/ 
   
• Dolly Parton Dazzles in Dallas Cowboys Cheerleader Uniform at Thanksgiving Halftime Show: Watch (12:18)
  https://www.billboard.com/music/music-news/dolly-parton-dallas-cowboys-cheerleader-thanksgiving-nfl-ha lftime-show-1235510268/ 
   
• Instagram testing a feature for users to filter spam followers (14:08)
  https://mspoweruser.com/instagram-testing-a-feature-for-users-to-filter-spam-followers/ 
   
• Learn marketing and personal branding from Ryan directly by joining his newsletter: (15:55)
  https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
   
• Chief of Cheer: This company will pay you $2,500 to watch 25 holiday movies in 25 days (16:15)
  https://www.usatoday.com/story/money/2023/11/13/get-paid-watch-25-movies-25-days-cabletv/71574846 007/ 
   
• Winners and losers of Black Friday 2023 (19:30)
  https://www.marketingdive.com/news/winners-losers-black-friday-2023/700668/ 
   
• Fake out-of-home ads—how they help and hurt brands and the ooh industry (21:25)
  https://adage.com/article/marketing-news-strategy/fake-out-home-ads-how-they-help-and-hurt-brands-an d-ooh-industry/2531356 
   
• How Walmart’s shoppable rom-com bridges holiday content, commerce (23:24)
  https://www.marketingdive.com/news/walmart-shoppable-holiday-marketing-ads-tiktok-roku/700848/ 
   
• Sponsor 
  Caldera Labs: (29:04)
  High-performance men’s skincare line 
  Website: https://calderalab.com 
  Promo code: RadRyan and get 20% off

If you enjoyed this episode and want to learn more, join Ryan’s newsletter 

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Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!

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Welcome back to another episode of The Radcast! In this riveting edition, Ryan is joined by the incredibly talented and insightful comedian, Lachlan Patterson, the Last Comic Standing's Top 3 finalist. Together, they dive deep into the often dynamic world of fame and criticism, exploring Lachlan's unique perspectives on navigating the highs and lows of the entertainment industry. Tune in as Lachlan shares the remarkable journey of his comedic evolution over the past decade, shedding light on the challenges he faced in discovering his authentic voice and style. The conversation takes an intriguing turn towards the art of comedic timing, where Lachlan unveils his preference for allowing humor to unfold naturally.

Join them as they dissect the impact of social media on comedy, reflect on the clash between tradition and evolving comedic norms, and delve into the delicate balance between humor and potential offense. With laughter and wisdom in abundance, this episode is a must-listen for anyone fascinated by the art and business of comedy. Get ready to embark on a journey through the fascinating world of Lachlan Patterson. Listen and learn!

• Ryan and Lachlan engage in a conversation about the difficulties associated with fame and criticism. Lachlan provides perspectives on effectively managing criticism, particularly within the entertainment industry. (01:10)
   
• Lachlan recounts his comedic journey. He reflects on the transformation of his comedic persona over a decade, highlighting the challenges he faced in discovering his unique voice and style in comedy. (03:10)
   
• They discuss the art of comedic timing, with Lachlan expressing a preference for allowing the audience to discover humor naturally. Ryan explores Lachlan's unique style characterized by subtlety, emphasizing elements of self-deprecation and relatability in his comedy. Lachlan shares insights into his natural approach. (08:50)
   
• Lachlan shares his unconventional path to comedy. The challenges arose from his father's post-war mindset, viewing stand-up comedy as irresponsible and conflicting with job security. Lachlan reflects on the clash between tradition and evolving comedy. (13:02)
   
• Lachlan reflects on the evolution of comedy, and discusses the impact of social media on the business of comedy, emphasizing both its advantages and drawbacks. Despite the benefits of a digital presence, he underscores the enduring importance of in-person connections. The discussion wraps up by touching on the ongoing need for comedy to adapt in response to societal changes. (23:05)
   
• Lachlan discusses his distinctive comedy style, and explores the connection between social media engagement and live show attendance. The conversation then delves into marketing on social media, focusing on calls to action, capturing emails, and the power of building a dedicated VIP list. (34:35)
   
• Lachlan injects humor into the sensitive topic of fentanyl warnings, discussing the challenges of navigating such subjects in comedy. The hosts explore the delicate balance between humor and potential offense, drawing parallels with scenes from movies like "Walk Hard." (37:57)
   
• Ryan and Lachlan explore his aspirations, including performing in theaters and selling out shows. Lachlan reflects on his experience on Last Comic Standing, underscoring the impact it has had on his journey and expressing a desire for sustained success. Ryan encourages Lachlan to leverage past achievements. (46:35)

If you want to learn more about Lachlan Patterson, follow him on Instagram @lachjaw and his website https://www.lachlanpatterson.com/. 

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Welcome to another exciting episode of The Radcast, your go-to source for all things radical in the business world. It's a pleasure to have you join us on this post-Thanksgiving Friday, November 24th, 2023. We hope your holiday was filled with joy and fantastic feasts.

Today, we're taking a slightly lighter tone as we dive into some intriguing business topics and reflect on the top traditions of Thanksgiving. We explore everything from Dave and Buster's unexpected Thanksgiving opening to marketing ideas like giving drinks to Black Friday shoppers. And of course, we can't miss discussing the viral potential of Trump's presence at the USC vs Clemson game and the ingenious campaign strategy behind Snoop Dogg's decision to quit "smoke." Stick around as we uncover the smartest campaigns, the latest trends, and maybe a few unexpected surprises. You're tuned in to The Radcast, where if it's radical, we've got it covered. Happy Friday!

• Top 10 Thanksgiving traditions in the US (03:40)
  https://www.ef.com/wwen/blog/efacademyblog/top-10-thanksgiving-traditions-in-the-us/
   
• Dave and Buster’s is open on Thanksgiving day (06:40)
   
• Sponsor 
  • Vaycay: Premium Wellness Products Delivered Straight to You in the US (08:07)
  •  Website: www.RolloffthePain.com 
  • Podcast: www.thevaycaypodcast.com 
     
• A look back at how Black Friday began, how it's become so popular and how much shoppers are spending. (10:52)
  https://blackfriday.com/news/black-friday-history
   
• The Holiday 100: A gift guide for everyone on your list (15:50)
  https://shopping.google.com/m/holiday100/?utm_source=(direct)&utm_medium=vanityurl&utm_campaign =h100_23&utm_content=H100_Keyword_Blog 
  
   
• Former President Trump will attend Clemson, South Carolina football game, NBC confirms (20:09)
  https://www.wyff4.com/article/trump-to-attend-clemson-south-carolina-game/45894745# 
   
• Snoop Dogg gives up smoke for Solo Stove campaign (21:05)
  https://www.marketingdive.com/news/snoop-dogg-give-up-smoke-solo-stove-campaign/700296/
   
• Pepsi brings back Shaq for fresh spin on Skee-Lo’s ’90s hit ‘I Wish’ (27:45)
  https://www.marketingdive.com/news/pepsi-shaq-shaquille-oneal-i-wish-mini-cans-nostalgia/70023 9/ 
   
• Sponsor
  • Caldera Labs: (26:00)
  • High-performance men’s skincare line 
  • Website: https://calderalab.com 

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🎙️ Welcome, dear listeners, to a momentous occasion—the 400th episode of The Radcast! As we hit this remarkable milestone, Ryan takes a reflective journey, acknowledging the dedication and hard work that have fueled 400 episodes of insightful content. Join us as we delve into key learnings, from the transformative power of conversations and the significance of relationships to the crucial role grit plays in achieving success. Ryan also explores the underrated power of social media and shares insights on thinking big.

Stay tuned for a glimpse into the expansion of The Radcast into the Radcast Media Network, featuring multiple shows and a rebranding to the Ryan Alford Show. Plus, enjoy a curated collection of favorite clips and interviews with notable guests, providing practical advice and diverse perspectives.

As we look to the future, Ryan teases upcoming plans and invites you to continue the journey with daily advice on marketing, personal branding, and life. Don't miss out on this epic episode! Tune in now and celebrate this milestone with The Radcast. 🚀

Reflecting on the 4 Key Learnings (00:00 - 04:48)

1. The Power of a Conversation and Relationships (04:48 - 09:35)

• Emphasizes the transformative impact of meaningful conversations in gaining understanding.
• Discusses the significance of relationships, both personally and in business.

2. The #1 Key to Success: Grit (09:35 - 11:32)

• Highlights the importance of grit in achieving success.
• Defines grit as the ability to persevere through discomfort, setbacks, and challenges.

3. Underrated Power of Social Media (11:32 - 15:13)

• Contrasts the present accessibility of fame through social media with the limited avenues of mass media 15 years ago.
• Credits the success of The Radcast to leveraging the power of social media.

4. The Biggest Learning: Go Big (15:13 - 18:06)

• Encourages breaking limiting beliefs and thinking big.
• Stresses the idea that going big is easier than playing small, creating unnatural tension when playing small.

The Radcast Media Network (18:35 - 19:47):

• Explores the expansion of The Radcast into a media network.
• Teases the introduction of multiple shows and the rebranding of The Radcast as the Ryan Alford Show.

Favorite Clips and Interviews (19:47 - 31:57):

• Presents favorite clips from interviews with Grant Cardone, The Real Brad Lea, Bruce Buffer, Jasmine Star, Marty Smith, Moby, and Christopher Lochhead.
• Describes the uniqueness and value brought by each guest, emphasizing practical advice and diverse perspectives.

Future Plans and Announcements (31:57 - 32:48):

• Teases plans for future episodes and continued engagement.
• Invites listeners to explore episodes, watch videos, and join the newsletter for daily advice on marketing, personal branding, and life.

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Welcome back to The Radcast! Get ready for the exciting business and marketing tales that made waves in the week of November 17, 2023.

Prepare to be touched by the heartwarming story of a 71-year-old hiker and his faithful Jack Terrier, illustrating the unbreakable bond between man and his best friend. Then, plunge into the beverage scene's revolution with Safety Shot, ESPN BET, and Baskin-Robbins adding a sweet twist to Thanksgiving with their "Turkey Day Fixins" ice cream. Discover the secrets of Gen Z's podcast habits and their far-reaching implications for brand engagement. Brace yourself for the unexpected as McDonald's and Crocs unveil $75 shoes inspired by Grimace and the Hamburglar, and Kraft Real Mayo sets out to make 'moist' the Word of the Year. Lastly, witness Walmart's star-studded strategy featuring the cast of 'Mean Girls' to elevate Black Friday sales, promising a mix of drama and unbeatable deals.

Join us as we navigate the twists and turns of the business world, delivering the raddest insights and stories every week. With Thanksgiving just around the corner, we're serving up a side of excitement that will leave you grateful for the thrilling business adventures keeping us on the edge of our seats. Stay radical, and may your Thanksgiving be as thrilling as it is thankful!

• Dog found alive beside owner's body months after both went missing on hike (02:05)
  https://www.sfgate.com/news/article/dog-found-alive-beside-owner-s-body-months-after-18490905.php
   
• Blood Alcohol Detox Functional Beverage, Safety Shot (04:32)
   
• What is ESPN BET? How do you use it? Where is it legal? (09:20)
  https://www.espn.com/espn/betting/story/_/id/38897700/what-espn-bet-how-do-use-where-legal
   
• Baskin-Robbins Debuts New Ice Cream Flavor That Tastes Like Thanksgiving (12:00)
  https://www.eatthis.com/baskin-robbins-turkey-day-fixins-thanksgiving-ice-cream/
   
• What Gen Z’s Podcast Habits Can Teach Brands About Reaching The Coveted Demographic (14:32)
  https://adage.com/article/digital-marketing-ad-tech-news/what-gen-zs-podcast-habits-can-teach-brands/2529071#:~:text=Eighty%2Dfour%20percent%20of%20Gen,brands%2C%20such%20as%20product%20placement.
   
• If you want to learn more from Ryan directly, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (18:00)
   
• Elon Musk says X is changing its algorithm to highlight smaller accounts (18:20)
  https://techcrunch.com/2023/11/13/elon-musk-says-x-is-changing-its-algorithm-to-highlight-smaller-accounts/
   
• McDonald’s and Crocs are releasing a line of $75 shoes inspired by Grimace and the Hamburglar (21:00)
  https://www.cnbc.com/2023/11/13/mcdonalds-and-crocs-to-release-shoes-inspired-by-grimace-hamburglar.html
   
• Kraft Real Mayo seeks to make ‘moist’ Word of the Year via search hacking (24:54)
  https://www.marketingdive.com/news/kraft-real-mayo-moist-Merriam-Webster-word-year-search-hacking/699125/
   
• Walmart reunites ‘Mean Girls’ to boost Black Friday push (28:20)
  https://www.marketingdive.com/news/walmart-mean-girls-black-friday-ad-campaign/698476/ 
   
• Sponsor 
  • Caldera Labs (29:40)
    • High-performance men’s skincare line 
    • Website: https://calderalab.com
    • Use code Radryan for 20% off  
    • The newest product: a facial sunscreen that fits right into the regimen daily routine 
       

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Hey there, Radcasters! Welcome to another episode!. Today, we've got a special guest on board—Eric Mac Lain, the CFB Analyst at ESPN and Co-Host of the Gramlich & Mac Lain Podcast. Get ready as we dive deep into Eric's incredible journey from the football field to the business arena.

We're not just scratching the surface here; we're uncovering the highs and lows, the twists and turns of Eric's professional life. This conversation is all about the challenges that shaped his career, those pivotal moments that define a path. We're putting the spotlight on grit, that unyielding determination, and how it triumphs over mere talent.

But wait, there's more! We're not just here to spill the beans on Eric's story. We're also shining a light on the evolution of our very own podcast. Get ready for insights into the world of ACC football—you won't find these nuggets anywhere else.

So, buckle up and join us as we unravel the layers of Eric Mac Lain's remarkable transition. This episode isn't just a listen; it's a masterclass in resilience and success. Tune in now and soak up those valuable lessons!

• Eric shares his journey from football to business. Ryan recognizes Eric's growth and discusses his days at Clemson. (00:54)
   
• Eric shares his Clemson years where he transitioned from a tight end to a dominant offensive lineman. He highlights two significant moments—the national championship game loss to Alabama, which was a childhood dream realized despite the defeat, and a memorable game against Notre Dame. (09:08)
   
• Eric's transition to business involves his success at Clemson, setting the stage for the national title in 2016. He is recognized as a big figure, now working at the ACC Network on TV and having his own podcast, marking a significant growth in his career. (13:52)
   
• Eric talks about a tough decision to reject an offer from the Titans and step away from football. He recognized he had more to offer beyond the field and appreciated the freedom that came with closing the football chapter. The decision marked the beginning of his journey into the business world. (18:22)
   
• Eric shares the unexpected call from ESPN during the national championship season in 2018. He highlights Mark's impact as a mentor, positive influence on and off the screen, and the evolving chemistry among the team.(26:22)
   
• Caldera Labs Sponsorship (31:43)
   
• Eric discusses the evolution of his podcast with co-host Kelly. Initially an all-ACC sports show, it shifted focus to ACC football. They explore the podcast's growth, progressing from Zoom sessions to incorporating video elements, and expanding their audience through active engagement on social media. (32:13)
   
• Ryan and Eric delve into the current status of Name, Image, and Likeness (NIL) regulations in college sports. Eric voices concerns about the lack of uniformity in rules across states and institutions, advocating for either national regulations or none to ensure fairness. They also discuss the challenges faced by both players and companies in navigating the evolving landscape of NIL. (40:29)

If you want to learn more about Eric Mac Lain, checkout his Instagram @EricMacLain, and his YouTube channel Gramlich & Mac Lain. 

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Welcome back to The Radcast! In this episode, we unravel the headlines that matter, from the surprising legalization of recreational marijuana in Ohio to TikTok's shift away from its $2 billion Creator Fund. Brace yourselves as we explore the fascinating revelation that Brits rank as the third biggest drinkers globally, just behind an unexpected nation. But that's not all – Instagram is making waves by testing a feature to let you turn off read receipts for DMs, and Elon Musk's AI Chatbot 'Grok' is making headlines, but there's a catch – it's exclusive to X Premium+ subscribers. Stay tuned as we unpack the dynamic changes in the TV ad market with Warner Bros. Discovery restructuring its sales organization.

If you want to stay ahead of the game in the ever-evolving business and marketing industry, tune in and listen to The Racast. Like, Share, and leave a review to let us know you're with us on this exciting journey of discovery!

• If Ohio is legalizing recreational marijuana (00:58)
  https://www.nbcnews.com/news/amp/rcna122098
   
• HAMMERED HOME Brits are third biggest drinkers in the world missing out on top spot to unlikely nation (05:35)
  https://www.the-sun.com/health/9572109/worlds-biggest-binge-drinkers-revealed/
   
• TikTok Is Phasing Out Its $2B USD Creator Fund, Launches the New ‘Creativity Program’ (09:45)
  https://hypebeast.com/2023/11/tiktok-creator-fund-replacement-creativity-program
   
• Instagram is finally testing a feature to let you turn off read receipts for DMs (12:57)
  https://techcrunch.com/2023/11/07/instagram-is-finally-testing-a-feature-to-let-you-turn-off-read-receipts-fo r-dms/ 
   
• Elon Musk’s AI Chatbot ‘Grok’ Will Only Be Available to X Premium+ Subscribers (14:32)
  https://hypebeast.com/2023/11/elon-musks-ai-chatbot-grok-x-premium
   
• ChatGPT continues to be one of the fastest-growing services ever (16:50)
  https://www.theverge.com/2023/11/6/23948386/chatgpt-active-user-count-openai-developer-conference
   
• As TV Ad Market Stumbles, Warner Bros. Discovery Restructures Sales Organization (21:08)
  https://www.hollywoodreporter.com/business/business-news/warner-bros-discovery-restructures-advertisi ng-2023-1235547801/

Sponsor 

● Caldera Labs: 

○ High-performance men’s skincare line (24:00)

○ Website: https://calderalab.com 
 

Radnews (26:38)

● Last week: Jasmine Star 

● Next week: Eric Mac Lain 
 

Sponsor 

• Vaycay: Premium Wellness Products Delivered Straight to You in the US  (28:00)
• Website: www.RolloffthePain.com 
•  Podcast: www.thevaycaypodcast.com 

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Welcome back, Radcast listeners! We hope you've got your game faces on because today we have an incredible episode lined up for you. We're diving deep into the world of resilience, grit, and the mindset that drives success. And who better to learn from than the amazing Jasmine Star? In this episode, Ryan sits down with Jasmine Star, CEO of Social Curator and an empowering entrepreneur, to discuss essential lessons in resilience and mindset before achieving recognition in the business world. Jasmine Star's wisdom shines through as she discusses the importance of resilience, authenticity, and strategic marketing in the business world.

Listeners are encouraged to embrace their uniqueness, leverage social media as a powerful marketing tool, and explore the innovative content creation solutions offered by Social Curator. The key to resilience and success lies in understanding that we're owed nothing and that comparison is the silent killer of dreams. So, define your own game, set your goals, and stay true to your unique journey.

Get ready to be inspired and motivated as we uncover the secrets to building a resilient mindset and achieving lasting success. Let's jump right into it!

• Jasmine expresses her goal of empowering people to create businesses and make a positive impact. She highlights the importance of openly sharing the entrepreneurial journey, encompassing both obstacles and achievements. (01:31)
   
• Ryan and Jasmine emphasize the dynamic nature of social media, email marketing, and online advertising. The importance of continuous learning and humility in the process of adaptation is also highlighted, emphasizing the power of iteration in staying relevant. (02:25)
   
• Ryan and Jasmine underscore the significance of consistency and repetition in marketing efforts. Business owners are encouraged to embrace patience, persistence, and hard work to find their unique approach, highlighting the value of digging deep and staying consistent for long-term success. (05:23)
   
• Jasmine credits her grit to her upbringing, valuing hard work and rejecting entitlement. She stresses defining personal goals, working tirelessly, and understanding that business success isn't automatic. (13:03)
   
• Jasmine and Ryan discuss the challenge of comparison in the age of social media. (14:02)
   
• Jasmine discusses the various ways comparison affects people mentally, emotionally, and visually, leading to feelings of inadequacy. Individuals should focus on their individual strengths and offerings, understanding that there's an audience waiting for their distinct perspective. (16:29)
   
• Jasmine discusses social media as a strategic marketing tool. She emphasizes that social media serves as a highlight reel, showcasing the best aspects of your brand rather than the entire game. Jasmine views social media as a marketing arm, emphasizing the importance of strategic content creation and engagement. (27:46)
   
• Jasmine introduces Social Curator, a self-serve platform designed to assist small business owners. (32:40)

If you want to learn more about Jasmine Star, check out her Instagram @jasminestar and her website https://new.socialcurator.com/. 

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Welcome to The Radcast! Your go-to source for the top marketing and business news! In this episode, Elon Musk's candid revelations on the Joe Rogan podcast, where he criticizes George Soros and discusses Twitter's control dynamics, set the internet abuzz this week. Meanwhile, ESPN's Pat McAfee faced technical glitches during a broadcast featuring Aaron Rodgers' controversial remarks on vaccinations.

Discover the next big ad channel captivating Gen Z's attention: free mobile phone networks. We'll also explore Steak-umm's innovative approach to highlight the dangers of deepfake technology and Best Buy's groundbreaking move into livestreaming holiday sales events. Plus, find out how Cracker Barrel is embracing Dolly Parton's 'Rockstar' era to promote their rewards program. And if you're curious about Elon Musk's latest venture, don't miss the details on his upcoming dating app for X users. Stay tuned for all this and more! 

Don't forget to check out our newsletter for daily Ferrari level advice and explore the exciting world of personal branding with our free introduction course. Join the conversation and stay ahead in the dynamic world of marketing and business. Let's dive in!

• Elon Musk unleashes in fiery Joe Rogan podcast: Tesla owner slams George Soros for 'eroding the fabric of civilization', says he bought Twitter because it was being 'controlled by the far-left' and warns of the woke 'mind virus' (05:00)
   
• ESPN's Pat McAfee broadcast goes blank as Aaron Rodgers takes another shot at vaccinations (05:25)
  https://www.sportskeeda.com/nfl/news-espn-s-pat-mcafee-broadcast-goes-blank-aaron-rodgers-takes-another-shot-vaccinations
   
• He Next Hot Gen Z Ad Channel—Free Mobile Phone Networks (08:46)
  https://adage.com/article/digital-marketing-ad-tech-news/next-hot-gen-z-ad-channel-free-mobile-phone-networks/2525866
   
• Sponsor 
  Caldera Lab
• High-performance men’s skincare line 
• Website: https://calderalab.com
• Use code Radryan for 20% off 
   
• Steak-umm Turned Real Vegans into Meat Lovers to Demonstrate the Dangers of Deepfake Technology (18:23)
  https://www.lbbonline.com/news/steak-umm-turned-real-vegans-into-meat-lovers-to-demonstrate-the-dangers-of-deepfake-technology
   
• Best Buy to livestreams holiday sales events for the first time, starting tonight (21:11)
  https://m.startribune.com/best-buy-to-livestreams-holiday-sales-events-for-the-first-time-starting-tonight-retail/600316397/
   
• X Dating Soon? Elon Musk Wants X Users To Find Love On App (26:45)
  https://www.ndtv.com/world-news/x-dating-soon-elon-musk-wants-x-users-to-find-love-on-app-4533881
   
• Join Newsletter:
  If you enjoyed this episode and want to learn more, join my newsletter with the link in the show notes https://ryanalford.com/newsletter/  to get Ferrari level advice daily for FREE.
  To take it one step further learn about building a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding with the link in the show notes. https://ryanalford.com/pbintro/
   
• Cracker Barrel ushers in Dolly Parton’s ‘Rockstar’ era to promote rewards
  https://www.marketingdive.com/news/cracker-barrel-dolly-parton-rockstar-rewards-program/698298/

Learn more by visiting our website at www.theradcast.com

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Welcome back to The Radcast! Today's episode is an exciting exploration of authenticity and experience in the world of branding. We are joined by a truly remarkable guest, Lisa Holladay, the Chief Experience Officer at Tiger 21, a pioneering peer-to-peer learning organization catering to ultra-high net worth individuals. Lisa's journey through the realm of luxury brands, including iconic names like The Ritz-Carlton, St. Regis, and Marriott International, as well as her collaborations with esteemed companies like Mercedes-Benz USA, has equipped her with unparalleled insights into the essence of genuine connections and meaningful experiences.

In this episode, we unravel the secrets behind building authentic brand experiences and navigating the ever-evolving landscape of modern branding. Join us as Lisa shares her wealth of knowledge, offering a glimpse into the future of branding in a world craving genuine connections. We are thrilled to welcome you to this enlightening conversation. Listen and learn!

• Ryan and Lisa discuss the evolution of branding, emphasizing the significance of experiential marketing in cultivating brand affection. The discussion also explores the transformative impact of social media and the pandemic on brand-audience connections, emphasizing the fusion of experience and branding in the modern landscape. (02:36)
• Lisa discusses the strategies for building brand loyalty and fandom. The conversation also addresses the challenge of establishing a robust brand connection, emphasizing the importance of ensuring consumer loyalty even in the face of negative product experiences. (08:08)
• Ryan and Lisa go into the strategic mapping of consumer journeys, concentrating on touchpoints and engagement at different stages of the customer relationship. The discussion emphasizes the importance of intentionality in designing these journeys to guarantee a seamless and engaging experience for consumers throughout their interaction with the brand.(10:30)
• Lisa explains the Chief Experience Officer (CXO) role, highlighting the significance of curating member experiences at Tiger 21. The organization’s three pillars and the difficulty of crafting memorable experiences for ultra-high net worth individuals and stresses the importance of time in delivering exceptional value, aiming to build loyalty among its members. (10:48)
• Ryan delves into the essence of Tiger 21, emphasizing its diverse membership and supportive environment. Lisa elaborates on the group dynamics, highlighting the focus on continuous learning, philanthropy, family, and business growth. The discussion also covers Tiger 21's global expansion strategy. (15:03)
• Ryan and Lisa discuss the transition Tiger 21 made from working with large corporations to smaller organizations. They explore the impact of budget constraints and the creative freedom to innovate and take risks in smaller settings. (25:01)
• Lisa underscores the significance of fostering a culture of innovation that promotes experimentation and swift decision-making. She discusses her learning experience in embracing the concept of failing fast and taking risks. Additionally, outside of work, Lisa shares her personal passions. (30:34)

If you want to learn more about Lisa Holliday, check out her Instagram @holladaytime, LinkedIn https://www.linkedin.com/in/lisaholladay01/, and her website https://tiger21.com/.  

Learn more by visiting our website at www.theradcast.com. 

Subscribe to our YouTube channel  

https://www.youtube.com/c/RadicalHomeofTheRadcast

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If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  

Learn more by visiting our website at www.ryanisright.com

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome, listeners, to a spooktacular episode of The Radcast! As the chills of October set in and Halloween lurks just around the corner, we're here to unravel the web of the latest marketing and business news.

In today's episode, we'll uncover Tinder's bold move in letting friends play matchmaker, Instagram's exploration of verified user feeds, and TikTok's daring venture into 15-minute uploads. But that's not all – we'll also delve into the fascinating world of AI with updates on cutting-edge technology. Plus, Capri Sun serves up some 'epic' kid moments on family-focused platforms, and we'll spill the beans on the best inventions of 2023.

Whether you're a marketing maven, a tech enthusiast, or just someone curious about the ever-changing landscape of the digital realm, this episode is your golden ticket to staying ahead of the curve. So grab your favorite treat, settle in, and get ready to be bewitched by the latest updates that might just transform your business strategies. Happy listening, and may you have a hauntingly delightful Halloween! 

• Tinder’s app gets more social by letting friends play matchmaker (03:00)
  https://techcrunch.com/2023/10/23/tinders-app-gets-more-social-by-letting-friends-play-matchmaker/ 
   
• The Best Inventions of 2023: Humane Ai Pin, Samba Robotic Toothbrush (06:41)
  https://time.com/collection/best-inventions-2023/6327143/humane-ai-pin/ 
   
• Instagram is Exploring a Verified Users Feed (12:35)
  https://hypebeast.com/2023/10/instagram-meta-verified-user-feed-test-info
   
• Capri Sun serves ‘epic’ kid moments on Dude Perfect, family-focused platforms (15:40)
  https://www.marketingdive.com/news/capri-sun-epic-kid-childhood-moments-campaign-kraft-heinz/697514/
   
• TikTok is testing 15-minute uploads with select users (19:13)
  https://techcrunch.com/2023/10/23/tiktok-testing-15-minute-uploads/ 
   
• Sponsor 
  • Caldera Labs
    • High-performance men’s skincare line 
    • Website: https://calderalab.com
    • Use code Radryan for 20% off  
       
• Social Media Holiday
  • October 30: Checklist Day #ChecklistDay
  • October 31: Halloween #Halloween

Learn more by visiting our website at www.theradcast.com. 

Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. 

If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. 
 

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  

Learn more by visiting our website at www.ryanisright.com

Subscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.